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Jul 2025
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Home/Insights/Retailers/wallpops.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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146.1K
Revenue
163.9K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
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Wallpops.com is a website that offers a wide range of products for home decor. The website sells peel and stick wallpapers, decals, murals, and decorative accessories. With a variety of designs and patterns, customers can easily personalize their spaces by adding removable and reusable wall decor.

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wallpops.com's revenueOVER TIME
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Over the past three months, wallpops.com revenue has experienced decline of 10%, compared to the preceding three months.

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wallpops.com revenue decline for last six months
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OVERVIEW
In July 2025, wallpops.com in the HOME AND GARDEN industry had online sales revenue of $146,064, with a conversion rate of 1.00-1.50% and an average order value (AOV) of $50-75. This performance falls within the industry median revenue of $124,626. However, it lags behind the highest revenue of $1,339,846,577 from homedepot.com, which also boasts the highest sessions at 175,364,207. In comparison, wallpops.com had 163,859 sessions, above the industry median of 36,567. wallpops.com's AOV of $50-75 is far from the high of $673 and low of $93 in the HOME AND GARDEN category.
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wallpops.com competitors

In July 2025, wallpops.com generated $146,064 in revenue from 2,059 transactions and 163,859 sessions, with an average order value (AOV) of $50-75 and a conversion rate of 1.00-1.50%. Comparing this data to its competitors, roommatesdecor.com had lower revenue at $51,071 but a higher AOV of $125-150. tempaper.com outperformed wallpops.com with $213,195 in revenue, similar transactions, and sessions but a higher AOV of $100-125 and conversion rate of 1.50-2.00%. brewsterwallcovering.com had revenue close to wallpops.com at $157,752 but a higher AOV of $150-175 and conversion rate of 2.00-2.50%. wallshoppe.com had lower revenue and transactions, but a significantly higher AOV of $300-325, while mineraltiles.com performed better in revenue and sessions, with a higher AOV of $200-225 and conversion rate of 1.50-2.00%.

roommatesdecor.com screenshot
#1 roommatesdecor.com
51.1K
Revenue
28.6K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
tempaper.com screenshot
#2 tempaper.com
213.2K
Revenue
124.6K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
brewsterwallcovering.com screenshot
#3 brewsterwallcovering.com
157.8K
Revenue
47.7K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
wallshoppe.com screenshot
#4 wallshoppe.com
50.3K
Revenue
67.3K
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
mineraltiles.com screenshot
#5 mineraltiles.com
238.3K
Revenue
59.3K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
wallpops.com vs top market performers
wallpops.com
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conversion rate vs average order value for wallpops.com and its competitors
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Revenue share by device at wallpops.com

In July large majority of sales on wallpops.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on wallpops.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wallpops.com channels

Identify top traffic channels that drive growth for wallpops.comand discover how performance of traffic channels has changed over time.

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wallpops.com Google Ads spend

Evaluate wallpops.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wallpops.com devices

Review wallpops.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wallpops.com top markets

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wallpops.com country & global rank

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