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Aug 2025
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Home/Insights/Retailers/wickentoys.co.uk
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for wickentoys.co.ukwickentoys.co.uk

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62.1K
Revenue
Aug 25
15.9K
Sessions
Aug 25
1.0-1.5%
Conv. rate
Aug 25
$350-375
AOV
Aug 25
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  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Wickentoys.co.uk is an online platform offering a wide range of toys. Their product catalog consists of various play structures, swing sets, playhouses, trampolines, and ride-on vehicles. Customers can browse and choose from a selection of durable and entertaining toys designed to enhance childrens outdoor play experiences.

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wickentoys.co.uk Annual Revenue and Growth

wickentoys.co.uk's annual sales on its online store amounted to $642.8K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$642.8K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
wickentoys.co.uk revenue by year

wickentoys.co.uk's monthly revenueOVER TIME
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Over the past three months, wickentoys.co.uk revenue has experienced decline of 18%, compared to the preceding three months.

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wickentoys.co.uk revenue decline for last six months
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OVERVIEW
In August 2025, wickentoys.co.uk, in the HOME AND GARDEN industry, recorded online sales revenue of $62,069 with a conversion rate of 1.00-1.50% and an AOV of $350-375. The highest conversion rate in the category is 3.29% while the lowest is 0.61%. AOV ranges from $91 to $672. The website had 15,915 sessions, compared to the highest at 175,975,033 from homedepot.com and a median of 36,030 in the HOME AND GARDEN sector. Leading the sector is homedepot.com with a revenue of $1,348,693,052.
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wickentoys.co.uk competitors

In August 2025, wickentoys.co.uk is lagging behind its competitors in terms of revenue, with only £62,069 compared to wickey.co.uk's £264,427 and bergtoys.com's £152,451. The number of transactions on wickentoys.co.uk is also lower at 167, while wickey.co.uk has 514 transactions. However, wickentoys.co.uk does have a higher average order value (AOV) range of £350-£375 compared to some competitors like allroundfun.co.uk with an AOV of £200-£225. The conversion rate for wickentoys.co.uk falls within the range of 1.00-1.50, similar to bergtoys.com and fatmoose.co.uk. Overall, wickentoys.co.uk has potential for growth in revenue and transactions compared to its competitors in the toy industry.

junglegym.co.uk screenshot
#1 junglegym.co.uk
92.2K
Revenue
13K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
wickey.co.uk screenshot
#2 wickey.co.uk
264.4K
Revenue
32.7K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
bergtoys.com screenshot
#3 bergtoys.com
152.5K
Revenue
26K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
fatmoose.co.uk screenshot
#4 fatmoose.co.uk
94.9K
Revenue
14.6K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
allroundfun.co.uk screenshot
#5 allroundfun.co.uk
596.2
Revenue
206
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
wickentoys.co.uk vs top market performers
wickentoys.co.uk
top retailers
conversion rate vs average order value for wickentoys.co.uk and its competitors
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Revenue share by device at wickentoys.co.uk

In August large majority of sales on wickentoys.co.uk, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In August large majority of sales on wickentoys.co.uk, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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wickentoys.co.uk channels

Identify top traffic channels that drive growth for wickentoys.co.ukand discover how performance of traffic channels has changed over time.

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wickentoys.co.uk Google Ads spend

Evaluate wickentoys.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wickentoys.co.uk devices

Review wickentoys.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wickentoys.co.uk top markets

Explore wickentoys.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wickentoys.co.uk country & global rank

Assess the ranking of wickentoys.co.uk among other retailers within its primary country and worldwide.

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