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May 2025
All countries
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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265.6K
Revenue
233.2K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
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Wiggle.com is an e-commerce platform specializing in the sale of sporting goods and equipment. The website offers a wide range of products ranging from bicycles, running shoes, outdoor apparel, to fitness electronics. With a vast array of brands and categories, Wiggle.com caters to the various needs of sports enthusiasts and professionals.

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wiggle.com's revenueOVER TIME
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Over the past three months, wiggle.com revenue has experienced decline of 20%, compared to the preceding three months.

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wiggle.com revenue decline for last six months
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OVERVIEW
In May 2025, wiggle.com, in the SPORTS industry, generated $265,571 in online sales with a conversion rate of 0.50-1.00% and an AOV of $125-150. They had 233,198 sessions. The largest online store in the industry was garmin.com with $189,203,870 in revenue and 47,255,232 sessions. The median revenue was $84,330, the median sessions were 29,719, a high conversion rate was 3.0%, a low conversion rate was 0.65%, a high AOV was $565, and a low AOV was $79.
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wiggle.com competitors

In May 2025, wiggle.com lags behind its competitors in terms of revenue, transactions, and sessions. While wiggle.com generated $265,571 in revenue from 1,859 transactions and 233,198 sessions, its competitors outperformed it significantly. merlincycles.com led the pack with $2,397,017 in revenue from 16,258 transactions and 663,820 sessions. tredz.co.uk followed closely behind with $4,012,685 in revenue from 22,839 transactions and 1,344,893 sessions. sigmasports.com had the highest revenue of $4,914,380 from 15,886 transactions and 1,059,722 sessions. startfitness.co.uk also outperformed wiggle.com with $3,044,754 in revenue from 14,489 transactions and 652,022 sessions. Additionally, competitors like chainreactioncycles.com and tredz.co.uk had higher average order values (AOV) and conversion rates compared to wiggle.com, indicating stronger performance across the board.

chainreactioncycles.com screenshot
#1 chainreactioncycles.com
420.8K
Revenue
176.5K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
merlincycles.com screenshot
#2 merlincycles.com
2.4M
Revenue
663.8K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
tredz.co.uk screenshot
#3 tredz.co.uk
4M
Revenue
1.3M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
sigmasports.com screenshot
#4 sigmasports.com
4.9M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
startfitness.co.uk screenshot
#5 startfitness.co.uk
3M
Revenue
652K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
wiggle.com vs top market performers
wiggle.com
top retailers
conversion rate vs average order value for wiggle.com and its competitors
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Revenue share by device at wiggle.com

In May large majority of sales on wiggle.com, 57% was finalized on mobile devices, with 43% of sales coming from desktop devices.

In May large majority of sales on wiggle.com, 57% was finalized on mobile devices, with 43% of sales coming from desktop devices.
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brands overtime comparison

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wiggle.com channels

Identify top traffic channels that drive growth for wiggle.comand discover how performance of traffic channels has changed over time.

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wiggle.com Google Ads spend

Evaluate wiggle.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wiggle.com devices

Review wiggle.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wiggle.com top markets

Explore wiggle.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wiggle.com country & global rank

Assess the ranking of wiggle.com among other retailers within its primary country and worldwide.

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