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May 2026
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Home/Insights/Retailers/vitalchoice.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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336K
Revenue
May 26
88.6K
Sessions
May 26
4.0-4.5%
Conv. rate
May 26
$75-100
AOV
May 26
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VitalChoice.com is an online platform that sells a wide range of premium quality seafood and other sustainably sourced food products. They provide a variety of wild-caught fish, shellfish, organic meats, pantry essentials, supplements, and more. The website offers convenient online ordering and delivers their offerings directly to customers doorsteps.

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vitalchoice.com Annual Revenue and Growth

vitalchoice.com's annual sales on its online store amounted to $2.7M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$2.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
vitalchoice.com revenue by year

vitalchoice.com's monthly revenueOVER TIME
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Over the past three months, vitalchoice.com revenue has experienced growth of 5.7%, compared to the preceding three months.

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vitalchoice.com revenue growth for last six months
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OVERVIEW
In May 2026, vitalchoice.com generated $335,979 in online sales, significantly surpassing the food and drink industry's median revenue of $39,829, yet still far from the top competitor, kroger.com, at $401,561,521. With a conversion rate between 4.00-4.50%, vitalchoice performs well, though it lags behind the high benchmark of 5.98%. Its average order value (AOV) of $75-100 is robust compared to the industry low of $50, but still below the high of $186. The site attracted 88,649 sessions, markedly higher than the median of 13,181, illustrating a strong online presence in its category.
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vitalchoice.com competitors

As of May 2026, vitalchoice.com leads the seafood e-commerce market with impressive revenue of $335,979, supported by 3,562 transactions from 88,649 sessions, yielding a conversion rate of 4.00-4.50%. In comparison, seabear.com follows with revenue of $158,373, but only achieves 1,546 transactions from 55,738 sessions and a lower conversion rate of 2.50-3.00%. wildplanetfoods.com earns $136,780 from 1,966 transactions, also lagging in conversion at 1.50-2.00%. Conversely, lokifish.com boasts the highest conversion rate at 6.50-7.00% despite generating just $20,273 from 188 transactions. wildforsalmon.com generates $46,297 from 577 transactions and sessions are relatively low at 16,011 with a conversion rate of 3.50-4.00%. sea2table.com, with a revenue of $23,494 and 393 transactions, has the weakest performance metrics. Overall, vitalchoice.com outperforms its competitors in revenue, transaction volume, and overall conversion rates.

wildforsalmon.com screenshot
#1 wildforsalmon.com
46.3K
Revenue
16K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
sizzlefish.com screenshot
#2 sizzlefish.com
238.9K
Revenue
71.5K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
sea2table.com screenshot
#3 sea2table.com
23.5K
Revenue
21.3K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
lokifish.com screenshot
#4 lokifish.com
20.3K
Revenue
2.8K
Sessions
6.5-7.0%
Conv. rate
$100-125
AOV
seabear.com screenshot
#5 seabear.com
158.4K
Revenue
55.7K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
vitalchoice.com vs top market performers
vitalchoice.com
top retailers
conversion rate vs average order value for vitalchoice.com and its competitors
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Revenue share by device at vitalchoice.com

In May large majority of sales on vitalchoice.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In May large majority of sales on vitalchoice.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

Industries vitalchoice.com operates in

vitalchoice.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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vitalchoice.com channels

Identify top traffic channels that drive growth for vitalchoice.comand discover how performance of traffic channels has changed over time.

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vitalchoice.com Google Ads spend

Evaluate vitalchoice.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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vitalchoice.com devices

Review vitalchoice.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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vitalchoice.com top markets

Explore vitalchoice.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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vitalchoice.com country & global rank

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