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Nov 2025
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Home/Insights/Retailers/wildling.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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65.5K
Revenue
Nov 25
28.2K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$150-175
AOV
Nov 25
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Wildling.com is an online platform that offers a variety of products for sale. The platform specializes in selling shoes, clothing, and accessories, catering to outdoor and adventurous lifestyles. Wildling.com prioritizes functionality, sustainability, and comfort, aiming to provide customers with high quality and eco-friendly products suitable for exploring the wilderness.

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wildling.com Annual Revenue and Growth

wildling.com's annual sales on its online store amounted to $965K in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$965K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
wildling.com revenue by year

wildling.com's monthly revenueOVER TIME
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Over the past three months, wildling.com revenue has experienced growth of 28%, compared to the preceding three months.

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wildling.com revenue growth for last six months
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OVERVIEW
In November 2025, wildling.com achieved online sales revenue of $65,515, surpassing the BEAUTY AND COSMETICS median of $52,547, with a conversion rate between 1.50-2.00%, below the industry's high of 5.32% and above the low of 1.38%. The average order value (AOV) ranged from $150 to $175, while the industry's high AOV is $204, and the low is $48. With 28,185 sessions, wildling.com exceeds the median of 19,748 sessions in its category, although it significantly trails behind the highest sessions of 76,114,809 seen at sephora.com.
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wildling.com competitors

When comparing wildling.com to its competitors in November 2025, wildling.com falls behind in terms of revenue, transactions, and sessions. While wildling.com generated $65,515 in revenue from 436 transactions and 28,185 sessions, lanshin.com outperformed with $270,242 in revenue, 1,323 transactions, and 42,318 sessions. Similarly, luminskin.com, skingymco.com, and indagarebeauty.com also surpassed wildling.com in revenue and transactions. However, wildling.com did excel in average order value (AOV) with a range of $150-$175, placing it above some competitors like luminskin.com with an AOV of $50-$75. In terms of conversion rate, wildling.com falls within the average range compared to its competitors, with a rate of 1.50-2.00%. Overall, wildling.com may need to focus on increasing revenue and sessions to remain competitive in the market.

lanshin.com screenshot
#1 lanshin.com
270.2K
Revenue
42.3K
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
luminskin.com screenshot
#2 luminskin.com
435.4K
Revenue
175K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
dresdenholden.com screenshot
#3 dresdenholden.com
4K
Revenue
1.5K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
indagarebeauty.com screenshot
#4 indagarebeauty.com
34.5K
Revenue
2K
Sessions
8.5-9.0%
Conv. rate
$175-200
AOV
skingymco.com screenshot
#5 skingymco.com
168.5K
Revenue
45.2K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
wildling.com vs top market performers
wildling.com
top retailers
conversion rate vs average order value for wildling.com and its competitors
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Revenue share by device at wildling.com

In November large majority of sales on wildling.com, 84% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 16% of sales coming from desktop devices.

In November large majority of sales on wildling.com, 84% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 16% of sales coming from desktop devices.
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wildling.com channels

Identify top traffic channels that drive growth for wildling.comand discover how performance of traffic channels has changed over time.

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wildling.com Google Ads spend

Evaluate wildling.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wildling.com devices

Review wildling.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wildling.com top markets

Explore wildling.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wildling.com country & global rank

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