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Nov 2025
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Home/Insights/Retailers/fatquartershop.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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10.4M
Revenue
Nov 25
1.2M
Sessions
Nov 25
3.5-4.0%
Conv. rate
Nov 25
$250-275
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Shop the best quilting fabric online at Fat Quarter Shop. We offer high-quality quilt fabrics, supplies, patterns, and kits for all ages. Be a part of our online quilt store community and buy quilting fabric online at Fat Quarter Shop!

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fatquartershop.com's monthly revenueOVER TIME
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Over the past three months, fatquartershop.com revenue has experienced decline of 2.7%, compared to the preceding three months.

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fatquartershop.com revenue decline for last six months
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OVERVIEW
In November 2025, fatquartershop.com generated $10,422,159 in online sales, significantly surpassing the home_and_garden median of $122,040, with a conversion rate of 3.50-4.00%, just above the high benchmark of 3.53%. Its average order value (AOV) ranged from $250-275, well below the high AOV of $672 in the industry. With 1,160,282 sessions, fatquartershop.com stands out amidst a median of 32,500 sessions in the home_and_garden category, though it still falls short compared to the dominant homedepot.com, which boasts $1,609,249,476 in revenue and 171,906,089 sessions.
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fatquartershop.com competitors

When comparing fatquartershop.com to its competitors in November 2025, we see that Fat Quarter Shop stands out in terms of revenue with $10,422,159, surpassing similar domains like missouriquiltco.com ($3,484,928) and shabbyfabrics.com ($2,107,545). In terms of transactions, Fat Quarter Shop had 40,974, which is higher than most of its competitors, except for missouriquiltco.com with 77,888 transactions. The AOV for Fat Quarter Shop ranges between $250-275, which is notably higher than the AOV of its competitors. Additionally, the conversion rate for Fat Quarter Shop falls within the range of 3.50-4.00%, putting it in line with the industry average. Overall, Fat Quarter Shop maintains a strong position in the market in terms of revenue, transactions, and AOV compared to its competitors in the quilting industry.

missouriquiltco.com screenshot
#1 missouriquiltco.com
3.5M
Revenue
1.5M
Sessions
5.0-5.5%
Conv. rate
$25-50
AOV
shabbyfabrics.com screenshot
#2 shabbyfabrics.com
2.1M
Revenue
540.9K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
myfavoritequiltstore.com screenshot
#3 myfavoritequiltstore.com
377K
Revenue
108.6K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
123stitch.com screenshot
#4 123stitch.com
914.6K
Revenue
437.5K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
connectingthreads.com screenshot
#5 connectingthreads.com
4.4M
Revenue
449.5K
Sessions
6.5-7.0%
Conv. rate
$125-150
AOV
fatquartershop.com vs top market performers
fatquartershop.com
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conversion rate vs average order value for fatquartershop.com and its competitors
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Revenue share by device at fatquartershop.com

In November large majority of sales on fatquartershop.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on fatquartershop.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fatquartershop.com channels

Identify top traffic channels that drive growth for fatquartershop.comand discover how performance of traffic channels has changed over time.

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fatquartershop.com Google Ads spend

Evaluate fatquartershop.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fatquartershop.com devices

Review fatquartershop.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fatquartershop.com top markets

Explore fatquartershop.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fatquartershop.com country & global rank

Assess the ranking of fatquartershop.com among other retailers within its primary country and worldwide.

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