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Mar 2026
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Home/Insights/Retailers/easytoys.de
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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85.7K
Revenue
Mar 26
50.2K
Sessions
Mar 26
1.0-1.5%
Conv. rate
Mar 26
$125-150
AOV
Mar 26
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easytoys.de Annual Revenue and Growth

easytoys.de's annual sales on its online store amounted to $1.4M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$1.4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
easytoys.de revenue by year

easytoys.de's monthly revenueOVER TIME
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Over the past three months, easytoys.de revenue has experienced decline of 32%, compared to the preceding three months.

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easytoys.de revenue decline for last six months
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OVERVIEW
In March 2026, easytoys.de generated $85,685 in revenue, aligning with the median for the HEALTH sector, while facing competition from industry leader mitoredlight.com, which earned $3,928,650. The site maintained a conversion rate of 1.00-1.50%, slightly below the very high benchmark of 3.69% and just above the low end of 1.25%. Its average order value (AOV) ranged from $125 to $150, significantly lower than the high of $463, yet above the low of $77. With 50,190 sessions, easytoys.de matched the median sessions for its category but lagged far behind harrys.com, which saw 971,151 sessions.
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easytoys.de competitors

In March 2026, easytoys.de had a revenue of $85,685 with 642 transactions and 50,190 sessions, resulting in an average order value (AOV) of $125-150 and a conversion rate of 1.00-1.50%. When comparing easytoys.de to its competitors, Beate Uhse had a higher revenue of $176,052 with 1,916 transactions and 122,272 sessions, but a lower AOV of $75-100 and a similar conversion rate of 1.50-2.00%. dildoking.de outperformed easytoys.de in revenue with $577,869, 4,389 transactions, and 213,843 sessions, while maintaining a similar AOV of $125-150 and a higher conversion rate of 2.00-2.50%. amorelie.de, fleshlight.eu, and womanizer.com also had higher revenues compared to easytoys.de, showcasing a competitive market landscape with varying performance metrics.

beate-uhse.com screenshot
#1 beate-uhse.com
176.1K
Revenue
122.3K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
dildoking.de screenshot
#2 dildoking.de
577.9K
Revenue
213.8K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
amorelie.de screenshot
#3 amorelie.de
1M
Revenue
805.4K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
fleshlight.eu screenshot
#4 fleshlight.eu
822.5K
Revenue
343.2K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
womanizer.com screenshot
#5 womanizer.com
745K
Revenue
295.5K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
easytoys.de vs top market performers
easytoys.de
top retailers
conversion rate vs average order value for easytoys.de and its competitors
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Revenue share by device at easytoys.de

In March large majority of sales on easytoys.de, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on easytoys.de, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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easytoys.de channels

Identify top traffic channels that drive growth for easytoys.deand discover how performance of traffic channels has changed over time.

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easytoys.de Google Ads spend

Evaluate easytoys.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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easytoys.de devices

Review easytoys.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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easytoys.de top markets

Explore easytoys.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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easytoys.de country & global rank

Assess the ranking of easytoys.de among other retailers within its primary country and worldwide.

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