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May 2026

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TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

atu.de

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8.1M

Revenue

May 26

2.3M

Sessions

May 26

2.0-2.5%

Conv. rate

May 26

$125-150

AOV

May 26

Main country of store: GERMANY
Website category: VEHICLES

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atu.de Annual Revenue and Growth

atu.de's annual sales on its online store amounted to $135.9M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025

$135.9M

Annual growth forecast2025/2026

10-20%

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eCommerce Revenue

atu.de's monthly revenueOVER TIME
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Over the past three months, atu.de revenue has experienced decline of 15%, compared to the preceding three months.

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atu.de revenue decline for last six months

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OVERVIEW

In May 2026, atu.de generated $8,143,060 in online sales within the vehicles/automotive industry, significantly exceeding the industry median of $204,972. With a conversion rate of 2.00-2.50%, atu.de remains competitive, albeit below the high industry benchmark of 2.86%. The average order value (AOV) ranged from $125-150, which is lower than the industry high of $892 but above the low of $174. The website attracted 2,322,914 sessions, far below autozone.com's 40,112,209 but surpassing the median sessions of 51,121 in the sector, highlighting its notable market presence.

atu.de competitors

In May 2026, atu.de generated a revenue of $8,143,060 from 56,546 transactions across 2,322,914 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 2.00-2.50%. In comparison, autodoc.de leads the market with a revenue of $17,033,254 from 153,753 transactions and a higher conversion rate of 3.50-4.00%. reifendirekt.de reported a revenue of $3,985,887 with a lower conversion rate of 1.00-1.50%, while reifen.de significantly lagged with only $334,915 in revenue and a conversion rate below 0.50%. reifen.com achieved $6,073,270 in revenue and a conversion rate of 1.50-2.00%. atp-autoteile.de generated $5,509,624 in revenue and recorded a conversion rate of 2.50-3.00%, placing it as a strong competitor to atu.de in the automotive parts market.

#1 reifendirekt.de

Revenue

610.1K

Sessions

1.0-1.5%

Conv. rate

$400-500

AOV

#2 reifen.de

334.9K

Revenue

360.9K

Sessions

0.0-0.5%

Conv. rate

$250-275

AOV

#3 reifen.com

6.1M

Revenue

1.1M

Sessions

1.5-2.0%

Conv. rate

$325-350

AOV

#4 atp-autoteile.de

5.5M

Revenue

1.2M

Sessions

2.5-3.0%

Conv. rate

$150-175

AOV

#5 autodoc.de

17M

Revenue

4.3M

Sessions

3.5-4.0%

Conv. rate

$100-125

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

atu.de vs top market performers

atu.de

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Revenue share by device at atu.de

In May large majority of sales on atu.de, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

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atu.de channels

Identify top traffic channels that drive growth for atu.deand discover how performance of traffic channels has changed over time.

atu.de Google Ads spend

Evaluate atu.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

atu.de devices

Review atu.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

atu.de top markets

Explore atu.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.