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Nov 2025
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Home/Insights/Retailers/villagematernity.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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23.1K
Revenue
Nov 25
5.4K
Sessions
Nov 25
3.0-3.5%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
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Villagematernity.com is an online platform offering various maternity products. Their range includes clothing items such as dresses, tops, bottoms, and jackets tailored to fit pregnant women. Furthermore, they provide nursing essentials, such as bras and shirts, along with accessories like belts, belly bands, and maternity skincare products.

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villagematernity.com's monthly revenueOVER TIME
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Over the past three months, villagematernity.com revenue has experienced growth of 118%, compared to the preceding three months.

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villagematernity.com revenue growth for last six months
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OVERVIEW
In November 2025, villagematernity.com generated $23,051 in online sales, significantly below the FASHION AND APPAREL median of $93,064, with a conversion rate of 3.00-3.50%, slightly above the industry average of 3.37%. The average order value (AOV) ranged from $100 to $125, well below the high of $375 in the sector. The website attracted 5,439 sessions, far fewer than the median of 36,492, highlighting room for improvement in engagement compared to leading competitor shein.com, which reported staggering metrics of $916 million in revenue and 342 million sessions.
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villagematernity.com competitors

In November 2025, villagematernity.com generated a revenue of $23,051 with 190 transactions from 5,439 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 3.00-3.50%. When compared to its competitors, such as hatchcollection.com with revenue of $826,951 from 4,666 transactions and kindredbravely.com with $4,096,506 revenue from 59,600 transactions, villagematernity.com appears to have lower revenue and fewer transactions but a slightly higher conversion rate. However, villagematernity.com seems to have a similar AOV as shop-thewild.com and apeainthepod.com. Despite its smaller revenue and transaction numbers, villagematernity.com may be competitive in terms of conversion rates and AOV within the maternity fashion industry in November 2025.

hatchcollection.com screenshot
#1 hatchcollection.com
827K
Revenue
275.1K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
kindredbravely.com screenshot
#2 kindredbravely.com
4.1M
Revenue
896.2K
Sessions
6.5-7.0%
Conv. rate
$50-75
AOV
shop-thewild.com screenshot
#3 shop-thewild.com
5.2K
Revenue
2.4K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
frida.com screenshot
#4 frida.com
288.6K
Revenue
155.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
apeainthepod.com screenshot
#5 apeainthepod.com
2.6K
Revenue
4.9K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
villagematernity.com vs top market performers
villagematernity.com
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conversion rate vs average order value for villagematernity.com and its competitors
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Revenue share by device at villagematernity.com

In November large majority of sales on villagematernity.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on villagematernity.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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villagematernity.com channels

Identify top traffic channels that drive growth for villagematernity.comand discover how performance of traffic channels has changed over time.

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villagematernity.com Google Ads spend

Evaluate villagematernity.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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villagematernity.com devices

Review villagematernity.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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villagematernity.com top markets

Explore villagematernity.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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villagematernity.com country & global rank

Assess the ranking of villagematernity.com among other retailers within its primary country and worldwide.

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