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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for ava-may.deava-may.de

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163K
Revenue
Apr 26
88.5K
Sessions
Apr 26
2.5-3.0%
Conv. rate
Apr 26
$50-75
AOV
Apr 26
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ava-may.de Annual Revenue and Growth

ava-may.de's annual sales on its online store amounted to $2.8M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$2.8M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
ava-may.de revenue by year

ava-may.de's monthly revenueOVER TIME
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Over the past three months, ava-may.de revenue has experienced decline of 59%, compared to the preceding three months.

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ava-may.de revenue decline for last six months
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OVERVIEW
In April 2026, ava-may.de generated impressive online sales revenue of $163,006, significantly surpassing the BEAUTY AND COSMETICS median of $40,161, while achieving a conversion rate of 2.50-3.00%, slightly below the industry's high of 4.38%. With an average order value (AOV) of $50-75, it remains competitive against the high AOV of $195 in the sector. Additionally, the site recorded 88,453 sessions, well above the median of 20,819 but dwarfed by industry leader sephora.com, which attracted 84,653,344 sessions, showcasing ava-may.de's strong performance in a competitive market.
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ava-may.de competitors

In April 2026, ava-may.de outperformed its smaller competitor juwelkerze.de, which recorded $2,552 in revenue from 34 transactions over 1,118 sessions, achieving a conversion rate of 3.00-3.50%. However, compared to the leading player, rituals.com, which garnered an impressive $19,430,775 in revenue from 266,295 transactions and a conversion rate of 3.50-4.00%, ava-may.de's figures show significant room for growth. ava-may.de reported revenue of $163,006 from 2,337 transactions across 88,453 sessions, with a conversion rate of 2.50-3.00%. diptyqueparis.com, while having a higher AOV of $100-125, only reached $1,796,881 in revenue, with a conversion rate of 1.00-1.50% from 14,611 transactions. Thus, while ava-may.de is robust compared to juwelkerze.de, it still trails behind both rituals.com and diptyqueparis.com in overall performance.

juwelkerze.de screenshot
#1 juwelkerze.de
2.6K
Revenue
1.1K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
rituals.com screenshot
#2 rituals.com
19.4M
Revenue
6.8M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
diptyqueparis.com screenshot
#3 diptyqueparis.com
1.8M
Revenue
1.3M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
ava-may.de vs top market performers
ava-may.de
top retailers
conversion rate vs average order value for ava-may.de and its competitors
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Revenue share by device at ava-may.de

In April large majority of sales on ava-may.de, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In April large majority of sales on ava-may.de, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.
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ava-may.de channels

Identify top traffic channels that drive growth for ava-may.deand discover how performance of traffic channels has changed over time.

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ava-may.de Google Ads spend

Evaluate ava-may.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ava-may.de devices

Review ava-may.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ava-may.de top markets

Explore ava-may.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ava-may.de country & global rank

Assess the ranking of ava-may.de among other retailers within its primary country and worldwide.

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