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Oct 2025
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Home/Insights/Retailers/99perfume.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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17.7K
Revenue
Oct 25
14.7K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$50-75
AOV
Oct 25
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99perfume.com is an e-commerce platform that sells a wide range of perfumes and fragrance products. They offer an extensive selection of brand-name perfumes for both men and women. Customers can browse and purchase a variety of scents, including designer, niche, and discontinued fragrances, relying on their reliable shipping services.

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99perfume.com Annual Revenue and Growth

99perfume.com's annual sales on its online store amounted to $191.5K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$191.5K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
99perfume.com revenue by year

99perfume.com's monthly revenueOVER TIME
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Over the past three months, 99perfume.com revenue has experienced growth of 13%, compared to the preceding three months.

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99perfume.com revenue growth for last six months
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OVERVIEW
In October 2025, 99perfume.com, operating in the lifestyle and beauty cosmetics sector, generated online sales of $17,711, significantly below the median of $41,294, with a conversion rate of 1.50-2.00%, which falls short of the high industry standard of 4.65%. Their average order value (AOV) ranged from $50 to $75, while industry averages indicate high values up to $202. With 14,706 sessions, 99perfume.com lagged behind the median of 18,156 sessions, underscoring challenges in performance relative to larger competitors like themancompany.com and sephora.com.
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99perfume.com competitors

In October 2025, 99perfume.com generated a revenue of $17,711 from 291 transactions and 14,706 sessions, with an Average Order Value (AOV) between $50-75 and a conversion rate of 1.50-2.00%. When compared to its competitors, 99perfume.com falls behind in terms of revenue and transactions. For instance, fragranceoutlet.com had a revenue of $236,014 from 2,740 transactions and 266,470 sessions, with a slightly lower AOV of $75-100 but a lower conversion rate of 1.00-1.50%. Similarly, foreverlux.com outperformed 99perfume.com with a revenue of $268,063 from 2,627 transactions and 66,397 sessions, boasting a higher AOV of $100-125 and a significantly higher conversion rate of 3.50-4.00%. Overall, 99perfume.com could benefit from increasing its transactions and sessions to better compete with its counterparts in the online perfume market.

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99perfume.com vs top market performers
99perfume.com
top retailers
conversion rate vs average order value for 99perfume.com and its competitors
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Revenue share by device at 99perfume.com

In October large majority of sales on 99perfume.com, 75% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 25% of sales coming from desktop devices.

In October large majority of sales on 99perfume.com, 75% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 25% of sales coming from desktop devices.
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99perfume.com channels

Identify top traffic channels that drive growth for 99perfume.comand discover how performance of traffic channels has changed over time.

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99perfume.com Google Ads spend

Evaluate 99perfume.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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99perfume.com devices

Review 99perfume.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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99perfume.com top markets

Explore 99perfume.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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99perfume.com country & global rank

Assess the ranking of 99perfume.com among other retailers within its primary country and worldwide.

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