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Jul 2026
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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for viome.comviome.com

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413.7K
Revenue
Jul 26
182.6K
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
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Viome.com is a website that offers personalized wellness insights based on scientific analysis of a persons gut microbiome. Their product consists of at-home test kits that customers can use to provide stool samples for analysis, enabling Viome to create personalized nutrition and lifestyle recommendations to support healthier lifestyles.

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viome.com Annual Revenue and Growth

viome.com's annual sales on its online store amounted to $7.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$7.2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
viome.com revenue by year

viome.com's monthly revenueOVER TIME
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Over the past three months, viome.com revenue has experienced decline of 26%, compared to the preceding three months.

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viome.com revenue decline for last six months
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OVERVIEW
viome.com outperforms a typical store in the nutrition diets and fitness category, generating $414,000 in revenue for online sales in July 2026, compared to around $43,200. With a conversion rate of 1.50-2.00%, viome.com falls within the typical range of 0.93% to 4.31%. Its average order value (AOV) of $125-150 also aligns within the typical range of $60 to $229. Additionally, viome.com recorded 183,000 sessions, significantly exceeding the typical store's 21,000 monthly sessions in this category.
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viome.com competitors

In July 2026, viome.com trails its competitor optibacprobiotics.com in transactions, recording 3,150 compared to optibacprobiotics.com's 3,533. However, viome.com excels in revenue, generating $414,000—$244,000 more than optibacprobiotics.com, which made $170,000. viome.com also leads in sessions, attracting 183,000 compared to optibacprobiotics.com's 84,200, providing a significant advantage in customer engagement. Despite a lower conversion rate of 1.50-2.00%, compared to optibacprobiotics.com's 4.00-4.50%, viome.com’s higher average order value (AOV) of $125-150 may contribute to its overall revenue success. While optibacprobiotics.com holds an edge in transactions, viome.com’s performance in revenue and sessions highlights its strengths in the market.

optibacprobiotics.com screenshot
#1 optibacprobiotics.com
169.9K
Revenue
84.2K
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
viome.com vs top market performers
viome.com
top retailers
conversion rate vs average order value for viome.com and its competitors
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Revenue share by device at viome.com

In July large majority of sales on viome.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In July large majority of sales on viome.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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viome.com channels

Identify top traffic channels that drive growth for viome.comand discover how performance of traffic channels has changed over time.

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viome.com Google Ads spend

Evaluate viome.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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viome.com devices

Review viome.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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viome.com top markets

Explore viome.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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viome.com country & global rank

Assess the ranking of viome.com among other retailers within its primary country and worldwide.

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