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Oct 2025
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Home/Insights/Retailers/woolandoak.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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28.1K
Revenue
Oct 25
28K
Sessions
Oct 25
0.0-0.5%
Conv. rate
Oct 25
$350-375
AOV
Oct 25
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Wool and Oak is a website that offers a wide range of products for sale. It primarily focuses on selling high-quality travel essentials like bags, backpacks, and luggage. The website ensures that their products are made from premium materials to meet the needs of modern travelers without compromising on durability and style.

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woolandoak.com Annual Revenue and Growth

woolandoak.com's annual sales on its online store amounted to $534.7K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$534.7K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
woolandoak.com revenue by year

woolandoak.com's monthly revenueOVER TIME
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Over the past three months, woolandoak.com revenue has experienced growth of 25%, compared to the preceding three months.

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woolandoak.com revenue growth for last six months
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OVERVIEW
In October 2025, woolandoak.com reported online sales revenue of $28,058, significantly below the FASHION AND APPAREL median of $80,524. The website's conversion rate ranged between 0.00-0.50%, well below the industry high of 3.36%. With an average order value (AOV) of $350-375, it slightly surpassed the category's low of $74 but remained just under the high of $378. The site recorded 28,017 sessions, compared to the median of 33,163 and a staggering 321,650,758 sessions for the top competitor, shein.com, which dominated the market with revenue exceeding $977 million.
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woolandoak.com competitors

In October 2025, Wool and Oak's revenue of $28,058 may seem lower compared to some competitors. For example, Yanko Design boasts an impressive revenue of $7,395,803 with 36,861 transactions and 2,174,513 sessions. However, Wool and Oak's average order value (AOV) of $350-375 falls within the higher range, surpassing Beyond Hype and Keep Pursuing. In terms of conversion rate, Wool and Oak falls within the range of 0.00-0.50, which is lower compared to Wool and Prince with a conversion rate of 2.50-3.00. While Wool and Oak may not have the highest revenue or conversion rate among its competitors, its AOV demonstrates that the brand is attracting customers willing to spend more on their products, indicating a strong potential for growth in the luxury market segment.

7amenfant.com screenshot
#1 7amenfant.com
37.8K
Revenue
24.4K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
beyondhype.com screenshot
#2 beyondhype.com
2.9K
Revenue
4.6K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
keeppursuing.com screenshot
#3 keeppursuing.com
541.9
Revenue
311
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
woolandprince.com screenshot
#4 woolandprince.com
625.7K
Revenue
124.2K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
yankodesign.com screenshot
#5 yankodesign.com
7.4M
Revenue
2.2M
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
woolandoak.com vs top market performers
woolandoak.com
top retailers
conversion rate vs average order value for woolandoak.com and its competitors
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Revenue share by device at woolandoak.com

In October large majority of sales on woolandoak.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In October large majority of sales on woolandoak.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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woolandoak.com channels

Identify top traffic channels that drive growth for woolandoak.comand discover how performance of traffic channels has changed over time.

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woolandoak.com Google Ads spend

Evaluate woolandoak.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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woolandoak.com devices

Review woolandoak.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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woolandoak.com top markets

Explore woolandoak.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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woolandoak.com country & global rank

Assess the ranking of woolandoak.com among other retailers within its primary country and worldwide.

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