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Jun 2025
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TRANSACTION INTELLIGENCE - JUN 2025 GLOBALLY

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47.6M
Revenue
13.2M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
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Zalando.nl is an online retailer based in the Netherlands. The website offers a wide range of products including clothing, footwear, and accessories for men, women, and children. Customers can also find beauty products, home goods, and sports equipment on the site. The website provides convenient online shopping and fast delivery options.

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zalando.nl's revenueOVER TIME
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Over the past three months, zalando.nl revenue has experienced growth of 22%, compared to the preceding three months.

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zalando.nl revenue growth for last six months
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OVERVIEW
zalando.nl's performance metrics for June 2025 in the FASHION AND APPAREL industry include a revenue of $47,608,180 (median $77,815), a conversion rate of 3.00-3.50% (very high 3.04%, very low 0.65%), an average order value (AOV) of $100-125 (very high $405, very low $80), and 13,156,095 sessions (highest at 269,380,116 from shein.com, median 31,714).
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zalando.nl competitors

In June 2025, zalando.nl reported a revenue of €47,608,180 with 432,784 transactions and 13,156,095 sessions. Their average order value (AOV) falls between €100-125 with a conversion rate of 3.00-3.50%. Comparing this data to its competitors, asos.com leads with €94,401,589 in revenue, 634,939 transactions, and 58,473,863 sessions. Their AOV ranges from €125-150, but they have a lower conversion rate of 1.00-1.50%. nike.com follows with a revenue of €280,603,973, 2,152,782 transactions, and 101,096,660 sessions, also having an AOV of €125-150 with a conversion rate of 2.00-2.50%. hm.com, wehkamp.nl, and De bijenkorf.nl are also strong competitors in the online retail market, each excelling in different metrics such as AOV, conversion rate, and revenue.

wehkamp.nl screenshot
#1 wehkamp.nl
17.3M
Revenue
4.6M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
debijenkorf.nl screenshot
#2 debijenkorf.nl
13.4M
Revenue
3.1M
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
asos.com screenshot
#3 asos.com
94.4M
Revenue
58.5M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
hm.com screenshot
#4 hm.com
184.3M
Revenue
98M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
nike.com screenshot
#5 nike.com
280.6M
Revenue
101.1M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
zalando.nl vs top market performers
zalando.nl
top retailers
conversion rate vs average order value for zalando.nl and its competitors
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Revenue share by device at zalando.nl

In June large majority of sales on zalando.nl, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on zalando.nl, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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zalando.nl channels

Identify top traffic channels that drive growth for zalando.nland discover how performance of traffic channels has changed over time.

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zalando.nl Google Ads spend

Evaluate zalando.nl's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zalando.nl devices

Review zalando.nl's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zalando.nl top markets

Explore zalando.nl's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zalando.nl country & global rank

Assess the ranking of zalando.nl among other retailers within its primary country and worldwide.

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