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Nov 2025
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Home/Insights/Retailers/worldofwallpaper.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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379.9K
Revenue
Nov 25
244.4K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

WorldofWallpaper.com offers a range of wallpapers and wall coverings for various needs. The website boasts a diverse selection, catering to different designs, themes, and styles, appealing to both homeowners and interior decorators alike. With a wide variety of textures, patterns, and colors, customers can find wall décor to suit their preferences.

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worldofwallpaper.com Annual Revenue and Growth

worldofwallpaper.com's annual sales on its online store amounted to $2.4M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$2.4M
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
worldofwallpaper.com revenue by year

worldofwallpaper.com's monthly revenueOVER TIME
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Over the past three months, worldofwallpaper.com revenue has experienced growth of 3.2%, compared to the preceding three months.

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worldofwallpaper.com revenue growth for last six months
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OVERVIEW
In November 2025, worldofwallpaper.com generated $379,945 in online sales, significantly surpassing the median revenue of $122,040 in the home and garden industry. With a conversion rate between 2.00-2.50%, it remains below the industry high of 3.53%. The average order value (AOV) ranges from $50 to $75, while the industry high AOV stands at $672. The site recorded 244,436 sessions, notably higher than the median of 32,500 but dwarfed by homedepot.com's 171,906,089 sessions, the leading competitor in the category. Overall, these metrics illustrate a competitive yet modest presence in the home and garden market.
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worldofwallpaper.com competitors

In November 2025, worldofwallpaper.com generated $379,945 in revenue from 5,250 transactions with 244,436 sessions, boasting an average order value (AOV) between $50-75 and a conversion rate of 2.00-2.50%. In comparison, miltonandking.com had significantly lower revenue at $75,663 from 305 transactions and 65,607 sessions, with a higher AOV of $225-250 but a lower conversion rate of 0.00-0.50%. spoonflower.com outperformed both with a staggering revenue of $13,605,984 from 65,789 transactions and 1,828,696 sessions, with an AOV between $200-225 and a higher conversion rate of 3.50-4.00%. photowall.co.uk fell in between, with $307,594 in revenue from 2,639 transactions and 84,707 sessions, an AOV of $100-125, and a conversion rate of 3.00-3.50%. Overall, while worldofwallpaper.com held its own in the market, it faced tough competition from industry giants like spoonflower.com.

miltonandking.com screenshot
#1 miltonandking.com
75.7K
Revenue
65.6K
Sessions
0.0-0.5%
Conv. rate
$225-250
AOV
spoonflower.com screenshot
#2 spoonflower.com
13.6M
Revenue
1.8M
Sessions
3.5-4.0%
Conv. rate
$200-225
AOV
photowall.co.uk screenshot
#3 photowall.co.uk
307.6K
Revenue
84.7K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
worldofwallpaper.com vs top market performers
worldofwallpaper.com
top retailers
conversion rate vs average order value for worldofwallpaper.com and its competitors
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Revenue share by device at worldofwallpaper.com

In November large majority of sales on worldofwallpaper.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on worldofwallpaper.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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worldofwallpaper.com channels

Identify top traffic channels that drive growth for worldofwallpaper.comand discover how performance of traffic channels has changed over time.

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worldofwallpaper.com Google Ads spend

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worldofwallpaper.com devices

Review worldofwallpaper.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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worldofwallpaper.com top markets

Explore worldofwallpaper.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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worldofwallpaper.com country & global rank

Assess the ranking of worldofwallpaper.com among other retailers within its primary country and worldwide.

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