Get Your Free 2026 Daily Holiday Revenue Report

2026 Holiday Report

Grips
Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for zalando.eszalando.es

Start benchmarking for free
Sign in with GoogleSign up with Google
22.1M
Revenue
Dec 25
11.2M
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
Loading...

Zalando.es is an online clothing retailer that offers an extensive range of fashion products for men, women, and children. They provide a diverse selection of clothing, shoes, accessories, and beauty products from various brands. This website aims to cater to customers fashion needs with a wide range of trendy and stylish options.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

zalando.es Annual Revenue and Growth

zalando.es's annual sales on its online store amounted to $186.4M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$186.4M
Annual growth forecast2024/2025
10-20%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
zalando.es revenue by year

zalando.es's monthly revenueOVER TIME
View real-time data

Over the past three months, zalando.es revenue has experienced growth of 26%, compared to the preceding three months.

View real-time data
zalando.es revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In December 2025, zalando.es, a player in the FASHION AND APPAREL industry, generated $22,127,557 in online sales, significantly lower than the sector median of $92,600, while its conversion rate ranged from 2.00-2.50%, falling short of the industry high of 3.17%. The average order value (AOV) stood at $75-100, aligned with the lower end of the market range, and the site attracted 11,191,428 sessions, a stark contrast to the leading competitor shein.com, which recorded 304,519,814 sessions, showcasing the competitive landscape and areas for potential growth for zalando.es.
Read more

zalando.es competitors

In December 2025, zalando.es generated a revenue of $22,127,557 with 234,243 transactions and 11,191,428 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 2.00-2.50%. Compared to its competitors, zalando.es falls behind in revenue when compared to nike.com ($393,134,843) and zara.com ($208,466,333). However, zalando.es outperforms asos.com ($142,254,322) and farfetch.com ($107,065,192) in terms of conversion rate, showing strong customer engagement. H&m.com stands out with the highest number of transactions at 2,637,481. While zalando.es is on par with zara.com in terms of AOV, it has more room to grow its revenue to compete with industry giants like nike.com.

asos.com screenshot
#1 asos.com
142.3M
Revenue
60.3M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
hm.com screenshot
#2 hm.com
161.8M
Revenue
115.6M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
zara.com screenshot
#3 zara.com
208.5M
Revenue
119.8M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
farfetch.com screenshot
#4 farfetch.com
107.1M
Revenue
28.5M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
nike.com screenshot
#5 nike.com
393.1M
Revenue
128.1M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
zalando.es vs top market performers
zalando.es
top retailers
conversion rate vs average order value for zalando.es and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at zalando.es

In December large majority of sales on zalando.es, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on zalando.es, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

zalando.es channels

Identify top traffic channels that drive growth for zalando.esand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

zalando.es Google Ads spend

Evaluate zalando.es's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

zalando.es devices

Review zalando.es's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

zalando.es top markets

Explore zalando.es's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

zalando.es country & global rank

Assess the ranking of zalando.es among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard