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May 2025
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Home/Insights/Retailers/aboutface.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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207.1K
Revenue
87.6K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
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aboutface.com is a website that offers a variety of skincare products and services for all skin types and concerns. Their online platform provides access to a range of products such as cleansers, moisturizers, serums, and masks. Additionally, they offer insights and information on proper skincare routines and personalized recommendations.

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aboutface.com's revenueOVER TIME
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Over the past three months, aboutface.com revenue has experienced decline of 11%, compared to the preceding three months.

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aboutface.com revenue decline for last six months
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OVERVIEW
aboutface.com's revenue for online sales in the computers_electronics_and_technology industry is $207,116, with a median revenue of $112,634. The conversion rate is 1.50-2.00%, while a high rate is 3.77% and a low rate is 0.47%. The average order value (AOV) is $125-150, with a high AOV of $726 and a low AOV of $54. The site had 87,577 sessions, with the highest at 8,221,500 from boat-lifestyle.com, and a median of 37,289 sessions in the industry.
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aboutface.com competitors

In May 2025, aboutface.com reported a revenue of $207,116 with 1,509 transactions and 87,577 sessions, resulting in an Average Order Value (AOV) of $125-150 and a conversion rate of 1.50-2.00%. Compared to its competitors, aboutface.com falls behind in revenue when compared to toofaced.com, which generated $550,291 in revenue with 5,100 transactions and 305,545 sessions. However, aboutface.com outperforms girlactik.com, erinsfaces.com, and mirabellabeauty.com in terms of revenue, transactions, and sessions. Additionally, aboutface.com shares a similar AOV range with erinsfaces.com and mirabellabeauty.com, but has a lower conversion rate compared to prettygirlcosmetics.com. Despite facing tough competition in the beauty industry, aboutface.com holds its ground and remains competitive based on these metrics.

toofaced.com screenshot
#1 toofaced.com
550.3K
Revenue
305.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
girlactik.com screenshot
#2 girlactik.com
25.2K
Revenue
10.2K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
erinsfaces.com screenshot
#3 erinsfaces.com
47.4K
Revenue
19K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
mirabellabeauty.com screenshot
#4 mirabellabeauty.com
34.5K
Revenue
9.2K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
prettygirlcosmetics.com screenshot
#5 prettygirlcosmetics.com
19.9K
Revenue
3.8K
Sessions
5.5-6.0%
Conv. rate
$75-100
AOV
aboutface.com vs top market performers
aboutface.com
top retailers
conversion rate vs average order value for aboutface.com and its competitors
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Revenue share by device at aboutface.com

In May large majority of sales on aboutface.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices.

In May large majority of sales on aboutface.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices.
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aboutface.com channels

Identify top traffic channels that drive growth for aboutface.comand discover how performance of traffic channels has changed over time.

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aboutface.com Google Ads spend

Evaluate aboutface.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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aboutface.com devices

Review aboutface.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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aboutface.com top markets

Explore aboutface.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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aboutface.com country & global rank

Assess the ranking of aboutface.com among other retailers within its primary country and worldwide.

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