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Sep 2025
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Home/Insights/Retailers/woodlanddirect.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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2M
Revenue
Sep 25
238.9K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$1000-1100
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Woodlanddirect.com is an online platform that offers a wide range of products related to outdoor living and heating solutions. Their catalog includes fire pits, outdoor fireplaces, chimineas, gas logs, grills, and patio furniture. Additionally, the website provides informational articles to enhance customer knowledge on outdoor upkeep and safety.

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woodlanddirect.com Annual Revenue and Growth

woodlanddirect.com's annual sales on its online store amounted to $28.9M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$28.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
woodlanddirect.com revenue by year

woodlanddirect.com's monthly revenueOVER TIME
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Over the past three months, woodlanddirect.com revenue has experienced growth of 5.2%, compared to the preceding three months.

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woodlanddirect.com revenue growth for last six months
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OVERVIEW
In September 2025, woodlanddirect.com generated $1,984,719 in online sales, significantly surpassing the median of $113,901 in the home and garden sector, yet far below industry leader homedepot.com’s $1,279,366,314. With a conversion rate ranging from 0.50-1.00%, woodlanddirect.com fell below the high benchmark of 3.36%, and its average order value (AOV) of $1,000-1,025 exceeded the sector's high of $677. The site attracted 238,876 sessions, well above the median of 32,433, but dwarfed by homedepot.com’s staggering 148,597,767 sessions, indicating room for improvement in customer engagement and conversion.
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woodlanddirect.com competitors

In September 2025, woodlanddirect.com outperformed its competitors in terms of revenue, transactions, and sessions. With revenue reaching $1,984,719 from 1,943 transactions and 238,876 sessions, woodlanddirect.com displayed a strong performance. Comparatively, efireplacestore.com generated $795,391 from 1,174 transactions and 191,529 sessions, while northlineexpress.com only saw $81,244 in revenue from 262 transactions and 58,554 sessions. However, usfireplacestore.com had revenue of $220,548 from 1,052 transactions and 88,132 sessions, while northcountryfire.com generated $467,303 from 608 transactions and 158,598 sessions. Lastly, rockfordchimneysupply.com recorded revenue of $1,364,214 from 1,509 transactions and 114,432 sessions. Despite stiff competition, woodlanddirect.com stood out with higher revenue and sessions, indicating its strong market presence and customer engagement.

efireplacestore.com screenshot
#1 efireplacestore.com
795.4K
Revenue
191.5K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
northlineexpress.com screenshot
#2 northlineexpress.com
81.2K
Revenue
58.6K
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
usfireplacestore.com screenshot
#3 usfireplacestore.com
220.5K
Revenue
88.1K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
northcountryfire.com screenshot
#4 northcountryfire.com
467.3K
Revenue
158.6K
Sessions
0.0-0.5%
Conv. rate
$700-800
AOV
rockfordchimneysupply.com screenshot
#5 rockfordchimneysupply.com
1.4M
Revenue
114.4K
Sessions
1.0-1.5%
Conv. rate
$900-1000
AOV
woodlanddirect.com vs top market performers
woodlanddirect.com
top retailers
conversion rate vs average order value for woodlanddirect.com and its competitors
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Revenue share by device at woodlanddirect.com

In September large majority of sales on woodlanddirect.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on woodlanddirect.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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woodlanddirect.com channels

Identify top traffic channels that drive growth for woodlanddirect.comand discover how performance of traffic channels has changed over time.

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woodlanddirect.com Google Ads spend

Evaluate woodlanddirect.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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woodlanddirect.com devices

Review woodlanddirect.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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woodlanddirect.com top markets

Explore woodlanddirect.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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woodlanddirect.com country & global rank

Assess the ranking of woodlanddirect.com among other retailers within its primary country and worldwide.

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