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Mar 2026
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Home/Insights/Retailers/willisskiandboard.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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138.5K
Revenue
Mar 26
20.8K
Sessions
Mar 26
1.5-2.0%
Conv. rate
Mar 26
$400-500
AOV
Mar 26
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Willis Ski and Board offers a wide range of winter sports equipment and accessories. Their website features a variety of products for skiing and snowboarding, including gear such as skis, snowboards, boots, bindings, helmets, and outerwear. They cater to both beginners and experienced enthusiasts, with options suitable for different skill levels.

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willisskiandboard.com Annual Revenue and Growth

willisskiandboard.com's annual sales on its online store amounted to $1.5M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$1.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
willisskiandboard.com revenue by year

willisskiandboard.com's monthly revenueOVER TIME
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Over the past three months, willisskiandboard.com revenue has experienced decline of 5.8%, compared to the preceding three months.

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willisskiandboard.com revenue decline for last six months
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OVERVIEW
In March 2026, willisskiandboard.com generated $138,471 in online sales, significantly above the sports industry's median of $85,085, yet far below the leading competitor, garmin.com, at $126,145,550. The site’s conversion rate ranged from 1.50-2.00%, under the industry high of 3.09% but well above the low of 0.66%. The average order value (AOV) was between $425-450, which, while below the sports high of $538, exceeds the low of $79. With 20,811 sessions, willisskiandboard.com had fewer visits compared to the median of 31,259 and the leading site at 42,240,065 sessions.
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willisskiandboard.com competitors

In March 2026, willisskiandboard.com outperformed its competitors in terms of revenue with $138,471. The site also had a higher number of transactions at 323 and sessions at 20,811. The average order value (AOV) ranged from $425-450, and the conversion rate was between 1.50-2.00%. In comparison, ski-depot.com generated $63,838 in revenue with 108 transactions and 13,092 sessions, while skipro.com had $136,840 in revenue with 591 transactions and 115,013 sessions. powder7.com stood out with a significantly higher revenue of $986,907, 2,646 transactions, and 350,829 sessions, despite a lower AOV of $350-375. Overall, willisskiandboard.com excelled in revenue and conversion rate when compared to its competitors in the ski and snowboard industry.

ski-depot.com screenshot
#1 ski-depot.com
63.8K
Revenue
13.1K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
skiyard.com screenshot
#2 skiyard.com
12.2K
Revenue
5K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
skipro.com screenshot
#3 skipro.com
136.8K
Revenue
115K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
powder7.com screenshot
#4 powder7.com
986.9K
Revenue
350.8K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
levelninesports.com screenshot
#5 levelninesports.com
175.9K
Revenue
92.6K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
willisskiandboard.com vs top market performers
willisskiandboard.com
top retailers
conversion rate vs average order value for willisskiandboard.com and its competitors
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Revenue share by device at willisskiandboard.com

In March large majority of sales on willisskiandboard.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on willisskiandboard.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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willisskiandboard.com channels

Identify top traffic channels that drive growth for willisskiandboard.comand discover how performance of traffic channels has changed over time.

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willisskiandboard.com Google Ads spend

Evaluate willisskiandboard.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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willisskiandboard.com devices

Review willisskiandboard.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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willisskiandboard.com top markets

Explore willisskiandboard.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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willisskiandboard.com country & global rank

Assess the ranking of willisskiandboard.com among other retailers within its primary country and worldwide.

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