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Sep 2025
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Home/Insights/Retailers/vitalchoice.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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132.3K
Revenue
Sep 25
78.9K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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VitalChoice.com is an online platform that sells a wide range of premium quality seafood and other sustainably sourced food products. They provide a variety of wild-caught fish, shellfish, organic meats, pantry essentials, supplements, and more. The website offers convenient online ordering and delivers their offerings directly to customers doorsteps.

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vitalchoice.com Annual Revenue and Growth

vitalchoice.com's annual sales on its online store amounted to $6.7M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$6.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
vitalchoice.com revenue by year

vitalchoice.com's monthly revenueOVER TIME
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Over the past three months, vitalchoice.com revenue has experienced decline of 38%, compared to the preceding three months.

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vitalchoice.com revenue decline for last six months
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OVERVIEW
In September 2025, vitalchoice.com, a player in the FOOD AND DRINK industry, achieved online sales revenue of $132,275, significantly above the median of $38,144, with sessions totaling 78,903, outpacing the median of 14,912. Their conversion rate of 1.50-2.00% is healthy, though below the industry's high of 5.26%, while their average order value (AOV) of $75-100 remains competitive, yet below the high of $182. Compared to kroger.com, the leading store with $315,080,626 in revenue and 38,495,850 sessions, vitalchoice.com shows promising potential in a challenging market.
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vitalchoice.com competitors

In September 2025, vitalchoice.com outperformed its competitors in terms of revenue, with $132,275 in comparison to wildforsalmon.com's $28,465, sea2table.com's $19,077, lokifish.com's $17,506, seabear.com's $81,809, and wildplanetfoods.com's $65,492. vitalchoice.com also had the highest number of transactions at 1,376, followed by seabear.com at 775, wildplanetfoods.com at 932, wildforsalmon.com at 358, and sea2table.com at 296. Additionally, vitalchoice.com had a significant number of sessions at 78,903, while wildplanetfoods.com had 65,955, seabear.com had 30,153, sea2table.com had 17,971, and lokifish.com had 3,029. The average order value (AOV) for vitalchoice.com ranged between $75-100, which was comparable to most competitors, while conversion rates were competitive at 1.50-2.00%.

wildforsalmon.com screenshot
#1 wildforsalmon.com
28.5K
Revenue
8.9K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
sizzlefish.com screenshot
#2 sizzlefish.com
190.2K
Revenue
86.3K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
sea2table.com screenshot
#3 sea2table.com
19.1K
Revenue
18K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
lokifish.com screenshot
#4 lokifish.com
17.5K
Revenue
3K
Sessions
5.5-6.0%
Conv. rate
$100-125
AOV
seabear.com screenshot
#5 seabear.com
81.8K
Revenue
30.2K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
vitalchoice.com vs top market performers
vitalchoice.com
top retailers
conversion rate vs average order value for vitalchoice.com and its competitors
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Revenue share by device at vitalchoice.com

In September large majority of sales on vitalchoice.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In September large majority of sales on vitalchoice.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.
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vitalchoice.com channels

Identify top traffic channels that drive growth for vitalchoice.comand discover how performance of traffic channels has changed over time.

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vitalchoice.com Google Ads spend

Evaluate vitalchoice.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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vitalchoice.com devices

Review vitalchoice.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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vitalchoice.com top markets

Explore vitalchoice.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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vitalchoice.com country & global rank

Assess the ranking of vitalchoice.com among other retailers within its primary country and worldwide.

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