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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for bakell.combakell.com

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27K
Revenue
Apr 26
22.1K
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$75-100
AOV
Apr 26
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Bakell.com is an ecommerce site that offers a wide range of baking supplies and decorations. They sell items such as edible glitters, metallic dusts, sprinkles, food coloring, and cake tools. The website features a user-friendly interface and provides customers with various options for online purchases and delivery.

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bakell.com Annual Revenue and Growth

bakell.com's annual sales on its online store amounted to $277.1K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$277.1K
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
bakell.com revenue by year

bakell.com's monthly revenueOVER TIME
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Over the past three months, bakell.com revenue has experienced growth of 5.6%, compared to the preceding three months.

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bakell.com revenue growth for last six months
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OVERVIEW
In April 2026, bakell.com generated $27,027 in online sales with a conversion rate of 1.50-2.00%, below the grocery sector's median of $41,101 and higher than its lowest conversion rate of 1.41%. Its average order value (AOV) ranged from $75 to $100, well below the high of $180, and it recorded 22,062 sessions, surpassing the median of 15,274 but far behind kroger.com's leading sessions of 38,651,813, highlighting the need for strategic enhancements in performance to align with industry leaders.
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bakell.com competitors

In April 2026, bakell.com generated $27,027 in revenue with a conversion rate of 1.50-2.00%, derived from 22,062 sessions and 357 transactions, reflecting an average order value (AOV) of $75-100. In comparison, brewglitter.com led with $34,779 in revenue, boasting a higher conversion rate of 3.00-3.50% despite lower sessions at 14,916 and a lower AOV of $50-75. Meanwhile, bakesupplyplus.com also surpassed bakell.com in revenue, achieving $35,785 with a similar AOV of $100-125 and a conversion rate of 3.00-3.50%, though it had fewer transactions at 338. In contrast, shopsweetsandtreats.com had $12,834 in revenue and a conversion rate of 1.00-1.50%, indicating room for growth. snowyrivercocktails.com, despite its low revenue of $7,484, excelled with a conversion rate of 4.00-4.50%, suggesting effective engagement strategies. Overall, bakell.com holds a competitive position but has room to improve its conversion efficiency.

brewglitter.com screenshot
#1 brewglitter.com
34.8K
Revenue
14.9K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
shopsweetsandtreats.com screenshot
#2 shopsweetsandtreats.com
12.8K
Revenue
12.6K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
snowyrivercocktails.com screenshot
#3 snowyrivercocktails.com
7.5K
Revenue
2.1K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
neverforgottendesigns.com screenshot
#4 neverforgottendesigns.com
2.1K
Revenue
513.1
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
bakesupplyplus.com screenshot
#5 bakesupplyplus.com
35.8K
Revenue
10.1K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
bakell.com vs top market performers
bakell.com
top retailers
conversion rate vs average order value for bakell.com and its competitors
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Revenue share by device at bakell.com

In April large majority of sales on bakell.com, 84% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 16% of sales coming from desktop devices.

In April large majority of sales on bakell.com, 84% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 16% of sales coming from desktop devices.

Industries bakell.com operates in

bakell.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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bakell.com channels

Identify top traffic channels that drive growth for bakell.comand discover how performance of traffic channels has changed over time.

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bakell.com Google Ads spend

Evaluate bakell.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bakell.com devices

Review bakell.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bakell.com top markets

Explore bakell.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bakell.com country & global rank

Assess the ranking of bakell.com among other retailers within its primary country and worldwide.

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