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May 2025
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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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102.1K
Revenue
55.3K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
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ava-may.de's revenueOVER TIME
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Over the past three months, ava-may.de revenue has experienced decline of 29%, compared to the preceding three months.

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ava-may.de revenue decline for last six months
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OVERVIEW
In May 2025, ava-may.de in the BEAUTY AND COSMETICS industry generated $102,148 in online sales with a conversion rate of 2.00-2.50% and an AOV of $75-100. With 55,341 sessions, ava-may.de performed above the median of 19,997 but fell short compared to the industry giant ulta.com with $96,002,620 in revenue. The conversion rate was within the average range of 1.17-4.51%, while the AOV was in the middle ground of $53-$213. ava-may.de shows promising performance metrics for the month, indicating a solid position in the competitive beauty and lifestyle market.
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ava-may.de competitors

In May 2025, ava-may.de, with a revenue of 102,148 and 1,239 transactions from 55,341 sessions, had a competitive average order value (AOV) of 75-100 and a conversion rate of 2.00-2.50%. Comparing this to its competitors, diptyqueparis.com stood out with a revenue of 3,079,056, 14,738 transactions, and 1,180,272 sessions, boasting a higher AOV of 200-225 but a lower conversion rate of 1.00-1.50%. jewelkerze.de, on the other hand, had a revenue of 7,433, 80 transactions, and 2,024 sessions, with a similar AOV of 75-100 as ava-may.de but a higher conversion rate of 3.50-4.00%. Lastly, rituals.com led the pack with a revenue of 14,570,110, 186,279 transactions, and 6,345,905 sessions, matching ava-may.de's AOV and surpassing its conversion rate at 2.50-3.00%.

juwelkerze.de screenshot
#1 juwelkerze.de
7.4K
Revenue
2K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
rituals.com screenshot
#2 rituals.com
14.6M
Revenue
6.3M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
diptyqueparis.com screenshot
#3 diptyqueparis.com
3.1M
Revenue
1.2M
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
ava-may.de vs top market performers
ava-may.de
top retailers
conversion rate vs average order value for ava-may.de and its competitors
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Revenue share by device at ava-may.de

In May large majority of sales on ava-may.de, 65% was finalized on mobile devices, with 35% of sales coming from desktop devices.

In May large majority of sales on ava-may.de, 65% was finalized on mobile devices, with 35% of sales coming from desktop devices.
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ava-may.de channels

Identify top traffic channels that drive growth for ava-may.deand discover how performance of traffic channels has changed over time.

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ava-may.de Google Ads spend

Evaluate ava-may.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ava-may.de devices

Review ava-may.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ava-may.de top markets

Explore ava-may.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ava-may.de country & global rank

Assess the ranking of ava-may.de among other retailers within its primary country and worldwide.

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