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Sep 2025
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Home/Insights/Retailers/123stitch.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for 123stitch.com123stitch.com

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734.3K
Revenue
Sep 25
504.5K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

123stitch.com is an online platform offering a wide range of cross-stitch and needlework products. The website provides a variety of patterns, kits, fabrics, threads, and accessories, catering to enthusiasts and hobbyists. Additionally, they offer various crafting tools and materials to support different types of embroidery projects.

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123stitch.com Annual Revenue and Growth

123stitch.com's annual sales on its online store amounted to $13.4M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$13.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
123stitch.com revenue by year

123stitch.com's monthly revenueOVER TIME
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Over the past three months, 123stitch.com revenue has experienced growth of 1.1%, compared to the preceding three months.

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123stitch.com revenue growth for last six months
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OVERVIEW
In September 2025, 123stitch.com generated $734,348 in online sales, significantly above the home_and_garden median of $113,901, while achieving a conversion rate of 2.00-2.50%, below the high of 3.36%. With an average order value (AOV) of $50-75, it remains well below the high of $677, indicating potential for growth. The site attracted 504,546 sessions, notably higher than the median of 32,433, yet dwarfed by the 148,597,767 sessions of industry leader homedepot.com, reflecting strong engagement despite a competitive landscape in the home_and_garden sector.
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123stitch.com competitors

In September 2025, 123stitch.com had a revenue of $734,348 with 10,767 transactions and 504,546 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 2.00-2.50%. Comparing these metrics to its competitors, fatquartershop.com stood out with a significantly higher revenue of $10,592,291, 41,946 transactions, and 1,159,556 sessions. The AOV for Fat Quarter Shop was $250-275 with a conversion rate of 3.50-4.00%. herrschners.com had a revenue of $1,158,214, 18,553 transactions, and 684,134 sessions, with similar AOV and conversion rates to 123stitch.com. stitchery.com had lower revenue at $56,805 but a higher AOV of $75-100, while shabbyfabrics.com had a revenue of $1,709,289 and a higher conversion rate. quiltingbookspatternsandnotions.com also had lower revenue, but a slightly higher conversion rate than 123stitch.com.

fatquartershop.com screenshot
#1 fatquartershop.com
10.6M
Revenue
1.2M
Sessions
3.5-4.0%
Conv. rate
$250-275
AOV
herrschners.com screenshot
#2 herrschners.com
1.2M
Revenue
684.1K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
stitchery.com screenshot
#3 stitchery.com
56.8K
Revenue
44.5K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
shabbyfabrics.com screenshot
#4 shabbyfabrics.com
1.7M
Revenue
466.1K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
quiltingbookspatternsandnotions.com screenshot
#5 quiltingbookspatternsandnotions.com
57K
Revenue
59.6K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
123stitch.com vs top market performers
123stitch.com
top retailers
conversion rate vs average order value for 123stitch.com and its competitors
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Revenue share by device at 123stitch.com

In September large majority of sales on 123stitch.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on 123stitch.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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123stitch.com channels

Identify top traffic channels that drive growth for 123stitch.comand discover how performance of traffic channels has changed over time.

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123stitch.com Google Ads spend

Evaluate 123stitch.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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123stitch.com devices

Review 123stitch.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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123stitch.com top markets

Explore 123stitch.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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123stitch.com country & global rank

Assess the ranking of 123stitch.com among other retailers within its primary country and worldwide.

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