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Home/Insights/Retailers/basecampgear.co.uk

TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

basecampgear.co.uk

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73.5K

Revenue

Nov 25

15.1K

Sessions

Nov 25

2.5-3.0%

Conv. rate

Nov 25

$175-200

AOV

Nov 25

Main country of store: UNITED KINGDOM
Website category: E COMMERCE AND SHOPPING

High Quality Camping Equipment Specialist. Massive range of Tents, Sleeping Bags, Camp Kitchen gear & much more with reviews, full specs & helpful advice.

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basecampgear.co.uk's monthly revenueOVER TIME
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Over the past three months, basecampgear.co.uk revenue has experienced decline of 38%, compared to the preceding three months.

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basecampgear.co.uk revenue decline for last six months

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OVERVIEW

In November 2025, basecampgear.co.uk, an e-commerce and shopping site, generated $73,463 in revenue, falling short of the industry median of $101,517, with a conversion rate of 2.50-3.00%, below the high benchmark of 4.05%. Its average order value (AOV) ranged between $175-200, significantly lower than the high of $337. The site attracted 15,128 sessions, far from the median of 41,915 sessions in the sector, illustrating challenges in driving traffic and sales compared to larger competitors like qvc.com, which leads with over $175 million in revenue and boots.com, attracting nearly 44 million sessions.

basecampgear.co.uk competitors

In November 2025, basecampgear.co.uk performed well compared to its competitors in terms of revenue, transactions, sessions, and average order value (AOV). While basecampgear.co.uk generated $73,463 in revenue from 410 transactions and 15,128 sessions with an AOV of $175-200 and a conversion rate of 2.50-3.00, it lagged behind ultralightoutdoorgear.co.uk in revenue and sessions. ultralightoutdoorgear.co.uk recorded $1,084,633 in revenue from 8,354 transactions and 411,403 sessions with an AOV of $125-150 and a conversion rate of 2.00-2.50. However, basecampgear.co.uk outperformed MSR Gear, Therm-a-Rest, and Fjällräven in various metrics. MSR Gear had a significantly higher conversion rate but lower revenue and sessions, while Fjällräven had higher revenue but lower conversion rate. Patagonia emerged as the top performer in terms of revenue, transactions, and sessions, with a higher AOV compared to basecampgear.co.uk.

#1 ultralightoutdoorgear.co.uk

1.1M

Revenue

411.4K

Sessions

2.0-2.5%

Conv. rate

$125-150

AOV

#2 msrgear.com

177K

Revenue

6.4K

Sessions

15.0-15.5%

Conv. rate

$175-200

AOV

#3 fjallraven.com

5.4M

Revenue

Sessions

1.0-1.5%

Conv. rate

$150-175

AOV

#4 thermarest.com

1.1K

Revenue

1.6K

Sessions

0.0-0.5%

Conv. rate

$175-200

AOV

#5 patagonia.com

88.5M

Revenue

12.1M

Sessions

2.5-3.0%

Conv. rate

$225-250

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

ultralightoutdoorgear.co.uk

basecampgear.co.uk vs top market performers

basecampgear.co.uk

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Revenue share by device at basecampgear.co.uk

In November large majority of sales on basecampgear.co.uk, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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basecampgear.co.uk channels

Identify top traffic channels that drive growth for basecampgear.co.ukand discover how performance of traffic channels has changed over time.

basecampgear.co.uk Google Ads spend

Evaluate basecampgear.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

basecampgear.co.uk devices

Review basecampgear.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

basecampgear.co.uk top markets

Explore basecampgear.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.