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Oct 2025
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Home/Insights/Retailers/waxcenter.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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2.8M
Revenue
Oct 25
1.2M
Sessions
Oct 25
2.0-2.5%
Conv. rate
Oct 25
$100-125
AOV
Oct 25
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Waxcenter.com is a website that offers a range of personal care products and services. They specialize in providing hair removal services, such as waxing services for eyebrows, legs, bikini areas, and more. Additionally, the website features a selection of waxing products, which include wax kits, pre and postcare items, and accessories for at-home hair removal.

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waxcenter.com Annual Revenue and Growth

waxcenter.com's annual sales on its online store amounted to $44.6M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$44.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
waxcenter.com revenue by year

waxcenter.com's monthly revenueOVER TIME
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Over the past three months, waxcenter.com revenue has experienced decline of 35%, compared to the preceding three months.

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waxcenter.com revenue decline for last six months
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OVERVIEW
In October 2025, waxcenter.com achieved online sales revenue of $2,848,294, significantly surpassing the BEAUTY AND COSMETICS median of $41,294, though still distant from the leading themancompany.com’s $119,786,747. With a conversion rate of 2.00-2.50%, waxcenter.com remains competitive, yet below the sector’s high of 4.65% and above the low of 1.19%. Its average order value (AOV) ranges from $100-125, while the industry's high is $202 and low is $47. Additionally, waxcenter.com recorded 1,209,782 sessions, far below sephora.com’s 49,510,502 but well above the median of 18,156 in the industry.
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waxcenter.com competitors

In October 2025, waxcenter.com outperformed its competitors in terms of revenue, transactions, sessions, and average order value (AOV). waxcenter.com generated a revenue of $2,848,294 from 25,820 transactions and 1,209,782 sessions, with an AOV range of $100-125 and a conversion rate of 2.00-2.50%. In comparison, starpilwax.com had a revenue of $153,981 from 830 transactions and 42,259 sessions, with an AOV range of $175-200 and a conversion rate of 1.50-2.00%. vidasleek.com only made $1,143 from 37 transactions and 1,461 sessions, with an AOV range of $25-50 and a conversion rate of 2.50-3.00%. shopflamingo.com generated $155,761 from 5,467 transactions and 117,280 sessions, with an AOV range of $25-50 and a conversion rate of 4.50-5.00%. waxcenter.com's strong performance across these metrics sets it apart from its competitors in the industry.

starpilwax.com screenshot
#1 starpilwax.com
154K
Revenue
42.3K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
vidasleek.com screenshot
#2 vidasleek.com
1.1K
Revenue
1.5K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
shopflamingo.com screenshot
#3 shopflamingo.com
155.8K
Revenue
117.3K
Sessions
4.5-5.0%
Conv. rate
$25-50
AOV
waxcenter.com vs top market performers
waxcenter.com
top retailers
conversion rate vs average order value for waxcenter.com and its competitors
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Revenue share by device at waxcenter.com

In October large majority of sales on waxcenter.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In October large majority of sales on waxcenter.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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waxcenter.com channels

Identify top traffic channels that drive growth for waxcenter.comand discover how performance of traffic channels has changed over time.

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waxcenter.com Google Ads spend

Evaluate waxcenter.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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waxcenter.com devices

Review waxcenter.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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waxcenter.com top markets

Explore waxcenter.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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waxcenter.com country & global rank

Assess the ranking of waxcenter.com among other retailers within its primary country and worldwide.

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