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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for wipes.comwipes.com

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66.8K
Revenue
Oct 25
3.6K
Sessions
Oct 25
3.5-4.0%
Conv. rate
Oct 25
$400-500
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: BUSINESS SERVICES

Wipes.com is an online platform that specializes in the sale of various types of wipes. The website offers a wide range of disposable wipes, including baby wipes, cleaning wipes, personal care wipes, and industrial wipes. It provides convenience for users to find and purchase wipes for different uses.

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wipes.com Annual Revenue and Growth

wipes.com's annual sales on its online store amounted to $747.5K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$747.5K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
wipes.com revenue by year

wipes.com's monthly revenueOVER TIME
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Over the past three months, wipes.com revenue has experienced decline of 16%, compared to the preceding three months.

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wipes.com revenue decline for last six months
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OVERVIEW
In October 2025, wipes.com generated online sales revenue of $66,764, slightly below the industry median of $77,757, with a conversion rate ranging between 3.50-4.00%, underperforming against the high benchmark of 5.01%. The average order value (AOV) stood at $450-475, also lower than the industry high of $627. The website attracted 3,626 sessions, significantly trailing behind the median of 12,058 and the leading store, printful.com, which saw an impressive 3,814,476 sessions, highlighting wipes.com’s need for improved traffic and sales performance in a competitive business services landscape.
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wipes.com competitors

In October 2025, wipes.com generated $66,764 in revenue from 142 transactions with 3,626 sessions, boasting an average order value (AOV) of $450-$475 and a conversion rate of 3.50-4.00%. In comparison, nicencleanwipes.com made $10,404 from 221 transactions and 8,485 sessions, with an AOV of $25-$50 and a conversion rate of 2.50-3.00%. wetones.com brought in $11,580 from 293 transactions and 5,163 sessions, with an AOV of $25-$50 and a conversion rate of 5.50-6.00%. zogics.com outperformed all competitors with $177,675 in revenue from 737 transactions and 46,036 sessions, an AOV of $225-$250, but a lower conversion rate of 1.50-2.00%. vaporfresh.com and bonblissity.com also had competitive metrics, but wipes.com stands out in terms of revenue and conversion rate among its competitors in the wipes industry.

nicencleanwipes.com screenshot
#1 nicencleanwipes.com
10.4K
Revenue
8.5K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
wetones.com screenshot
#2 wetones.com
11.6K
Revenue
5.2K
Sessions
5.5-6.0%
Conv. rate
$25-50
AOV
zogics.com screenshot
#3 zogics.com
177.7K
Revenue
46K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
vaporfresh.com screenshot
#4 vaporfresh.com
21.4K
Revenue
6K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
bonblissity.com screenshot
#5 bonblissity.com
12.8K
Revenue
1.9K
Sessions
13.5-14.0%
Conv. rate
$50-75
AOV
wipes.com vs top market performers
wipes.com
top retailers
conversion rate vs average order value for wipes.com and its competitors
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Revenue share by device at wipes.com

In October large majority of sales on wipes.com, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on wipes.com, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wipes.com channels

Identify top traffic channels that drive growth for wipes.comand discover how performance of traffic channels has changed over time.

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wipes.com Google Ads spend

Evaluate wipes.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wipes.com devices

Review wipes.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wipes.com top markets

Explore wipes.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wipes.com country & global rank

Assess the ranking of wipes.com among other retailers within its primary country and worldwide.

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