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May 2026
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Home/Insights/Retailers/123stitch.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for 123stitch.com123stitch.com

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915.9K
Revenue
May 26
524.1K
Sessions
May 26
2.5-3.0%
Conv. rate
May 26
$50-75
AOV
May 26
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

123stitch.com is an online platform offering a wide range of cross-stitch and needlework products. The website provides a variety of patterns, kits, fabrics, threads, and accessories, catering to enthusiasts and hobbyists. Additionally, they offer various crafting tools and materials to support different types of embroidery projects.

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123stitch.com Annual Revenue and Growth

123stitch.com's annual sales on its online store amounted to $9.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$9.9M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
123stitch.com revenue by year

123stitch.com's monthly revenueOVER TIME
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Over the past three months, 123stitch.com revenue has experienced decline of 8.6%, compared to the preceding three months.

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123stitch.com revenue decline for last six months
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OVERVIEW
In May 2026, 123stitch.com generated $915,907 in online sales, significantly exceeding the home_and_garden median of $120,627, yet still far behind the leader, homedepot.com at $1,343,827,521. The site achieved a conversion rate of 2.50-3.00%, which is close to the high benchmark of 3.47%. With an average order value (AOV) between $50-75, it remains lower than the very high AOV of $688. 123stitch.com attracted 524,082 sessions, well above the median of 34,297 but a fraction of homedepot.com’s remarkable 184,815,510 sessions, reflecting strong engagement in a competitive market.
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123stitch.com competitors

In May 2026, 123stitch.com reported a revenue of $915,907 from 14,630 transactions and 524,082 sessions, with an average order value (AOV) between $50 and $75 and a conversion rate of 2.50-3.00%. In comparison, fatquartershop.com outperformed with a substantial revenue of $10,985,319 and a higher conversion rate of 3.50-4.00%, although its AOV soared to $275-300. herrschners.com closely followed 123stitch.com, generating $1,015,658 with a similar AOV and the same conversion rate. shabbyfabrics.com also stood out with a revenue of $2,670,163, a strong conversion rate of 4.00-4.50%, and an AOV of $100-125. In contrast, smaller competitors like stitchery.com and quiltingbookspatternsandnotions.com lagged behind significantly in revenue and transaction counts, emphasizing 123stitch.com's position as a notable player in the stitching market despite its lower performance compared to leading competitors.

fatquartershop.com screenshot
#1 fatquartershop.com
11M
Revenue
1M
Sessions
3.5-4.0%
Conv. rate
$275-300
AOV
herrschners.com screenshot
#2 herrschners.com
1M
Revenue
623.5K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
stitchery.com screenshot
#3 stitchery.com
115.4K
Revenue
51.9K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
shabbyfabrics.com screenshot
#4 shabbyfabrics.com
2.7M
Revenue
549.5K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
quiltingbookspatternsandnotions.com screenshot
#5 quiltingbookspatternsandnotions.com
46.7K
Revenue
56.9K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
123stitch.com vs top market performers
123stitch.com
top retailers
conversion rate vs average order value for 123stitch.com and its competitors
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Revenue share by device at 123stitch.com

In May large majority of sales on 123stitch.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on 123stitch.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries 123stitch.com operates in

123stitch.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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123stitch.com channels

Identify top traffic channels that drive growth for 123stitch.comand discover how performance of traffic channels has changed over time.

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123stitch.com Google Ads spend

Evaluate 123stitch.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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123stitch.com devices

Review 123stitch.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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123stitch.com top markets

Explore 123stitch.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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123stitch.com country & global rank

Assess the ranking of 123stitch.com among other retailers within its primary country and worldwide.

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