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Jan 2026
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Home/Insights/Retailers/wildkin.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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23.9K
Revenue
Jan 26
9.7K
Sessions
Jan 26
0.5-1.0%
Conv. rate
Jan 26
$400-500
AOV
Jan 26
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Wildkin.com is a website that offers a variety of products for children of all ages. They specialize in selling items such as backpacks, lunch bags, bedding sets, and accessories. Their products feature playful patterns and designs, appealing to kids and parents alike. The website offers convenient online shopping and a range of child-friendly products.

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wildkin.com Annual Revenue and Growth

wildkin.com's annual sales on its online store amounted to $231.6K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$231.6K
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
wildkin.com revenue by year

wildkin.com's monthly revenueOVER TIME
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Over the past three months, wildkin.com revenue has experienced decline of 15%, compared to the preceding three months.

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wildkin.com revenue decline for last six months
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OVERVIEW
In January 2026, wildkin.com generated $23,875 in online sales, significantly below the CHILDCARE median of $48,736, with sessions totaling 9,695 compared to the median of 23,389, and a conversion rate ranging from 0.50% to 1.00%, well under the high of 4.38%. The average order value (AOV) was $450-475, notably exceeding the high of $253 for the industry. Meanwhile, babylist.com leads the category with staggering revenue of $90,155,180 and sessions of 17,691,734, highlighting the competitive landscape in lifestyle and childcare online retail.
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wildkin.com competitors

In January 2026, wildkin.com reported a revenue of $23,875 with 52 transactions and 9,695 sessions, boasting an average order value (AOV) of $450-$475 and a conversion rate of 0.50-1.00%. Comparing this to its competitors, fenrici.com had a revenue of $9,065 with 37 transactions and 1,037 sessions, an AOV of $225-$250, and a high conversion rate of 3.50-4.00%. bixbee.com lagged behind with revenue of $944, 9 transactions, and 345 sessions, offering an AOV of $100-$125 and a conversion rate of 2.50-3.00%. statebags.com led the pack with a revenue of $336,276, 2,541 transactions, and 143,925 sessions, presenting an AOV of $125-$150 and a conversion rate of 1.50-2.00%. wildkin.com fell in the middle in terms of revenue but performed well in sessions and AOV compared to its competitors.

fenrici.com screenshot
#1 fenrici.com
9.1K
Revenue
1K
Sessions
3.5-4.0%
Conv. rate
$225-250
AOV
bixbee.com screenshot
#2 bixbee.com
943.6
Revenue
345.2
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
statebags.com screenshot
#3 statebags.com
336.3K
Revenue
143.9K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
lavingtondesigns.com screenshot
#4 lavingtondesigns.com
9.9K
Revenue
4.5K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
lonecone.com screenshot
#5 lonecone.com
2.5K
Revenue
3.6K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
wildkin.com vs top market performers
wildkin.com
top retailers
conversion rate vs average order value for wildkin.com and its competitors
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Revenue share by device at wildkin.com

In January large majority of sales on wildkin.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on wildkin.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wildkin.com channels

Identify top traffic channels that drive growth for wildkin.comand discover how performance of traffic channels has changed over time.

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wildkin.com Google Ads spend

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wildkin.com devices

Review wildkin.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wildkin.com top markets

Explore wildkin.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wildkin.com country & global rank

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