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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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18.9K
Revenue
Oct 25
11.7K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$75-100
AOV
Oct 25
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Bakell.com is an ecommerce site that offers a wide range of baking supplies and decorations. They sell items such as edible glitters, metallic dusts, sprinkles, food coloring, and cake tools. The website features a user-friendly interface and provides customers with various options for online purchases and delivery.

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bakell.com Annual Revenue and Growth

bakell.com's annual sales on its online store amounted to $386.3K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$386.3K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
bakell.com revenue by year

bakell.com's monthly revenueOVER TIME
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Over the past three months, bakell.com revenue has experienced decline of 4.5%, compared to the preceding three months.

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bakell.com revenue decline for last six months
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OVERVIEW
In October 2025, bakell.com generated $18,916 in online sales, significantly below the FOOD AND DRINK median of $43,384, with sessions totaling 11,662, also lower than the median of 15,100. The site achieved a conversion rate of 1.50-2.00%, which is within the lower end of the industry range, while its average order value (AOV) ranged between $75-100, below the high AOV benchmark of $181. Comparatively, industry leader kroger.com boasts $358,991,540 in revenue and over 41 million sessions, highlighting bakell's need for growth to compete effectively in the market.
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bakell.com competitors

In October 2025, bakell.com had a revenue of $18,916 from 217 transactions and 11,662 sessions with an average order value (AOV) of $75-100 and a conversion rate of 1.50-2.00%. When comparing bakell.com to its competitors, brewglitter.com stands out with a revenue of $35,931 from 476 transactions and 10,508 sessions, boasting a high conversion rate of 4.50-5.00%. On the other hand, snowyrivercocktails.com had a lower revenue of $5,696 from 79 transactions and 1,816 sessions but with a high AOV of $50-75 and a conversion rate of 4.00-4.50%. bakell.com falls in the middle when compared to shopsweetsandtreats.com, neverforgottendesigns.com, and bakesupplyplus.com in terms of revenue, transactions, sessions, AOV, and conversion rate in the competitive market of online baking and craft supplies.

brewglitter.com screenshot
#1 brewglitter.com
35.9K
Revenue
10.5K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
shopsweetsandtreats.com screenshot
#2 shopsweetsandtreats.com
13.3K
Revenue
9K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
snowyrivercocktails.com screenshot
#3 snowyrivercocktails.com
5.7K
Revenue
1.8K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
neverforgottendesigns.com screenshot
#4 neverforgottendesigns.com
7K
Revenue
2.3K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
bakesupplyplus.com screenshot
#5 bakesupplyplus.com
65.2K
Revenue
14.7K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
bakell.com vs top market performers
bakell.com
top retailers
conversion rate vs average order value for bakell.com and its competitors
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Revenue share by device at bakell.com

In October large majority of sales on bakell.com, 84% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 16% of sales coming from desktop devices.

In October large majority of sales on bakell.com, 84% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 16% of sales coming from desktop devices.
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bakell.com channels

Identify top traffic channels that drive growth for bakell.comand discover how performance of traffic channels has changed over time.

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bakell.com Google Ads spend

Evaluate bakell.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bakell.com devices

Review bakell.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bakell.com top markets

Explore bakell.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bakell.com country & global rank

Assess the ranking of bakell.com among other retailers within its primary country and worldwide.

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