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Jul 2025
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Home/Insights/Retailers/willisskiandboard.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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34K
Revenue
5.5K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
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Willis Ski and Board offers a wide range of winter sports equipment and accessories. Their website features a variety of products for skiing and snowboarding, including gear such as skis, snowboards, boots, bindings, helmets, and outerwear. They cater to both beginners and experienced enthusiasts, with options suitable for different skill levels.

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willisskiandboard.com's revenueOVER TIME
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Over the past three months, willisskiandboard.com revenue has experienced decline of 77%, compared to the preceding three months.

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willisskiandboard.com revenue decline for last six months
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OVERVIEW
In July 2025, willisskiandboard.com in the SPORTS industry had online sales revenue of $34,000, below the median of $84,485, with garmin.com leading at $184,671,976. The conversion rate was 1.00-1.50%, below the high of 2.9% and above the low of 0.59%. The Average Order Value (AOV) was $450-475, lower than the high of $547 and higher than the low of $79. The site had 5,513 sessions, fewer than the median of 31,360 and far below garmin.com's 47,307,199 sessions.
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willisskiandboard.com competitors

In July 2025, willisskiandboard.com generated $34,000 in revenue from 72 transactions with 5,513 sessions, boasting an average order value (AOV) of $450-$475 and a conversion rate of 1.00-1.50%. When compared to its competitors, ski-depot.com had a similar revenue of $34,195 but with fewer transactions (56) and sessions (5,811), yet a higher AOV of $600-$625. skiyard.com had lower revenue at $18,481 with 46 transactions and 6,995 sessions, with a comparable AOV to willisskiandboard.com. skipro.com had revenue of $31,315 from 124 transactions and 31,845 sessions, but with a lower AOV and conversion rate. powder7.com and levelninesports.com outperformed willisskiandboard.com in terms of revenue, transactions, and sessions, indicating a higher market share and customer engagement in the ski and snowboard industry.

ski-depot.com screenshot
#1 ski-depot.com
34.2K
Revenue
5.8K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
skiyard.com screenshot
#2 skiyard.com
18.5K
Revenue
7K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
skipro.com screenshot
#3 skipro.com
31.3K
Revenue
31.8K
Sessions
0.0-0.5%
Conv. rate
$250-275
AOV
powder7.com screenshot
#4 powder7.com
351.1K
Revenue
116.5K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
levelninesports.com screenshot
#5 levelninesports.com
247.2K
Revenue
115.1K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
willisskiandboard.com vs top market performers
willisskiandboard.com
top retailers
conversion rate vs average order value for willisskiandboard.com and its competitors
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Revenue share by device at willisskiandboard.com

In July large majority of sales on willisskiandboard.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on willisskiandboard.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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willisskiandboard.com channels

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willisskiandboard.com Google Ads spend

Evaluate willisskiandboard.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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willisskiandboard.com devices

Review willisskiandboard.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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willisskiandboard.com top markets

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willisskiandboard.com country & global rank

Assess the ranking of willisskiandboard.com among other retailers within its primary country and worldwide.

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