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Home/Insights/Retailers/mirabellabeauty.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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43.9K
Revenue
Nov 25
9.9K
Sessions
Nov 25
3.0-3.5%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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Mirabellabeauty.com is an e-commerce site that sells cosmetics and beauty products. They offer a wide variety of makeup items, including foundations, lipsticks, eyeshadows, and more. The website also provides information about their company and the ingredients used in their products.

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mirabellabeauty.com Annual Revenue and Growth

mirabellabeauty.com's annual sales on its online store amounted to $564.8K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$564.8K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
mirabellabeauty.com revenue by year

mirabellabeauty.com's monthly revenueOVER TIME
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Over the past three months, mirabellabeauty.com revenue has experienced decline of 8.9%, compared to the preceding three months.

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mirabellabeauty.com revenue decline for last six months
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OVERVIEW
In November 2025, mirabellabeauty.com generated $43,858 in online sales, below the BEAUTY AND COSMETICS median of $52,547, with a conversion rate of 3.00-3.50%, notably lower than the high of 5.32%. Their average order value (AOV) ranged from $125 to $150, compared to the category's high of $204. The site attracted 9,915 sessions, significantly fewer than the median of 19,748 in its industry, with Sephora leading at 76,114,809 sessions, highlighting potential areas for growth in traffic and revenue.
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mirabellabeauty.com competitors

When comparing mirabellabeauty.com to its competitors in November 2025, it is evident that mirabellabeauty.com falls behind in terms of revenue, transactions, and sessions. mirabellabeauty.com generated a revenue of $43,858 from 323 transactions and 9,915 sessions. In contrast, competitors like iconiclondoninc.com outperformed with a revenue of $592,394 from 13,160 transactions and 153,366 sessions. Additionally, when looking at the Average Order Value (AOV) and conversion rate, mirabellabeauty.com falls in the mid-range with an AOV of $125-150 and a conversion rate of 3.00-3.50%. On the other hand, competitors like poise makeup.com had a higher AOV of $250-275 but a slightly lower conversion rate of 2.50-3.00%. Overall, while mirabellabeauty.com holds its ground in certain areas, there is room for improvement to compete more effectively with its higher-performing counterparts.

poisemakeup.com screenshot
#1 poisemakeup.com
12.3K
Revenue
1.7K
Sessions
2.5-3.0%
Conv. rate
$250-275
AOV
janeiredale.com screenshot
#2 janeiredale.com
322.3K
Revenue
161.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
camerareadycosmetics.com screenshot
#3 camerareadycosmetics.com
94.4K
Revenue
108.3K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
purcosmetics.com screenshot
#4 purcosmetics.com
268.4K
Revenue
109.4K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
iconiclondoninc.com screenshot
#5 iconiclondoninc.com
592.4K
Revenue
153.4K
Sessions
8.5-9.0%
Conv. rate
$25-50
AOV
mirabellabeauty.com vs top market performers
mirabellabeauty.com
top retailers
conversion rate vs average order value for mirabellabeauty.com and its competitors
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Revenue share by device at mirabellabeauty.com

In November large majority of sales on mirabellabeauty.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In November large majority of sales on mirabellabeauty.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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mirabellabeauty.com channels

Identify top traffic channels that drive growth for mirabellabeauty.comand discover how performance of traffic channels has changed over time.

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mirabellabeauty.com Google Ads spend

Evaluate mirabellabeauty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mirabellabeauty.com devices

Review mirabellabeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mirabellabeauty.com top markets

Explore mirabellabeauty.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mirabellabeauty.com country & global rank

Assess the ranking of mirabellabeauty.com among other retailers within its primary country and worldwide.

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