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Sep 2025
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Home/Insights/Retailers/wrappily.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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58.6K
Revenue
Sep 25
6.8K
Sessions
Sep 25
4.5-5.0%
Conv. rate
Sep 25
$150-175
AOV
Sep 25
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Wrappily.com offers different styles of eco-friendly wrapping paper, producer of reversible gift wrap featuring original designs. The website also provides other sustainable packing materials like compostable gift tape and cards, promoting environmentally friendly gift-giving practices and reducing waste in the process.

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wrappily.com Annual Revenue and Growth

wrappily.com's annual sales on its online store amounted to $629.4K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$629.4K
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
wrappily.com revenue by year

wrappily.com's monthly revenueOVER TIME
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Over the past three months, wrappily.com revenue has experienced decline of 9.4%, compared to the preceding three months.

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wrappily.com revenue decline for last six months
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OVERVIEW
In September 2025, wrappily.com generated $58,591 in online sales, outperforming the GIFTS median of $37,404, with a conversion rate of 4.50-5.00%, close to the category high of 5.54%. Its average order value (AOV) ranged from $150-175, below the sector high of $235. With 6,773 sessions, wrappily.com trails the median of 10,647 sessions in its industry, and significantly behind paperlesspost.com, the leading store, which has an astonishing 12,757,809 sessions and revenue of $41,349,964, illustrating a competitive but challenging market landscape.
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wrappily.com competitors

In September 2025, when comparing wrappily.com to its competitors, we can see that wrappily.com falls in the middle in terms of revenue. While wrappily.com generated $58,591 in revenue from 338 transactions and 6,773 sessions, midoriribbon.com lagged behind with $38,625 in revenue from 230 transactions and 3,561 sessions. On the higher end, nashvillewraps.com outperformed all with a significant revenue of $4,512,854 from 7,333 transactions and 96,244 sessions. However, in terms of conversion rate, wrappily.com had a competitive range of 4.50-5.00%. Meanwhile, giftwrapmyface.com achieved a higher conversion rate of 7.00-7.50%, despite generating less revenue than wrappily.com with $22,703 in revenue from 130 transactions and 1,746 sessions. wrappily.com appears to hold its ground among its competitors, striking a balance between revenue and conversion rate.

midoriribbon.com screenshot
#1 midoriribbon.com
38.6K
Revenue
3.6K
Sessions
6.0-6.5%
Conv. rate
$150-175
AOV
nashvillewraps.com screenshot
#2 nashvillewraps.com
4.5M
Revenue
96.2K
Sessions
7.5-8.0%
Conv. rate
$600-700
AOV
giftwrapmyface.com screenshot
#3 giftwrapmyface.com
22.7K
Revenue
1.7K
Sessions
7.0-7.5%
Conv. rate
$150-175
AOV
wrappily.com vs top market performers
wrappily.com
top retailers
conversion rate vs average order value for wrappily.com and its competitors
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Revenue share by device at wrappily.com

In September large majority of sales on wrappily.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on wrappily.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wrappily.com channels

Identify top traffic channels that drive growth for wrappily.comand discover how performance of traffic channels has changed over time.

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wrappily.com Google Ads spend

Evaluate wrappily.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wrappily.com devices

Review wrappily.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wrappily.com top markets

Explore wrappily.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wrappily.com country & global rank

Assess the ranking of wrappily.com among other retailers within its primary country and worldwide.

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