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Sep 2024
All countries
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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651K
Revenue
299.6K
Sessions
1.0-1.5%
Conversion rate
$175-200
Average order value
Online only revenue for wiggle.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Wiggle.com is an e-commerce platform specializing in the sale of sporting goods and equipment. The website offers a wide range of products ranging from bicycles, running shoes, outdoor apparel, to fitness electronics. With a vast array of brands and categories, Wiggle.com caters to the various needs of sports enthusiasts and professionals.

wiggle.com’s revenueOVER TIME
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Over the past three months, wiggle.com revenue has experienced decline of 33%, compared to the preceding three months.

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wiggle.com revenue decline for last six months
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OVERVIEW
In September 2024, wiggle.com in the SPORTS industry generated online sales revenue of $650,974, with a conversion rate ranging from 1.00-1.50% and an average order value (AOV) of $175-200. With 299,589 sessions, it falls below garmin.com which had 44,386,968 sessions, but exceeds the median of 34,499 sessions in the SPORTS category. In terms of revenue, wiggle.com outperforms the median of $95,412, but falls short of garmin.com's $199,376,920. While wiggle.com's metrics are respectable, there is room for improvement in conversion rate and AOV to reach the high levels seen in the industry.
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wiggle.com competitors

When comparing wiggle.com to its competitors in the cycling industry, we see that wiggle.com falls behind in terms of revenue, transactions, and sessions. For example, merlincycles.com has a significantly higher revenue of $3,341,458 with 21,213 transactions and 715,470 sessions, showing a stronger performance in these areas. Additionally, chainreactioncycles.com, tredz.co.uk, sigmasports.com, and startfitness.co.uk also outperform wiggle.com in terms of revenue, transactions, and sessions. However, when looking at average order value (AOV) and conversion rate, wiggle.com is on par with some of its competitors, with an AOV of $175-200 and a conversion rate of 1.00-1.50%. Overall, while wiggle.com may not lead in all domains, it remains competitive in terms of AOV and conversion rate within the industry.

#1 chainreactioncycles.com
678K
Revenue
255.3K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
#2 merlincycles.com
3.3M
Revenue
715.5K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
#3 tredz.co.uk
4.4M
Revenue
1.3M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
#4 sigmasports.com
5.6M
Revenue
978.4K
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
#5 startfitness.co.uk
3.9M
Revenue
616K
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
wiggle.com vs top market performers
wiggle.com
top retailers
conversion rate vs average order value for wiggle.com and its competitors
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brands overtime comparison

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wiggle.com channels

Identify top traffic channels that drive growth for wiggle.comand discover how performance of traffic channels has changed over time.

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wiggle.com Google Ads spend

Evaluate wiggle.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wiggle.com devices

Review wiggle.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wiggle.com top markets

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wiggle.com country & global rank

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