aboutface.com
aboutface.com is a website that offers a variety of skincare products and services for all skin types and concerns. Their online platform provides access to a range of products such as cleansers, moisturizers, serums, and masks. Additionally, they offer insights and information on proper skincare routines and personalized recommendations.
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aboutface.com Annual Revenue and Growth
aboutface.com's annual sales on its online store amounted to $4M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
aboutface.com's monthly revenueOVER TIME
Over the past three months, aboutface.com revenue has experienced decline of 24%, compared to the preceding three months.
aboutface.com competitors
In September 2025, aboutface.com generated $146,297 in revenue from 988 transactions with 149,856 sessions, resulting in an average order value (AOV) of $125-150 and a conversion rate of 0.50-1.00. Comparing this data to its competitors, we see that toofaced.com outperformed aboutface.com with revenue of $495,198 from 4,547 transactions and 279,479 sessions. toofaced.com had a lower AOV of $100-125 but a higher conversion rate of 1.50-2.00. On the other hand, girlactik.com had significantly lower revenue of $18,185, but boasted a higher conversion rate of 3.50-4.00 from 214 transactions and 5,507 sessions. erinfaces.com, mirabellabeauty.com, and prettygirlcosmetics.com also had varying levels of revenue, transactions, sessions, AOV, and conversion rates compared to aboutface.com, showing a diverse competitive landscape in the cosmetics industry.
Revenue share by device at aboutface.com
In September large majority of sales on aboutface.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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aboutface.com channels
Identify top traffic channels that drive growth for aboutface.comand discover how performance of traffic channels has changed over time.
aboutface.com Google Ads spend
Evaluate aboutface.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
aboutface.com devices
Review aboutface.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
