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Dec 2025
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Home/Insights/Retailers/123stitch.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for 123stitch.com123stitch.com

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924.4K
Revenue
Dec 25
515.4K
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$50-75
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

123stitch.com is an online platform offering a wide range of cross-stitch and needlework products. The website provides a variety of patterns, kits, fabrics, threads, and accessories, catering to enthusiasts and hobbyists. Additionally, they offer various crafting tools and materials to support different types of embroidery projects.

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123stitch.com Annual Revenue and Growth

123stitch.com's annual sales on its online store amounted to $13.4M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$13.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
123stitch.com revenue by year

123stitch.com's monthly revenueOVER TIME
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Over the past three months, 123stitch.com revenue has experienced growth of 21%, compared to the preceding three months.

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123stitch.com revenue growth for last six months
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OVERVIEW
In December 2025, 123stitch.com achieved online sales revenue of $924,400, significantly exceeding the home_and_garden median of $114,229, with a conversion rate between 2.50-3.00%, close to the industry high of 3.32%. The average order value (AOV) ranged from $50-75, while the industry's high AOV reached $667. With 515,356 sessions, 123stitch.com notably outperformed the home_and_garden median of 33,723, though it remains far behind the leader, homedepot.com, which garnered $1,505,674,874 in revenue and 141,891,489 sessions, highlighting the competitive landscape in the sector.
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123stitch.com competitors

In December 2025, 123stitch.com had a revenue of $924,400 with 14,393 transactions and 515,356 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 2.50-3.00%. Compared to its competitors, 123stitch.com falls behind fatquartershop.com in terms of revenue ($9,359,385) and sessions (1,082,233), but has a similar AOV and conversion rate. herrschners.com, with a revenue of $1,126,281 and similar AOV and conversion rate, outperforms 123stitch.com in transactions and sessions. stitchery.com has significantly lower revenue and sessions, with a higher AOV but a lower conversion rate. shabbyfabrics.com surpasses 123stitch.com in revenue and sessions, with a higher AOV and conversion rate. quiltingbookspatternsandnotions.com also lags behind in revenue and sessions but has a comparable AOV and conversion rate to 123stitch.com.

fatquartershop.com screenshot
#1 fatquartershop.com
9.4M
Revenue
1.1M
Sessions
3.5-4.0%
Conv. rate
$225-250
AOV
herrschners.com screenshot
#2 herrschners.com
1.1M
Revenue
770.2K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
stitchery.com screenshot
#3 stitchery.com
76.7K
Revenue
49K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
shabbyfabrics.com screenshot
#4 shabbyfabrics.com
2.3M
Revenue
625.2K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
quiltingbookspatternsandnotions.com screenshot
#5 quiltingbookspatternsandnotions.com
74.5K
Revenue
51.4K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
123stitch.com vs top market performers
123stitch.com
top retailers
conversion rate vs average order value for 123stitch.com and its competitors
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Revenue share by device at 123stitch.com

In December large majority of sales on 123stitch.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on 123stitch.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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123stitch.com channels

Identify top traffic channels that drive growth for 123stitch.comand discover how performance of traffic channels has changed over time.

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123stitch.com Google Ads spend

Evaluate 123stitch.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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123stitch.com devices

Review 123stitch.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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123stitch.com top markets

Explore 123stitch.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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123stitch.com country & global rank

Assess the ranking of 123stitch.com among other retailers within its primary country and worldwide.

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