123stitch.com
123stitch.com is an online platform offering a wide range of cross-stitch and needlework products. The website provides a variety of patterns, kits, fabrics, threads, and accessories, catering to enthusiasts and hobbyists. Additionally, they offer various crafting tools and materials to support different types of embroidery projects.
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123stitch.com Annual Revenue and Growth
123stitch.com's annual sales on its online store amounted to $13.4M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
123stitch.com's monthly revenueOVER TIME
Over the past three months, 123stitch.com revenue has experienced growth of 8.4%, compared to the preceding three months.
123stitch.com competitors
In October 2025, 123stitch.com generated a revenue of $861,604 from 12,526 transactions and 464,039 sessions, with an average order value (AOV) ranging from $50 to $75 and a conversion rate of 2.50% to 3.00%. When comparing these metrics to its competitors, we see that Fat Quarter Shop leads the pack with a revenue of $10,666,174 from 42,043 transactions and 1,159,597 sessions, boasting a higher AOV of $250 to $275 and a conversion rate of 3.50% to 4.00%. herrschners.com follows closely behind 123stitch.com with a revenue of $1,248,212 from 20,144 transactions and 683,693 sessions, maintaining a similar AOV and conversion rate. While stitchery.com and Quilting Books Patterns and Notions lag behind in terms of revenue and transactions, Shabby Fabrics performs comparably to 123stitch.com with higher revenue, transactions, sessions, AOV, and conversion rate.
Revenue share by device at 123stitch.com
In October large majority of sales on 123stitch.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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123stitch.com channels
Identify top traffic channels that drive growth for 123stitch.comand discover how performance of traffic channels has changed over time.
123stitch.com Google Ads spend
Evaluate 123stitch.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
123stitch.com devices
Review 123stitch.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
