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Oct 2025
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Home/Insights/Retailers/warco.co.uk
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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167.4K
Revenue
Oct 25
34.9K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$400-500
AOV
Oct 25
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Warco. UK supplier of quality metalworking engineering machinery and tools, including lathes and milling machines to model engineers, industry and education.

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warco.co.uk's monthly revenueOVER TIME
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Over the past three months, warco.co.uk revenue has experienced growth of 36%, compared to the preceding three months.

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warco.co.uk revenue growth for last six months
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OVERVIEW
In October 2025, warco.co.uk generated $167,380 in online sales, significantly outperforming the CRAFTS median of $44,689, though still far behind the leader, hobbylobby.com at $16,558,548; its conversion rate ranged from 1.00-1.50%, below the category high of 4.72%, while the average order value (AOV) was between $450-475, exceeding the $333 average; with 34,933 sessions, it notably fell short of the median of 20,487 sessions, but was still ahead of the lowest rate in the category.
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warco.co.uk competitors

In October 2025, warco.co.uk reported a revenue of £167,380 with 355 transactions and 34,933 sessions, resulting in an average order value (AOV) of £450-475 and a conversion rate of 1.00-1.50%. Comparing this to its competitors, kendaltools.co.uk generated £40,923 in revenue with 104 transactions and 6,599 sessions, boasting a higher conversion rate of 1.50-2.00%. baileigh.com outperformed both with a revenue of £311,592 from 328 transactions and 86,288 sessions, but had a lower conversion rate of 0.00-0.50%. surplex.com reported the highest revenue at £6,010,818 with 8,465 transactions and 299,002 sessions, showing a high conversion rate of 2.50-3.00%. Lastly, penntoolco.com had a revenue of £2,285,663 with 2,588 transactions and 201,630 sessions, similar to warco.co.uk in terms of AOV and conversion rate. Overall, warco.co.uk falls within the range of its competitors in terms of revenue and conversion rate, but may benefit from increasing its transaction and session numbers to compete more effectively.

kendaltools.co.uk screenshot
#1 kendaltools.co.uk
40.9K
Revenue
6.6K
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
baileigh.com screenshot
#2 baileigh.com
311.6K
Revenue
86.3K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
surplex.com screenshot
#3 surplex.com
6M
Revenue
299K
Sessions
2.5-3.0%
Conv. rate
$700-800
AOV
penntoolco.com screenshot
#4 penntoolco.com
2.3M
Revenue
201.6K
Sessions
1.0-1.5%
Conv. rate
$800-900
AOV
warco.co.uk vs top market performers
warco.co.uk
top retailers
conversion rate vs average order value for warco.co.uk and its competitors
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Revenue share by device at warco.co.uk

In October large majority of sales on warco.co.uk, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In October large majority of sales on warco.co.uk, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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warco.co.uk channels

Identify top traffic channels that drive growth for warco.co.ukand discover how performance of traffic channels has changed over time.

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warco.co.uk Google Ads spend

Evaluate warco.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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warco.co.uk devices

Review warco.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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warco.co.uk top markets

Explore warco.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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warco.co.uk country & global rank

Assess the ranking of warco.co.uk among other retailers within its primary country and worldwide.

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