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May 2025
All countries
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for wipes.comwipes.com

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89.6K
Revenue
5K
Sessions
4.0-4.5%
Conv. rate
$400-500
AOV
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  • Main country of store: UNITED STATES
  • Website category: BUSINESS SERVICES

Wipes.com is an online platform that specializes in the sale of various types of wipes. The website offers a wide range of disposable wipes, including baby wipes, cleaning wipes, personal care wipes, and industrial wipes. It provides convenience for users to find and purchase wipes for different uses.

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wipes.com's revenueOVER TIME
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Over the past three months, wipes.com revenue has experienced growth of 70%, compared to the preceding three months.

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wipes.com revenue growth for last six months
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OVERVIEW
In May 2025, wipes.com in the BUSINESS SERVICES industry had online sales revenue of $89,648, with a conversion rate of 3.50-4.00% and an AOV of $425-450. The median revenue for this category is $86,760, with the largest store being 4patriots.com at $25,943,980. A very high conversion rate in this category is 5.26% and a very low conversion rate is 1.33%. A very high AOV is $632 and a very low AOV is $112. wipes.com had 5,041 sessions, while the highest sessions were at 2,349,862 for ridge.com, and the median sessions for the category were 11,125.
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wipes.com competitors

In May 2025, wipes.com outperformed its competitors in terms of revenue, with $89,648 in comparison to vaporfresh.com's $15,886, zogics.com's $143,387, bonblissity.com's $14,314, nicencleanwipes.com's $7,899, and wetones.com's $21,317. In terms of transactions, wipes.com had 202, which was more than vaporfresh.com's 86, zogics.com's 610, bonblissity.com's 256, nicencleanwipes.com's 186, and wetones.com's 619. Sessions wise, wipes.com had 5,041, falling between vaporfresh.com's 2,547 and zogics.com's 37,595. wipes.com's average order value (AOV) ranged between $425-$450, which was higher than most competitors. The conversion rate of wipes.com was 3.50-4.00%, outperforming all competitors except bonblissity.com with an unusually high 11.50-12.00% conversion rate.

nicencleanwipes.com screenshot
#1 nicencleanwipes.com
7.9K
Revenue
6.6K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
wetones.com screenshot
#2 wetones.com
21.3K
Revenue
11.6K
Sessions
5.0-5.5%
Conv. rate
$25-50
AOV
zogics.com screenshot
#3 zogics.com
143.4K
Revenue
37.6K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
vaporfresh.com screenshot
#4 vaporfresh.com
15.9K
Revenue
2.5K
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
bonblissity.com screenshot
#5 bonblissity.com
14.3K
Revenue
2.2K
Sessions
11.5-12.0%
Conv. rate
$50-75
AOV
wipes.com vs top market performers
wipes.com
top retailers
conversion rate vs average order value for wipes.com and its competitors
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Revenue share by device at wipes.com

In May large majority of sales on wipes.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices.

In May large majority of sales on wipes.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices.
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wipes.com channels

Identify top traffic channels that drive growth for wipes.comand discover how performance of traffic channels has changed over time.

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wipes.com Google Ads spend

Evaluate wipes.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wipes.com devices

Review wipes.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wipes.com top markets

Explore wipes.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wipes.com country & global rank

Assess the ranking of wipes.com among other retailers within its primary country and worldwide.

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