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Jul 2026
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Home/Insights/Retailers/123stitch.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for 123stitch.com123stitch.com

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1.3M
Revenue
Jul 26
542.5K
Sessions
Jul 26
2.5-3.0%
Conv. rate
Jul 26
$75-100
AOV
Jul 26
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

123stitch.com is an online platform offering a wide range of cross-stitch and needlework products. The website provides a variety of patterns, kits, fabrics, threads, and accessories, catering to enthusiasts and hobbyists. Additionally, they offer various crafting tools and materials to support different types of embroidery projects.

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123stitch.com Annual Revenue and Growth

123stitch.com's annual sales on its online store amounted to $9.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$9.9M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
123stitch.com revenue by year

123stitch.com's monthly revenueOVER TIME
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Over the past three months, 123stitch.com revenue has experienced growth of 27%, compared to the preceding three months.

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123stitch.com revenue growth for last six months
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OVERVIEW
123stitch.com operates within the home and garden category, showing notable performance metrics for July 2026. The site generated $1.3 million in online sales, significantly exceeding an average home and garden store's revenue of around $118,000 monthly. With a conversion rate of 2.50-3.00%, it remains within the typical range of 0.64% to 3.35%. The average order value (AOV) stands between $75-100, below the category's typical range of $99 to $687. Additionally, 123stitch.com recorded 542,000 sessions, far surpassing an average home and garden store's 33,500 sessions monthly.
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123stitch.com competitors

The largest gap is in revenue, where 123stitch.com trails fatquartershop.com by $13.2 million, generating $1.3 million compared to fatquartershop.com's $14.5 million. In July 2026, 123stitch.com completed 15,200 transactions with a conversion rate of 2.50-3.00%. Conversely, fatquartershop.com achieved 44,900 transactions and a conversion rate of 3.50-4.00%, showcasing its superior performance. While 123stitch.com had 542,000 sessions, it falls behind fatquartershop.com by 658,000 sessions. The average order value (AOV) for 123stitch.com is $75-100, compared to fatquartershop.com's $300-325. Additionally, shabbyfabrics.com surpasses 123stitch.com with $2.9 million in revenue and a conversion rate of 4.50-5.00%, highlighting the competitive landscape within the online stitching market.

fatquartershop.com screenshot
#1 fatquartershop.com
14.5M
Revenue
1.2M
Sessions
3.5-4.0%
Conv. rate
$300-325
AOV
herrschners.com screenshot
#2 herrschners.com
960.1K
Revenue
595.5K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
stitchery.com screenshot
#3 stitchery.com
81K
Revenue
35.4K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
shabbyfabrics.com screenshot
#4 shabbyfabrics.com
2.9M
Revenue
581.7K
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
quiltingbookspatternsandnotions.com screenshot
#5 quiltingbookspatternsandnotions.com
59.3K
Revenue
65.9K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
123stitch.com vs top market performers
123stitch.com
top retailers
conversion rate vs average order value for 123stitch.com and its competitors
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Revenue share by device at 123stitch.com

In July large majority of sales on 123stitch.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on 123stitch.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries 123stitch.com operates in

123stitch.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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123stitch.com channels

Identify top traffic channels that drive growth for 123stitch.comand discover how performance of traffic channels has changed over time.

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123stitch.com Google Ads spend

Evaluate 123stitch.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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123stitch.com devices

Review 123stitch.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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123stitch.com top markets

Explore 123stitch.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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123stitch.com country & global rank

Assess the ranking of 123stitch.com among other retailers within its primary country and worldwide.

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