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Sep 2026
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Home/Insights/Retailers/waxcenter.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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3.6M
Revenue
Sep 26
1.4M
Sessions
Sep 26
2.0-2.5%
Conv. rate
Sep 26
$100-125
AOV
Sep 26
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Waxcenter.com is a website that offers a range of personal care products and services. They specialize in providing hair removal services, such as waxing services for eyebrows, legs, bikini areas, and more. Additionally, the website features a selection of waxing products, which include wax kits, pre and postcare items, and accessories for at-home hair removal.

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waxcenter.com Annual Revenue and Growth

waxcenter.com's annual sales on its online store amounted to $42.1M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$42.1M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
waxcenter.com revenue by year

waxcenter.com's monthly revenueOVER TIME
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Over the past three months, waxcenter.com revenue has experienced decline of 13%, compared to the preceding three months.

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waxcenter.com revenue decline for last six months
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OVERVIEW
With a conversion rate of 2.00-2.50%, waxcenter.com generates an impressive $3.6 million in revenue from online sales, significantly higher than a typical beauty and cosmetics store's $35,500. Its average order value (AOV) of $100-125 falls within the category's typical range of $50 to $214. Traffic-wise, the site recorded 1.4 million sessions in September 2026, well above the typical beauty and cosmetics store's 14,500 sessions, although less than the leading sephora.com, which sees 66.1 million.
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waxcenter.com competitors

In September 2026, waxcenter.com significantly surpasses starpilwax.com in both revenue and transactions, with figures of $3.6 million and 30,300 transactions compared to $136,000 and 678 transactions for starpilwax.com. Moreover, waxcenter.com leads in sessions, recording 1.4 million, while starpilwax.com lags with 49,600. The average order value (AOV) at waxcenter.com ranges from $100-125, whereas starpilwax.com features a higher AOV of $200-225. However, waxcenter.com’s conversion rate stands at 2.00-2.50%, trailing behind starpilwax.com, which has a conversion rate of 1.00-1.50%. In comparison to vidasleek.com and shopflamingo.com, waxcenter.com remains dominant in revenue, transactions, and sessions, while vidasleek.com shows a lower performance with $1,234 and shopflamingo.com records $306,000 in revenue.

starpilwax.com screenshot
#1 starpilwax.com
136.3K
Revenue
49.6K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
vidasleek.com screenshot
#2 vidasleek.com
1.2K
Revenue
1.6K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
shopflamingo.com screenshot
#3 shopflamingo.com
306.1K
Revenue
227.4K
Sessions
4.5-5.0%
Conv. rate
$25-50
AOV
waxcenter.com vs top market performers
waxcenter.com
top retailers
conversion rate vs average order value for waxcenter.com and its competitors
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Revenue share by device at waxcenter.com

In September large majority of sales on waxcenter.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In September large majority of sales on waxcenter.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

Industries waxcenter.com operates in

waxcenter.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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waxcenter.com channels

Identify top traffic channels that drive growth for waxcenter.comand discover how performance of traffic channels has changed over time.

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waxcenter.com Google Ads spend

Evaluate waxcenter.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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waxcenter.com devices

Review waxcenter.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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waxcenter.com top markets

Explore waxcenter.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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waxcenter.com country & global rank

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