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Mar 2026
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Home/Insights/Retailers/wickentoys.co.uk
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for wickentoys.co.ukwickentoys.co.uk

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69.2K
Revenue
Mar 26
15.9K
Sessions
Mar 26
1.0-1.5%
Conv. rate
Mar 26
$375-400
AOV
Mar 26
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  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Wickentoys.co.uk is an online platform offering a wide range of toys. Their product catalog consists of various play structures, swing sets, playhouses, trampolines, and ride-on vehicles. Customers can browse and choose from a selection of durable and entertaining toys designed to enhance childrens outdoor play experiences.

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wickentoys.co.uk Annual Revenue and Growth

wickentoys.co.uk's annual sales on its online store amounted to $757.7K in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$757.7K
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
wickentoys.co.uk revenue by year

wickentoys.co.uk's monthly revenueOVER TIME
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Over the past three months, wickentoys.co.uk revenue has experienced growth of 248%, compared to the preceding three months.

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wickentoys.co.uk revenue growth for last six months
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OVERVIEW
In March 2026, wickentoys.co.uk generated $69,247 in online sales with a conversion rate of 1.00-1.50%, both figures below the home_and_garden median revenue of $120,543 and a high conversion benchmark of 3.44%. The site's average order value (AOV) ranged from $375 to $400, also falling short of the sector's high AOV of $677. With 15,910 sessions, wickentoys.co.uk significantly lagged behind the median of 34,629 sessions in its category, contrasting sharply with industry leader homedepot.com, which achieved a staggering $1.3 billion in revenue and 167 million sessions.
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wickentoys.co.uk competitors

In March 2026, wickentoys.co.uk had a revenue of $69,247 from 178 transactions and 15,910 sessions, with an average order value (AOV) ranging from $375 to $400 and a conversion rate of 1.00% to 1.50%. When compared to its competitors, wickentoys.co.uk falls behind in revenue and transactions. junglegym.co.uk outperformed wickentoys.co.uk with a revenue of $195,094 from 228 transactions and 28,301 sessions, with an AOV of $850 to $875 but a lower conversion rate of 0.50% to 1.00%. wickey.co.uk was the top performer with a revenue of $465,729 from 944 transactions and 59,941 sessions, an AOV of $475 to $500, and a conversion rate of 1.50% to 2.00%. Despite these discrepancies, wickentoys.co.uk remained competitive with its AOV and conversion rate against bergtoys.com and fatmoose.co.uk.

junglegym.co.uk screenshot
#1 junglegym.co.uk
195.1K
Revenue
28.3K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
wickey.co.uk screenshot
#2 wickey.co.uk
465.7K
Revenue
59.9K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
bergtoys.com screenshot
#3 bergtoys.com
39.5K
Revenue
6.6K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
fatmoose.co.uk screenshot
#4 fatmoose.co.uk
175.4K
Revenue
33.1K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
springfreetrampoline.co.uk screenshot
#5 springfreetrampoline.co.uk
62K
Revenue
7.8K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
wickentoys.co.uk vs top market performers
wickentoys.co.uk
top retailers
conversion rate vs average order value for wickentoys.co.uk and its competitors
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Revenue share by device at wickentoys.co.uk

In March large majority of sales on wickentoys.co.uk, 71% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 29% of sales coming from desktop devices.

In March large majority of sales on wickentoys.co.uk, 71% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 29% of sales coming from desktop devices.
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wickentoys.co.uk channels

Identify top traffic channels that drive growth for wickentoys.co.ukand discover how performance of traffic channels has changed over time.

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wickentoys.co.uk Google Ads spend

Evaluate wickentoys.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wickentoys.co.uk devices

Review wickentoys.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wickentoys.co.uk top markets

Explore wickentoys.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wickentoys.co.uk country & global rank

Assess the ranking of wickentoys.co.uk among other retailers within its primary country and worldwide.

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