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Nov 2025
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Home/Insights/Retailers/warco.co.uk
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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105.7K
Revenue
Nov 25
25.6K
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$400-500
AOV
Nov 25
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Warco. UK supplier of quality metalworking engineering machinery and tools, including lathes and milling machines to model engineers, industry and education.

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warco.co.uk's monthly revenueOVER TIME
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Over the past three months, warco.co.uk revenue has experienced growth of 13%, compared to the preceding three months.

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warco.co.uk revenue growth for last six months
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OVERVIEW
In November 2025, warco.co.uk generated $105,677 in online sales, significantly exceeding the hobbies and leisure/crafts median of $46,765, with a conversion rate of 0.50-1.00%, which is below the high of 4.49% but above the low of 1.22%; its average order value (AOV) ranged from $475-500, surpassing the category's high AOV of $355 and well above the low of $41, while attracting 25,567 sessions, notably higher than the median of 17,230, yet dwarfed by hobbylobby.com’s 24,761,058 sessions, reflecting its strong market position.
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warco.co.uk competitors

In November 2025, warco.co.uk generated a revenue of $105,677 with 217 transactions and 25,567 sessions, boasting an average order value (AOV) of $475-500 and a conversion rate of 0.50-1.00. Comparatively, kendaltools.co.uk brought in $31,096 in revenue from 81 transactions and 5,763 sessions, with an AOV of $375-400 and a higher conversion rate of 1.00-1.50. On the other hand, baileigh.com outperformed all with revenue of $261,888 from 273 transactions and 69,290 sessions, boasting an AOV of $950-975 but a lower conversion rate of 0.00-0.50. surplex.com and penntoolco.com also surpassed warco.co.uk in revenue, transactions, sessions, and AOV, but had varying conversion rates ranging from 1.00-1.50 to 3.00-3.50. Overall, while warco.co.uk holds its own in the market, it falls behind in terms of revenue and transaction volume compared to its competitors in the machinery and equipment industry.

kendaltools.co.uk screenshot
#1 kendaltools.co.uk
31.1K
Revenue
5.8K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
baileigh.com screenshot
#2 baileigh.com
261.9K
Revenue
69.3K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
surplex.com screenshot
#3 surplex.com
5.2M
Revenue
238K
Sessions
3.0-3.5%
Conv. rate
$700-800
AOV
penntoolco.com screenshot
#4 penntoolco.com
2.5M
Revenue
194.3K
Sessions
1.0-1.5%
Conv. rate
$900-1000
AOV
warco.co.uk vs top market performers
warco.co.uk
top retailers
conversion rate vs average order value for warco.co.uk and its competitors
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Revenue share by device at warco.co.uk

In November large majority of sales on warco.co.uk, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In November large majority of sales on warco.co.uk, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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warco.co.uk channels

Identify top traffic channels that drive growth for warco.co.ukand discover how performance of traffic channels has changed over time.

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warco.co.uk Google Ads spend

Evaluate warco.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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warco.co.uk devices

Review warco.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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warco.co.uk top markets

Explore warco.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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warco.co.uk country & global rank

Assess the ranking of warco.co.uk among other retailers within its primary country and worldwide.

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