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Jun 2025
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Home/Insights/Retailers/wickentoys.co.uk
TRANSACTION INTELLIGENCE - JUN 2025 GLOBALLY

Favicon for wickentoys.co.ukwickentoys.co.uk

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82.8K
Revenue
20.1K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
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  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Wickentoys.co.uk is an online platform offering a wide range of toys. Their product catalog consists of various play structures, swing sets, playhouses, trampolines, and ride-on vehicles. Customers can browse and choose from a selection of durable and entertaining toys designed to enhance childrens outdoor play experiences.

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wickentoys.co.uk's revenueOVER TIME
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Over the past three months, wickentoys.co.uk revenue has experienced growth of 57%, compared to the preceding three months.

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wickentoys.co.uk revenue growth for last six months
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OVERVIEW
wickentoys.co.uk, in the HOME AND GARDEN industry, had online sales revenue of $82,780 in June 2025, with a conversion rate of 1.00-1.50% and an average order value of $350-375. The store had 20,106 sessions during the month. Compared to the median revenue of $122,342 and median sessions of 36,502 in the industry, wickentoys.co.uk shows potential for growth. However, it lags behind the largest player in the industry, homedepot.com, which had a revenue of $1,387,396,988 and sessions of 175,346,093. wickentoys.co.uk could aim to increase its conversion rate and AOV to improve its performance metrics.
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wickentoys.co.uk competitors

In June 2025, wickentoys.co.uk reported a revenue of £82,780 from 222 transactions and 20,106 sessions, with an average order value (AOV) ranging between £350-£375 and a conversion rate of 1.00-1.50%. Compared to its competitors, wickentoys.co.uk falls behind in revenue when compared to wickey.co.uk which reported £284,946 in revenue from 531 transactions and 38,130 sessions. However, wickentoys.co.uk outperformed bergtoys.com in revenue, but with fewer transactions and sessions. In terms of average order value, wickentoys.co.uk is on par with its competitors, with fatmoose.co.uk boasting a slightly higher AOV. The conversion rate for wickentoys.co.uk is in line with most of its competitors, except for junglegym.co.uk which reported a lower conversion rate. Overall, wickentoys.co.uk faces stiff competition from wickey.co.uk and fatmoose.co.uk in terms of revenue and average order value.

junglegym.co.uk screenshot
#1 junglegym.co.uk
105.2K
Revenue
15.3K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
wickey.co.uk screenshot
#2 wickey.co.uk
284.9K
Revenue
38.1K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
bergtoys.com screenshot
#3 bergtoys.com
94.6K
Revenue
14.4K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
fatmoose.co.uk screenshot
#4 fatmoose.co.uk
149K
Revenue
23.8K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
springfreetrampoline.co.uk screenshot
#5 springfreetrampoline.co.uk
117.8K
Revenue
13.7K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
wickentoys.co.uk vs top market performers
wickentoys.co.uk
top retailers
conversion rate vs average order value for wickentoys.co.uk and its competitors
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Revenue share by device at wickentoys.co.uk

In June large majority of sales on wickentoys.co.uk, 71% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 29% of sales coming from desktop devices.

In June large majority of sales on wickentoys.co.uk, 71% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 29% of sales coming from desktop devices.
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wickentoys.co.uk channels

Identify top traffic channels that drive growth for wickentoys.co.ukand discover how performance of traffic channels has changed over time.

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wickentoys.co.uk Google Ads spend

Evaluate wickentoys.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wickentoys.co.uk devices

Review wickentoys.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wickentoys.co.uk top markets

Explore wickentoys.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wickentoys.co.uk country & global rank

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