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Jul 2025
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Home/Insights/Retailers/wrappily.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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46.1K
Revenue
5.5K
Sessions
5.0-5.5%
Conv. rate
$150-175
AOV
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Wrappily.com offers different styles of eco-friendly wrapping paper, producer of reversible gift wrap featuring original designs. The website also provides other sustainable packing materials like compostable gift tape and cards, promoting environmentally friendly gift-giving practices and reducing waste in the process.

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wrappily.com's revenueOVER TIME
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Over the past three months, wrappily.com revenue has experienced decline of 28%, compared to the preceding three months.

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wrappily.com revenue decline for last six months
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OVERVIEW
wrappily.com in the GIFTS industry had a revenue of $46,129, a conversion rate of 5.00-5.50%, an AOV of $150-175, and 5,493 sessions in July 2025. The highest revenue in the category was $37,880,367 by paperlesspost.com, with a conversion rate of 5.32% and an AOV of $246. The highest number of sessions was 11,182,431 from paperlesspost.com, while the median sessions were 11,596. A very low conversion rate in the category was 1.54% and a very low AOV was $52.
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wrappily.com competitors

In July 2025, wrappily.com reported a revenue of $46,129 with 291 transactions and 5,493 sessions, boasting an average order value (AOV) of $150-175 and a conversion rate of 5.00-5.50%. In comparison, midoriribbon.com had a revenue of $25,826 from 209 transactions and 3,750 sessions, with an AOV of $100-125 and a conversion rate of 5.50-6.00%. nashvillewraps.com stood out with a significantly higher revenue of $3,367,140, 5,623 transactions, and 80,594 sessions, showcasing an impressive AOV of $575-600 and a conversion rate of 6.50-7.00%. Lastly, giftwrapmyface.com generated $37,485 in revenue from 202 transactions and 2,496 sessions, with an AOV of $175-200 and a conversion rate of 8.00-8.50%. Despite the competition's diverse strengths, wrappily.com holds its own with competitive metrics in revenue, transactions, and sessions.

midoriribbon.com screenshot
#1 midoriribbon.com
25.8K
Revenue
3.8K
Sessions
5.5-6.0%
Conv. rate
$100-125
AOV
nashvillewraps.com screenshot
#2 nashvillewraps.com
3.4M
Revenue
80.6K
Sessions
6.5-7.0%
Conv. rate
$500-600
AOV
giftwrapmyface.com screenshot
#3 giftwrapmyface.com
37.5K
Revenue
2.5K
Sessions
8.0-8.5%
Conv. rate
$175-200
AOV
wrappily.com vs top market performers
wrappily.com
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conversion rate vs average order value for wrappily.com and its competitors
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Revenue share by device at wrappily.com

In July large majority of sales on wrappily.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on wrappily.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wrappily.com channels

Identify top traffic channels that drive growth for wrappily.comand discover how performance of traffic channels has changed over time.

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wrappily.com Google Ads spend

Evaluate wrappily.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wrappily.com devices

Review wrappily.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wrappily.com top markets

Explore wrappily.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wrappily.com country & global rank

Assess the ranking of wrappily.com among other retailers within its primary country and worldwide.

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