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Jun 2026
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Home/Insights/Retailers/whitecap.com
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

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1.5M
Revenue
Jun 26
267.6K
Sessions
Jun 26
0.5-1.0%
Conv. rate
Jun 26
$500-600
AOV
Jun 26
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  • Main country of store: UNITED STATES
  • Website category: CONSTRUCTION AND MAINTENANCE

Whitecap is a website offering a variety of products for sale. Their extensive range includes outdoor gear, sporting equipment, clothing, electronics, and home essentials. The company showcases products from different brands and ensures a diverse selection of items to cater to various interests and needs.

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whitecap.com Annual Revenue and Growth

whitecap.com's annual sales on its online store amounted to $25.1M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$25.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
whitecap.com revenue by year

whitecap.com's monthly revenueOVER TIME
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Over the past three months, whitecap.com revenue has experienced decline of 7.6%, compared to the preceding three months.

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whitecap.com revenue decline for last six months
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OVERVIEW
In June 2026, whitecap.com, operating in the heavy industry and engineering sector, generated $1,479,494 in online sales, significantly surpassing the median revenue of $140,147 in its industry. The website recorded 267,638 sessions, compared to a median of 21,771. Its conversion rate ranged from 0.50% to 1.00%, below the industry's high of 2.76%. The average order value (AOV) fell between $550 and $575, below the high benchmark of $916. For context, the largest competitor, grainger.com, reported $79,937,513 in sales and 11,164,406 sessions, highlighting whitecap.com's potential for growth in this competitive landscape.
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whitecap.com competitors

In June 2026, whitecap.com generated $1,479,494 in revenue with a conversion rate of 0.50-1.00%, derived from 2,647 transactions across 267,638 sessions and an average order value (AOV) of $550-575. Comparatively, fastenersplus.com outperformed with revenue of $1,714,674 and a higher conversion rate of 1.00-1.50%, despite a slightly lower AOV of $475-500. chasephipps.com, with revenue of $65,265, demonstrated a commendable conversion rate of 1.00-1.50% but had significantly fewer transactions at 127. gmesupply.com reported $245,494 in revenue and matched whitecap.com with a conversion rate of 0.50-1.00%. fastoolnow.com achieved $427,007 in revenue with the highest conversion rate at 1.50-2.00%. toolsplus.com lagged behind, bringing in only $1,568 from 378 sessions, emphasizing whitecap.com's robust position among its competitors in terms of revenue and traffic volume.

chasephipps.com screenshot
#1 chasephipps.com
65.3K
Revenue
10.5K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
fastenersplus.com screenshot
#2 fastenersplus.com
1.7M
Revenue
335.3K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
toolsplus.com screenshot
#3 toolsplus.com
1.6K
Revenue
378
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
gmesupply.com screenshot
#4 gmesupply.com
245.5K
Revenue
78.3K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
fastoolnow.com screenshot
#5 fastoolnow.com
427K
Revenue
64.6K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
whitecap.com vs top market performers
whitecap.com
top retailers
conversion rate vs average order value for whitecap.com and its competitors
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Revenue share by device at whitecap.com

In June large majority of sales on whitecap.com, 86% was finalized on desktop devices, with 14% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on whitecap.com, 86% was finalized on desktop devices, with 14% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries whitecap.com operates in

whitecap.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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whitecap.com channels

Identify top traffic channels that drive growth for whitecap.comand discover how performance of traffic channels has changed over time.

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whitecap.com Google Ads spend

Evaluate whitecap.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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whitecap.com devices

Review whitecap.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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whitecap.com top markets

Explore whitecap.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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whitecap.com country & global rank

Assess the ranking of whitecap.com among other retailers within its primary country and worldwide.

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