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Dec 2025
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Home/Insights/Retailers/basecampgear.co.uk
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for basecampgear.co.ukbasecampgear.co.uk

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65.8K
Revenue
Dec 25
14.6K
Sessions
Dec 25
2.5-3.0%
Conv. rate
Dec 25
$175-200
AOV
Dec 25
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  • Main country of store: UNITED KINGDOM
  • Website category: E COMMERCE AND SHOPPING

High Quality Camping Equipment Specialist. Massive range of Tents, Sleeping Bags, Camp Kitchen gear & much more with reviews, full specs & helpful advice.

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basecampgear.co.uk's monthly revenueOVER TIME
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Over the past three months, basecampgear.co.uk revenue has experienced decline of 26%, compared to the preceding three months.

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basecampgear.co.uk revenue decline for last six months
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OVERVIEW
In December 2025, basecampgear.co.uk generated $65,777 in revenue, falling short of the e-commerce industry's median of $110,409. With a conversion rate between 2.50-3.00%, it remains below the high benchmark of 3.94%. The average order value (AOV) ranged from $175-200, significantly lower than the top-tier AOV of $338. The site attracted 14,645 sessions, far behind the industry median of 47,805, and well below the leading site boots.com, which garnered 49,388,130 sessions, indicating areas for potential growth and improved performance within the competitive e-commerce landscape.
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basecampgear.co.uk competitors

In December 2025, basecampgear.co.uk generated a revenue of $65,777 from 374 transactions and 14,645 sessions, with an average order value (AOV) ranging between $175-$200 and a conversion rate of 2.50-3.00%. Comparing this to its competitors, ultralightoutdoorgear.co.uk outperformed with a revenue of $1,020,827 from 7,715 transactions and 488,896 sessions, but had a lower AOV of $125-$150 and a conversion rate of 1.50-2.00%. msrgear.com had a revenue of $22,553 from 124 transactions and 11,849 sessions, with a similar AOV of $175-$200 but a lower conversion rate of 1.00-1.50%. fjallraven.com excelled with a revenue of $4,751,741 from 30,408 transactions and 2,529,130 sessions, with an AOV of $150-$175 and a conversion rate of 1.00-1.50%. thermarest.com lagged behind with a revenue of $2,530 from 17 transactions and 4,145 sessions, with an AOV of $150-$175 but a low conversion rate of 0.00-0.50%.

ultralightoutdoorgear.co.uk screenshot
#1 ultralightoutdoorgear.co.uk
1M
Revenue
488.9K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
msrgear.com screenshot
#2 msrgear.com
22.6K
Revenue
11.8K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
fjallraven.com screenshot
#3 fjallraven.com
4.8M
Revenue
2.5M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
thermarest.com screenshot
#4 thermarest.com
2.5K
Revenue
4.1K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
bigagnes.com screenshot
#5 bigagnes.com
522.3K
Revenue
205.9K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
basecampgear.co.uk vs top market performers
basecampgear.co.uk
top retailers
conversion rate vs average order value for basecampgear.co.uk and its competitors
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Revenue share by device at basecampgear.co.uk

In December large majority of sales on basecampgear.co.uk, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on basecampgear.co.uk, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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basecampgear.co.uk channels

Identify top traffic channels that drive growth for basecampgear.co.ukand discover how performance of traffic channels has changed over time.

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basecampgear.co.uk Google Ads spend

Evaluate basecampgear.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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basecampgear.co.uk devices

Review basecampgear.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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basecampgear.co.uk top markets

Explore basecampgear.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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basecampgear.co.uk country & global rank

Assess the ranking of basecampgear.co.uk among other retailers within its primary country and worldwide.

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