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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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444.3K
Revenue
Sep 25
333.6K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$150-175
AOV
Sep 25
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Assos.com is a website that offers a wide range of products related to cycling apparel. Their collection includes jerseys, bib shorts, jackets, and accessories. The website provides customers with options for both men and women, focusing on high-performance clothing designed for improved comfort and enhanced cycling experience.

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assos.com Annual Revenue and Growth

assos.com's annual sales on its online store amounted to $7.5M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$7.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
assos.com revenue by year

assos.com's monthly revenueOVER TIME
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Over the past three months, assos.com revenue has experienced decline of 19%, compared to the preceding three months.

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assos.com revenue decline for last six months
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OVERVIEW
In September 2025, assos.com generated $444,330 in online sales, significantly exceeding the sports industry median of $77,565, though it trails far behind the top competitor, garmin.com, with $183,476,907. The site’s conversion rate ranges from 0.50-1.00%, below the industry high of 3.05%, with a session count of 333,584, also surpassing the median of 30,275 yet far less than Garmin’s 47,231,640. assos.com’s average order value (AOV) stands between $150-175, lower than the high of $539 in the sports category but above the low of $73, indicating a competitive, yet challenging market position.
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assos.com competitors

When comparing assos.com to its competitors as of September 2025, we can see that assos.com has a revenue of $444,330 with 2,670 transactions and 333,584 sessions. Its average order value (AOV) ranges from $150 to $175, and its conversion rate falls between 0.50% and 1.00%. In comparison, bobshop.com has higher revenue at $717,479 with 4,516 transactions and 235,197 sessions. rapha.cc leads the pack with revenue of $4,836,874, 17,596 transactions, and 752,543 sessions. assos.com competes well with similar AOV to most competitors but falls behind in revenue and transaction numbers compared to rapha.cc. Overall, assos.com has room for growth in terms of revenue and transactions to compete more closely with the top performers in the cycling apparel market.

pactimo.com screenshot
#1 pactimo.com
325.4K
Revenue
53.8K
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
giordanacycling.com screenshot
#2 giordanacycling.com
115.6K
Revenue
30.7K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
pearlizumi.com screenshot
#3 pearlizumi.com
468.8K
Revenue
183.1K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
rapha.cc screenshot
#4 rapha.cc
4.8M
Revenue
752.5K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
gorewear.com screenshot
#5 gorewear.com
1.4M
Revenue
502.5K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
assos.com vs top market performers
assos.com
top retailers
conversion rate vs average order value for assos.com and its competitors
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Revenue share by device at assos.com

In September large majority of sales on assos.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In September large majority of sales on assos.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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assos.com channels

Identify top traffic channels that drive growth for assos.comand discover how performance of traffic channels has changed over time.

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assos.com Google Ads spend

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assos.com devices

Review assos.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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assos.com top markets

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assos.com country & global rank

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