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Jul 2026
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Home/Insights/Retailers/varaluz.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for varaluz.comvaraluz.com

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66K
Revenue
Jul 26
3.9K
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$900-1000
AOV
Jul 26
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  • Main country of store: UNITED STATES
  • Website category: CONSTRUCTION AND MAINTENANCE

Varaluz.com is a website that offers a wide variety of lighting products and fixtures. Their inventory includes contemporary and eco-friendly designs made from recycled and sustainable materials. Customers can find a diverse range of chandeliers, pendants, lamps, sconces, and other lighting accessories, catering to different styles and preferences.

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varaluz.com Annual Revenue and Growth

varaluz.com's annual sales on its online store amounted to $1.1M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$1.1M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
varaluz.com revenue by year

varaluz.com's monthly revenueOVER TIME
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Over the past three months, varaluz.com revenue has experienced decline of 0.73%, compared to the preceding three months.

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varaluz.com revenue decline for last six months
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OVERVIEW
varaluz.com achieved a conversion rate of 1.50-2.00% and an average order value (AOV) of $900-925 in July 2026. The site's revenue for online sales was $66,000, which is below the $144,000 typical for a store in the construction and maintenance category. With 3,876 sessions, varaluz.com sees significantly less traffic than the average of around 22,900 sessions for a typical store in the construction and maintenance category.
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varaluz.com competitors

The competitive set includes varaluz.com, hamiltonhills.com, lnchome.com, goldenlighting.com, and lamps.com. In July 2026, varaluz.com generated $66,000 from 72 transactions across 3,876 sessions, achieving an AOV of $900-925 and a conversion rate of 1.50-2.00%. While varaluz.com ranks second in revenue, it trails lamps.com by $658,000. In terms of transactions, varaluz.com ranks fourth, significantly behind lamps.com by 982. Additionally, varaluz.com falls short in sessions, ranking fourth again and trailing lamps.com by 49,700. Its competitors like goldenlighting.com and lnchome.com also show stronger performance metrics, particularly in transaction volume and sessions, highlighting varaluz.com's room for growth in this competitive landscape.

hamiltonhills.com screenshot
#1 hamiltonhills.com
4.7K
Revenue
997.4
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
lnchome.com screenshot
#2 lnchome.com
45.7K
Revenue
6.1K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
goldenlighting.com screenshot
#3 goldenlighting.com
58.6K
Revenue
8.2K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
lamps.com screenshot
#4 lamps.com
724.1K
Revenue
53.6K
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
varaluz.com vs top market performers
varaluz.com
top retailers
conversion rate vs average order value for varaluz.com and its competitors
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Industries varaluz.com operates in

varaluz.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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varaluz.com channels

Identify top traffic channels that drive growth for varaluz.comand discover how performance of traffic channels has changed over time.

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varaluz.com Google Ads spend

Evaluate varaluz.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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varaluz.com devices

Review varaluz.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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varaluz.com top markets

Explore varaluz.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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varaluz.com country & global rank

Assess the ranking of varaluz.com among other retailers within its primary country and worldwide.

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