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Jul 2025

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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

18east.co

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347.3K

Revenue

61.7K

Sessions

3.5-4.0%

Conv. rate

$150-175

AOV

Main country of store: UNITED STATES
Website category: FASHION AND APPAREL

At 18east.co, a variety of fashion items are available for purchase. The website offers a selection of diverse and stylish clothing, accessories, and footwear. Shoppers can explore their collection, which includes shirts, pants, jackets, hats, and other trendy and high-quality apparel options.

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18east.co's revenueOVER TIME
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Over the past three months, 18east.co revenue has experienced growth of 25%, compared to the preceding three months.

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18east.co revenue growth for last six months

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OVERVIEW

In July 2025, 18east.co, a FASHION AND APPAREL industry player, reported $347,338 in online sales revenue, with a conversion rate of 3.50-4.00% and an AOV of $150-175. The highest AOV in the category was $402, while the lowest was $82. With 61,733 sessions, 18east.co surpassed the median sessions of 36,317 in the industry. However, shein.com leads with $817,680,251 in revenue and 294,721,604 sessions. 18east.co's performance metrics demonstrate solid growth and competitiveness within the FASHION AND APPAREL sector.

18east.co competitors

In July 2025, 18east.co faces tough competition from east.co.uk and cottonhood.com in the online retail space. east.co.uk outperforms 18east.co in terms of revenue, bringing in $607,147 compared to 18east.co's $347,338. However, 18east.co leads in the number of transactions with 2,260 compared to east.co.uk's 2,773 and cottonhood.com's measly 13 transactions. In terms of sessions, 18east.co also has a higher number at 61,733, surpassing both east.co.uk at 43,599 and cottonhood.com at 698. Additionally, 18east.co boasts a competitive average order value (AOV) range of $150-175, falling between east.co.uk's $200-225 and cottonhood.com's $125-150. While east.co.uk has a higher conversion rate of 6.00-6.50%, 18east.co's conversion rate of 3.50-4.00% still outperforms cottonhood.com's 1.50-2.00%.

#1 east.co.uk

607.1K

Revenue

43.6K

Sessions

6.0-6.5%

Conv. rate

$200-225

AOV

#2 cottonhood.com

1.7K

Revenue

698.3

Sessions

1.5-2.0%

Conv. rate

$125-150

AOV

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TOP MARKET PERFORMERSby revenue

18east.co vs top market performers

18east.co

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Revenue share by device at 18east.co

In July large majority of sales on 18east.co, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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18east.co channels

Identify top traffic channels that drive growth for 18east.coand discover how performance of traffic channels has changed over time.

18east.co Google Ads spend

Evaluate 18east.co's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

18east.co devices

Review 18east.co's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

18east.co top markets

Explore 18east.co's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.