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Sep 2025
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Home/Insights/Retailers/wildfang.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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419.1K
Revenue
Sep 25
195.7K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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Wildfang.com is an online retail platform offering a diverse range of clothing and accessories for individuals seeking unconventional styles. The website caters to shoppers looking for gender-neutral clothing, embracing and providing freedom of expression through fashion. Wildfang.com also identifies as a socially conscious brand, supporting various charitable causes.

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wildfang.com Annual Revenue and Growth

wildfang.com's annual sales on its online store amounted to $6.9M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$6.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
wildfang.com revenue by year

wildfang.com's monthly revenueOVER TIME
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Over the past three months, wildfang.com revenue has experienced decline of 4.8%, compared to the preceding three months.

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wildfang.com revenue decline for last six months
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OVERVIEW
In September 2025, wildfang.com, operating in the FASHION AND APPAREL sector, generated $419,050 in online sales, significantly outperforming the median revenue of $74,931, though still trailing behind the industry's leader, shein.com, which achieved $819,580,923. With a conversion rate between 2.00-2.50%, wildfang is close to the high benchmark of 3.2% but above the low of 0.68%. The average order value (AOV) ranges from $75-100, just below the high AOV of $382, while the site recorded 195,694 sessions, substantially higher than the median of 34,221 but far below shein.com's 297,137,690 sessions.
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wildfang.com competitors

In September 2025, wildfang.com outperformed its competitors in terms of revenue, transactions, sessions, and conversion rate. With a revenue of $419,050 from 4,368 transactions and 195,694 sessions, Wildfang had a strong performance. In comparison, kirrinfinch.com generated $76,535 from 299 transactions and 55,161 sessions, while pyknic.com had $14,265 revenue from 182 transactions and 8,848 sessions. creepycompany.com, dapperboi.com, and rosiesworkwear.com also fell short in revenue and transactions compared to Wildfang. However, some competitors like kirrinfinch.com and dapperboi.com had higher average order values (AOV) ranging from $225-275, while Wildfang's AOV was $75-100. Despite this difference, Wildfang's higher revenue and transaction numbers suggest a more successful overall performance in the given period.

kirrinfinch.com screenshot
#1 kirrinfinch.com
76.5K
Revenue
55.2K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
pyknic.com screenshot
#2 pyknic.com
14.3K
Revenue
8.8K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
creepycompany.com screenshot
#3 creepycompany.com
3.2K
Revenue
1.2K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
dapperboi.com screenshot
#4 dapperboi.com
25.1K
Revenue
10.2K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
rosiesworkwear.com screenshot
#5 rosiesworkwear.com
9.2K
Revenue
4.2K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
wildfang.com vs top market performers
wildfang.com
top retailers
conversion rate vs average order value for wildfang.com and its competitors
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Revenue share by device at wildfang.com

In September large majority of sales on wildfang.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on wildfang.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wildfang.com channels

Identify top traffic channels that drive growth for wildfang.comand discover how performance of traffic channels has changed over time.

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wildfang.com Google Ads spend

Evaluate wildfang.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wildfang.com devices

Review wildfang.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wildfang.com top markets

Explore wildfang.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wildfang.com country & global rank

Assess the ranking of wildfang.com among other retailers within its primary country and worldwide.

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