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Aug 2025
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TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for viome.comviome.com

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317.6K
Revenue
Aug 25
200.9K
Sessions
Aug 25
1.0-1.5%
Conv. rate
Aug 25
$100-125
AOV
Aug 25
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Viome.com is a website that offers personalized wellness insights based on scientific analysis of a persons gut microbiome. Their product consists of at-home test kits that customers can use to provide stool samples for analysis, enabling Viome to create personalized nutrition and lifestyle recommendations to support healthier lifestyles.

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viome.com Annual Revenue and Growth

viome.com's annual sales on its online store amounted to $12.7M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$12.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
viome.com revenue by year

viome.com's monthly revenueOVER TIME
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Over the past three months, viome.com revenue has experienced decline of 26%, compared to the preceding three months.

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viome.com revenue decline for last six months
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OVERVIEW
viome.com's performance metrics for August 2025 in the HEALTH industry: revenue $317,607 (median $53,479), conversion rate 1.00-1.50% (high 4.24%, low 0.97%), AOV $100-125 (high $224, low $57), sessions 200,852 (highest 6,523,456 from myprotein.com, median 28,055).
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viome.com competitors

In August 2025, viome.com outperforms its competitor optibacprobiotics.com in terms of revenue, with viome.com generating $317,607 compared to optibacprobiotics.com's $239,816. However, optibacprobiotics.com has a higher number of transactions at 4,482, surpassing viome.com's 2,652 transactions. Despite this, viome.com boasts a larger number of sessions at 200,852, while optibacprobiotics.com only has 109,424 sessions. In terms of average order value (AOV), viome.com falls within the range of $100-125, whereas optibacprobiotics.com has a lower AOV range of $50-75. Furthermore, viome.com's conversion rate ranges from 1.00-1.50%, while optibacprobiotics.com has a higher conversion rate ranging from 4.00-4.50%. Overall, viome.com shows strength in revenue and sessions, while optibacprobiotics.com excels in transactions and conversion rate.

optibacprobiotics.com screenshot
#1 optibacprobiotics.com
239.8K
Revenue
109.4K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
viome.com vs top market performers
viome.com
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conversion rate vs average order value for viome.com and its competitors
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Revenue share by device at viome.com

In August large majority of sales on viome.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In August large majority of sales on viome.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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viome.com channels

Identify top traffic channels that drive growth for viome.comand discover how performance of traffic channels has changed over time.

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viome.com Google Ads spend

Evaluate viome.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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viome.com devices

Review viome.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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viome.com top markets

Explore viome.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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viome.com country & global rank

Assess the ranking of viome.com among other retailers within its primary country and worldwide.

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