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Sep 2025
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Home/Insights/Retailers/fatquartershop.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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10.6M
Revenue
Sep 25
1.2M
Sessions
Sep 25
3.5-4.0%
Conv. rate
Sep 25
$250-275
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Shop the best quilting fabric online at Fat Quarter Shop. We offer high-quality quilt fabrics, supplies, patterns, and kits for all ages. Be a part of our online quilt store community and buy quilting fabric online at Fat Quarter Shop!

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fatquartershop.com's monthly revenueOVER TIME
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Over the past three months, fatquartershop.com revenue has experienced decline of 5.3%, compared to the preceding three months.

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fatquartershop.com revenue decline for last six months
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OVERVIEW
In September 2025, fatquartershop.com generated impressive online sales revenue of $10,592,291, significantly surpassing the home and garden industry median of $113,901, with a conversion rate between 3.50-4.00%, exceeding the high benchmark of 3.36%. The site's average order value (AOV) ranged from $250 to $275, while sessions totaled 1,159,556, far above the median of 32,433 in the sector, highlighting its strong market presence compared to competitors like homedepot.com, which leads with over $1.2 billion in revenue and 148 million sessions.
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fatquartershop.com competitors

In September 2025, Fat Quarter Shop outperformed its competitors in terms of revenue, with a total of $10,592,291. This far surpassed Missouri Quilt Co's revenue of $3,344,215 and Shabby Fabrics' revenue of $1,709,289. In terms of transactions, Fat Quarter Shop had 41,946, which was significantly higher than Connecting Threads' 18,233 and My Favorite Quilt Store's 3,316 transactions. Additionally, Fat Quarter Shop had a higher average order value (AOV) ranging between $250-275 compared to its competitors, with Connecting Threads having the next highest AOV of $125-150. While Fat Quarter Shop had a slightly lower conversion rate of 3.50-4.00% compared to Missouri Quilt Co's 4.50-5.00%, it still performed well in this domain. Overall, Fat Quarter Shop demonstrated strong performance and dominance in the quilting and fabric industry during September 2025.

missouriquiltco.com screenshot
#1 missouriquiltco.com
3.3M
Revenue
1.5M
Sessions
4.5-5.0%
Conv. rate
$25-50
AOV
shabbyfabrics.com screenshot
#2 shabbyfabrics.com
1.7M
Revenue
466.1K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
myfavoritequiltstore.com screenshot
#3 myfavoritequiltstore.com
395.5K
Revenue
150.8K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
123stitch.com screenshot
#4 123stitch.com
734.3K
Revenue
504.5K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
connectingthreads.com screenshot
#5 connectingthreads.com
2.4M
Revenue
336.4K
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
fatquartershop.com vs top market performers
fatquartershop.com
top retailers
conversion rate vs average order value for fatquartershop.com and its competitors
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Revenue share by device at fatquartershop.com

In September large majority of sales on fatquartershop.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on fatquartershop.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fatquartershop.com channels

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fatquartershop.com Google Ads spend

Evaluate fatquartershop.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fatquartershop.com devices

Review fatquartershop.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fatquartershop.com top markets

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fatquartershop.com country & global rank

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