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Jul 2025
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Home/Insights/Retailers/anniescatalog.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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387.3K
Revenue
13.2K
Sessions
31.5-32.0%
Conv. rate
$75-100
AOV
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Anniescatalog.com is an online platform that offers a wide range of products focused on crafts, specifically knitting, crochet, and quilting. The website provides resources, tutorials, patterns, and supplies, catering to enthusiasts and hobbyists. It serves as a hub for creative individuals seeking various crafting materials.

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anniescatalog.com's revenueOVER TIME
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Over the past three months, anniescatalog.com revenue has experienced decline of 33%, compared to the preceding three months.

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anniescatalog.com revenue decline for last six months
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OVERVIEW
In July 2025, anniescatalog.com in the FASHION AND APPAREL industry had a revenue of $387,297 with a conversion rate of 31.50-32.00% and an AOV of $75-100. It recorded 13,178 sessions, significantly lower than shein.com, the largest online store in the category with $817,680,251 in revenue and 294,721,604 sessions. The median revenue in the industry was $82,875, while the highest and lowest conversion rates were 2.96% and 0.62% respectively. A very high AOV in the industry was $402, with a median sessions count of 36,317.
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anniescatalog.com competitors

In July 2025, anniescatalog.com, with a revenue of $387,297 from 4,183 transactions and 13,178 sessions, boasts a solid conversion rate of 31.50-32.00% and an average order value (AOV) of $75-100. When compared to its competitors, Annie's Catalog falls behind yarnspirations.com, which leads the pack with a revenue of $1,627,300 from 30,331 transactions and 1,714,368 sessions, albeit with a lower conversion rate of 1.50-2.00% and a similar AOV of $50-75. herrschners.com and lionbrand.com also outperform Annie's Catalog in terms of revenue and transactions. However, anniescatalog.com performs better than quiltingbookspatternsandnotions.com in terms of revenue, transactions, sessions, conversion rate, and AOV. On the other hand, anniescatalog.com surpasses thewoobles.com in conversion rate but falls short in revenue and transactions.

yarnspirations.com screenshot
#1 yarnspirations.com
1.6M
Revenue
1.7M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
herrschners.com screenshot
#2 herrschners.com
1.1M
Revenue
770.7K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
lionbrand.com screenshot
#3 lionbrand.com
844.2K
Revenue
1.2M
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
thewoobles.com screenshot
#4 thewoobles.com
12.1M
Revenue
2.7M
Sessions
5.0-5.5%
Conv. rate
$75-100
AOV
quiltingbookspatternsandnotions.com screenshot
#5 quiltingbookspatternsandnotions.com
64.4K
Revenue
63.7K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
anniescatalog.com vs top market performers
anniescatalog.com
top retailers
conversion rate vs average order value for anniescatalog.com and its competitors
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Revenue share by device at anniescatalog.com

In July large majority of sales on anniescatalog.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on anniescatalog.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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anniescatalog.com channels

Identify top traffic channels that drive growth for anniescatalog.comand discover how performance of traffic channels has changed over time.

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anniescatalog.com Google Ads spend

Evaluate anniescatalog.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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anniescatalog.com devices

Review anniescatalog.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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anniescatalog.com top markets

Explore anniescatalog.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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anniescatalog.com country & global rank

Assess the ranking of anniescatalog.com among other retailers within its primary country and worldwide.

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