fragrancex.com
FragranceX.com offers a wide range of perfumes and colognes from various brands, including designer and niche fragrances. They sell products for both men and women, featuring diverse scents and bottle sizes. In addition to fragrances, the website also offers a limited selection of skincare and makeup items for purchase.
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fragrancex.com Annual Revenue and Growth
fragrancex.com's annual sales on its online store amounted to $234.9M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
fragrancex.com's monthly revenueOVER TIME
Over the past three months, fragrancex.com revenue has experienced growth of 4.5%, compared to the preceding three months.
fragrancex.com competitors
As of May 2026, fragrancex.com reported a revenue of $21,735,345 with a conversion rate of 2.00-2.50% from 2,411,970 sessions. In comparison, fragrancenet.com dominates the market with a significantly higher revenue of $52,356,652 and transactions of 479,723, though its conversion rate matches fragrancex.com at 2.00-2.50%. microperfumes.com, while generating $24,775,875, has a higher average order value (AOV) of $625-650 but lower transactions (38,283) and a conversion rate of 1.00-1.50%. perfumania.com is far behind, with just $350,794 in revenue and a lower conversion rate of 1.00-1.50%. Other competitors like bestmenscolognes.com and fragranceoutlet.com reported minimal revenue and transaction volumes. Overall, fragrancex.com maintains a competitive position in terms of conversion rates while balancing decent revenue and session engagement relative to its peers.
Revenue share by device at fragrancex.com
In May large majority of sales on fragrancex.com, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.
Industries fragrancex.com operates in
fragrancex.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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fragrancex.com channels
Identify top traffic channels that drive growth for fragrancex.comand discover how performance of traffic channels has changed over time.
fragrancex.com Google Ads spend
Evaluate fragrancex.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
fragrancex.com devices
Review fragrancex.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
