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Mar 2026
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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for wiggle.comwiggle.com

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133.7K
Revenue
Mar 26
117.5K
Sessions
Mar 26
0.5-1.0%
Conv. rate
Mar 26
$125-150
AOV
Mar 26
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Wiggle.com is an e-commerce platform specializing in the sale of sporting goods and equipment. The website offers a wide range of products ranging from bicycles, running shoes, outdoor apparel, to fitness electronics. With a vast array of brands and categories, Wiggle.com caters to the various needs of sports enthusiasts and professionals.

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wiggle.com Annual Revenue and Growth

wiggle.com's annual sales on its online store amounted to $2.6M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$2.6M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
wiggle.com revenue by year

wiggle.com's monthly revenueOVER TIME
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Over the past three months, wiggle.com revenue has experienced decline of 3.2%, compared to the preceding three months.

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wiggle.com revenue decline for last six months
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OVERVIEW
In March 2026, wiggle.com, operating in the sports industry, generated online sales revenue of $133,720, surpassing the median of $85,085, while maintaining a conversion rate of 0.50-1.00%, lower than the high benchmark of 3.09%. Its average order value (AOV) ranged between $125-150, significantly below the high of $538 in the category. wiggle.com attracted 117,516 sessions, notably less than the industry leader, dickssportinggoods.com, with 42,240,065 sessions, yet above the median of 31,259 sessions in the SPORTS sector.
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wiggle.com competitors

In March 2026, wiggle.com generated $133,720 in revenue with 916 transactions and 117,516 sessions. The average order value (AOV) ranged between $125-150, and the conversion rate was 0.50-1.00%. Compared to its competitors, chainreactioncycles.com had a revenue of $392,628 with 2,570 transactions and 141,386 sessions. The AOV was higher at $150-175, and the conversion rate ranged between 1.50-2.00%. merlincycles.com outperformed with revenue of $2,172,839 from 14,460 transactions and 545,911 sessions, boasting an AOV of $150-175 and a conversion rate of 2.50-3.00%. tredz.co.uk, sigmasports.com, and startfitness.co.uk also surpassed wiggle.com in revenue, transactions, sessions, AOV, and conversion rates in March 2026.

chainreactioncycles.com screenshot
#1 chainreactioncycles.com
392.6K
Revenue
141.4K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
merlincycles.com screenshot
#2 merlincycles.com
2.2M
Revenue
545.9K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
tredz.co.uk screenshot
#3 tredz.co.uk
4.3M
Revenue
1.2M
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
sigmasports.com screenshot
#4 sigmasports.com
4.5M
Revenue
993.5K
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
startfitness.co.uk screenshot
#5 startfitness.co.uk
2.9M
Revenue
624.2K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
wiggle.com vs top market performers
wiggle.com
top retailers
conversion rate vs average order value for wiggle.com and its competitors
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Revenue share by device at wiggle.com

In March large majority of sales on wiggle.com, 76% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 24% of sales coming from desktop devices.

In March large majority of sales on wiggle.com, 76% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 24% of sales coming from desktop devices.
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wiggle.com channels

Identify top traffic channels that drive growth for wiggle.comand discover how performance of traffic channels has changed over time.

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wiggle.com Google Ads spend

Evaluate wiggle.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wiggle.com devices

Review wiggle.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wiggle.com top markets

Explore wiggle.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wiggle.com country & global rank

Assess the ranking of wiggle.com among other retailers within its primary country and worldwide.

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