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May 2025

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Home/Insights/Retailers/amorelie.de

TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

amorelie.de

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774K

Revenue

870K

Sessions

1.0-1.5%

Conv. rate

$50-75

AOV

Main country of store: GERMANY
Website category: ADULT

Amorelie.de is an online platform that offers a variety of intimate items and products. On this website, customers can find a wide selection of adult toys, lingerie, accessories, and cosmetics catered towards enhancing personal pleasure and intimacy.

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amorelie.de's revenueOVER TIME
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Over the past three months, amorelie.de revenue has experienced decline of 46%, compared to the preceding three months.

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amorelie.de revenue decline for last six months

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OVERVIEW

In May 2025, amorelie.de, an online store in the ADULT industry, generated $774,033 in revenue, with a conversion rate of 1.00-1.50% and an AOV of $50-75. The store had 870,022 sessions, significantly lower than the highest session count of 6,406,744 from naughtyamerica.com, but higher than the median of 18,569. Compared to the largest online store in the category, lovense.com, which earned $11,416,588, amorelie.de's performance metrics are decent but have room for improvement to reach the very high conversion rate of 3.33% and AOV of $495 in the ADULT industry.

amorelie.de competitors

In May 2025, amorelie.de generated a revenue of €774,033 from 12,434 transactions with 870,022 sessions, boasting an average order value (AOV) of €50-75 and a conversion rate of 1.00-1.50%. In comparison, its competitors have varying levels of success. eis.de leads the pack with a revenue of €9,680,617 from 88,346 transactions and 4,288,743 sessions, featuring an AOV of €100-125 and a conversion rate of 2.00-2.50%. beate-uhse.com follows with a revenue of €246,081, dildoking.de with €429,656, easytoys.de with €49,951, and womanizer.com with €567,077. Each competitor differs in revenue, transactions, sessions, AOV, and conversion rate, showcasing the diverse landscape of the adult toy industry in Germany. amorelie.de may need to focus on increasing its transactions and sessions to compete more effectively with its rivals.

#1 eis.de

9.7M

Revenue

4.3M

Sessions

2.0-2.5%

Conv. rate

$100-125

AOV

#2 beate-uhse.com

246.1K

Revenue

151.1K

Sessions

1.5-2.0%

Conv. rate

$75-100

AOV

#3 dildoking.de

429.7K

Revenue

142K

Sessions

2.0-2.5%

Conv. rate

$125-150

AOV

#4 easytoys.de

50K

Revenue

23K

Sessions

1.5-2.0%

Conv. rate

$125-150

AOV

#5 womanizer.com

567.1K

Revenue

224.8K

Sessions

1.5-2.0%

Conv. rate

$125-150

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

amorelie.de vs top market performers

amorelie.de

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Revenue share by device at amorelie.de

In May large majority of sales on amorelie.de, 64% was finalized on mobile devices, with 36% of sales coming from desktop devices.

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amorelie.de channels

Identify top traffic channels that drive growth for amorelie.deand discover how performance of traffic channels has changed over time.

amorelie.de Google Ads spend

Evaluate amorelie.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

amorelie.de devices

Review amorelie.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

amorelie.de top markets

Explore amorelie.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.