aboutface.com
aboutface.com is a website that offers a variety of skincare products and services for all skin types and concerns. Their online platform provides access to a range of products such as cleansers, moisturizers, serums, and masks. Additionally, they offer insights and information on proper skincare routines and personalized recommendations.
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aboutface.com Annual Revenue and Growth
aboutface.com's annual sales on its online store amounted to $4M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
aboutface.com's monthly revenueOVER TIME
Over the past three months, aboutface.com revenue has experienced growth of 27%, compared to the preceding three months.
aboutface.com competitors
In December 2025, aboutface.com generated a revenue of $336,574 from 2,339 transactions and 102,127 sessions, with an Average Order Value (AOV) ranging between $125-150 and a conversion rate of 2.00-2.50%. In comparison, one of its competitors, toofaced.com, had a significantly higher revenue of $961,384 from 15,023 transactions and 455,033 sessions, with a lower AOV of $50-75 but a higher conversion rate of 3.00-3.50%. Another competitor, girlactik.com, had a lower revenue of $51,881 from 849 transactions and 19,309 sessions, with a similar AOV of $50-75 but a higher conversion rate of 4.00-4.50%. It is evident that aboutface.com falls somewhere in between its competitors in terms of revenue, transactions, sessions, AOV, and conversion rate.
Revenue share by device at aboutface.com
In December large majority of sales on aboutface.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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aboutface.com channels
Identify top traffic channels that drive growth for aboutface.comand discover how performance of traffic channels has changed over time.
aboutface.com Google Ads spend
Evaluate aboutface.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
aboutface.com devices
Review aboutface.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
