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Jul 2025
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Home/Insights/Retailers/villagematernity.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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23.1K
Revenue
5.4K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
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Villagematernity.com is an online platform offering various maternity products. Their range includes clothing items such as dresses, tops, bottoms, and jackets tailored to fit pregnant women. Furthermore, they provide nursing essentials, such as bras and shirts, along with accessories like belts, belly bands, and maternity skincare products.

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villagematernity.com's revenueOVER TIME
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Over the past three months, villagematernity.com revenue has experienced decline of 12%, compared to the preceding three months.

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villagematernity.com revenue decline for last six months
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OVERVIEW
In July 2025, villagematernity.com, in the FASHION AND APPAREL industry, had an online sales revenue of $23,070, a conversion rate of 3.00-3.50%, and an AOV of $125-150, with 5,363 sessions. Compared to the median revenue of $82,875, a conversion rate of 2.96%, and an AOV of $402 in the industry, villagematernity.com performed below average. However, it fared better than the lowest performers in the industry, with a higher revenue, conversion rate, and AOV. Despite not reaching the levels of the largest online store, shein.com, villagematernity.com is positioned within the industry's competitive landscape.
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villagematernity.com competitors

In July 2025, villagematernity.com generated $23,070 in revenue from 5,363 sessions with 179 transactions, resulting in an average order value (AOV) of $125-150 and a conversion rate of 3.00-3.50%. When compared to its competitors, hatchcollection.com outperformed with $554,971 in revenue from 182,099 sessions and 2,848 transactions, with an AOV of $175-200 and a conversion rate of 1.50-2.00%. kindredbravely.com had the highest revenue at $3,416,958, with 703,920 sessions and 47,808 transactions, and a lower AOV of $50-75 but a higher conversion rate of 6.50-7.00%. shop-thewild.com had a similar performance to villagematernity.com with $19,424 in revenue from 6,655 sessions and 153 transactions, an AOV of $125-150, and a conversion rate of 2.00-2.50%. frida.com and apeainthepod.com fell behind in revenue and performance metrics compared to villagematernity.com and its other competitors.

hatchcollection.com screenshot
#1 hatchcollection.com
555K
Revenue
182.1K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
kindredbravely.com screenshot
#2 kindredbravely.com
3.4M
Revenue
703.9K
Sessions
6.5-7.0%
Conv. rate
$50-75
AOV
shop-thewild.com screenshot
#3 shop-thewild.com
19.4K
Revenue
6.7K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
frida.com screenshot
#4 frida.com
220.1K
Revenue
228.4K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
apeainthepod.com screenshot
#5 apeainthepod.com
2.7K
Revenue
7K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
villagematernity.com vs top market performers
villagematernity.com
top retailers
conversion rate vs average order value for villagematernity.com and its competitors
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Revenue share by device at villagematernity.com

In July large majority of sales on villagematernity.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on villagematernity.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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villagematernity.com channels

Identify top traffic channels that drive growth for villagematernity.comand discover how performance of traffic channels has changed over time.

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villagematernity.com Google Ads spend

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villagematernity.com devices

Review villagematernity.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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villagematernity.com top markets

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villagematernity.com country & global rank

Assess the ranking of villagematernity.com among other retailers within its primary country and worldwide.

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