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Oct 2025
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Home/Insights/Retailers/wrappily.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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36.3K
Revenue
Oct 25
4.8K
Sessions
Oct 25
5.0-5.5%
Conv. rate
Oct 25
$125-150
AOV
Oct 25
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Wrappily.com offers different styles of eco-friendly wrapping paper, producer of reversible gift wrap featuring original designs. The website also provides other sustainable packing materials like compostable gift tape and cards, promoting environmentally friendly gift-giving practices and reducing waste in the process.

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wrappily.com Annual Revenue and Growth

wrappily.com's annual sales on its online store amounted to $629.4K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$629.4K
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
wrappily.com revenue by year

wrappily.com's monthly revenueOVER TIME
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Over the past three months, wrappily.com revenue has experienced decline of 3.9%, compared to the preceding three months.

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wrappily.com revenue decline for last six months
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OVERVIEW
In October 2025, wrappily.com, operating in the GIFTS sector, generated $36,305 in online sales with a conversion rate of 5.00-5.50%, slightly below the category's median of 5.82%. Its average order value (AOV) ranged from $125 to $150, compared to the high of $221 in the industry. The site recorded 4,816 sessions, significantly lower than the median of 11,510. Despite these challenges, wrappily.com maintains a solid performance, albeit trailing behind larger competitors like paperlesspost.com, which leads with substantial revenue and sessions.
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wrappily.com competitors

In October 2025, when comparing wrappily.com to its competitors, it is evident that Wrappily falls behind in terms of revenue, transactions, and sessions. wrappily.com generated a revenue of $36,305 from 247 transactions and 4,816 sessions, with an average order value (AOV) ranging from $125-150 and a conversion rate of 5.00-5.50%. In comparison, midoriribbon.com outperformed Wrappily with a revenue of $38,977 from 219 transactions and 3,369 sessions, with an AOV of $175-200 and a conversion rate of 6.00-6.50%. nashvillewraps.com excelled significantly with a revenue of $4,259,199 from 6,994 transactions and 94,856 sessions, boasting an AOV of $600-625 and a conversion rate of 7.00-7.50%. giftwrapmyface.com also surpassed Wrappily, generating $34,463 in revenue from 161 transactions and 1,956 sessions, with an AOV of $200-225 and a conversion rate of 8.00-8.50%.

midoriribbon.com screenshot
#1 midoriribbon.com
39K
Revenue
3.4K
Sessions
6.0-6.5%
Conv. rate
$175-200
AOV
nashvillewraps.com screenshot
#2 nashvillewraps.com
4.3M
Revenue
94.9K
Sessions
7.0-7.5%
Conv. rate
$600-700
AOV
giftwrapmyface.com screenshot
#3 giftwrapmyface.com
34.5K
Revenue
2K
Sessions
8.0-8.5%
Conv. rate
$200-225
AOV
wrappily.com vs top market performers
wrappily.com
top retailers
conversion rate vs average order value for wrappily.com and its competitors
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Revenue share by device at wrappily.com

In October large majority of sales on wrappily.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on wrappily.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wrappily.com channels

Identify top traffic channels that drive growth for wrappily.comand discover how performance of traffic channels has changed over time.

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wrappily.com Google Ads spend

Evaluate wrappily.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wrappily.com devices

Review wrappily.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wrappily.com top markets

Explore wrappily.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wrappily.com country & global rank

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