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Jan 2026
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Home/Insights/Retailers/wildling.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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101.8K
Revenue
Jan 26
35.2K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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Wildling.com is an online platform that offers a variety of products for sale. The platform specializes in selling shoes, clothing, and accessories, catering to outdoor and adventurous lifestyles. Wildling.com prioritizes functionality, sustainability, and comfort, aiming to provide customers with high quality and eco-friendly products suitable for exploring the wilderness.

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wildling.com Annual Revenue and Growth

wildling.com's annual sales on its online store amounted to $728.7K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$728.7K
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
wildling.com revenue by year

wildling.com's monthly revenueOVER TIME
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Over the past three months, wildling.com revenue has experienced growth of 72%, compared to the preceding three months.

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wildling.com revenue growth for last six months
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OVERVIEW
In January 2026, wildling.com generated $101,791 in online sales, significantly surpassing the median of $51,477 in the BEAUTY AND COSMETICS sector. Its conversion rate ranged from 2.00-2.50%, notably higher than the industry low of 1.19%, yet below the sector's peak of 4.7%. The average order value (AOV) stood between $125-150, below the high of $194, while total sessions reached 35,249, exceeding the median of 22,631 but falling short of ulta.com’s impressive 47,691,438 sessions. These metrics highlight wildling.com's solid market presence within the competitive lifestyle and beauty space.
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wildling.com competitors

In January 2026, wildling.com generated a revenue of $101,791 with 774 transactions and 35,249 sessions, resulting in an average order value (AOV) of $125-150 and a conversion rate of 2.00-2.50%. In comparison, its competitors had varying levels of success. lanshin.com outperformed wildling.com with a revenue of $359,990 from 1,822 transactions and 64,070 sessions, boasting an AOV of $175-200 and a conversion rate of 2.50-3.00%. luminskin.com also surpassed wildling.com with $303,313 in revenue from 5,041 transactions and 176,424 sessions, albeit with a lower AOV of $50-75 and a similar conversion rate of 2.50-3.00%. indagarebeauty.com had lower revenue at $21,463 but a high conversion rate of 8.00-8.50% from 176 transactions and 2,148 sessions. skingymco.com fell in between with $237,310 revenue from 3,028 transactions and 62,530 sessions, an AOV of $75-100, and a conversion rate of 4.50-5.00%.

lanshin.com screenshot
#1 lanshin.com
360K
Revenue
64.1K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
luminskin.com screenshot
#2 luminskin.com
303.3K
Revenue
176.4K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
indagarebeauty.com screenshot
#3 indagarebeauty.com
21.5K
Revenue
2.1K
Sessions
8.0-8.5%
Conv. rate
$100-125
AOV
skingymco.com screenshot
#4 skingymco.com
237.3K
Revenue
62.5K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
wildling.com vs top market performers
wildling.com
top retailers
conversion rate vs average order value for wildling.com and its competitors
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Revenue share by device at wildling.com

In January large majority of sales on wildling.com, 84% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 16% of sales coming from desktop devices.

In January large majority of sales on wildling.com, 84% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 16% of sales coming from desktop devices.
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wildling.com channels

Identify top traffic channels that drive growth for wildling.comand discover how performance of traffic channels has changed over time.

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wildling.com Google Ads spend

Evaluate wildling.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wildling.com devices

Review wildling.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wildling.com top markets

Explore wildling.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wildling.com country & global rank

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