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Oct 2025
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Home/Insights/Retailers/ultralightoutdoorgear.co.uk
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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820.9K
Revenue
Oct 25
381.6K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$125-150
AOV
Oct 25
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  • Main country of store: UNITED KINGDOM
  • Website category: E COMMERCE AND SHOPPING

Ultralightoutdoorgear.co.uk is an online retailer offering a wide range of outdoor gear. Their inventory consists of lightweight and high-performance equipment and clothing, ideal for adventurous individuals. Their product line includes backpacking gear, tents, sleeping bags, clothing, footwear, and accessories.

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ultralightoutdoorgear.co.uk Annual Revenue and Growth

ultralightoutdoorgear.co.uk's annual sales on its online store amounted to $12.3M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$12.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
ultralightoutdoorgear.co.uk revenue by year

ultralightoutdoorgear.co.uk's monthly revenueOVER TIME
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Over the past three months, ultralightoutdoorgear.co.uk revenue has experienced decline of 0.14%, compared to the preceding three months.

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ultralightoutdoorgear.co.uk revenue decline for last six months
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OVERVIEW
In October 2025, ultralightoutdoorgear.co.uk generated impressive online sales of $820,924, significantly surpassing the e-commerce sector median of $93,795, despite being overshadowed by the industry's largest competitor, michaels.com, with $105,162,923. The site's conversion rate ranged between 1.50% and 2.00%, falling short of the high benchmark of 3.89% but above the low of 0.74%. Additionally, its average order value (AOV) was between $125 and $150, which is below the e-commerce high of $350 and above the low of $56. With 381,557 sessions, the store also exceeded the median of 39,049 in the industry.
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ultralightoutdoorgear.co.uk competitors

In October 2025, ultralightoutdoorgear.co.uk showed a revenue of £820,924 with 6,226 transactions and 381,557 sessions, boasting an average order value (AOV) of £125-150 and a conversion rate of 1.50-2.00%. In comparison, basecampgear.co.uk had lower revenue of £60,415 with 332 transactions and 12,120 sessions, but a higher AOV of £175-200 and a better conversion rate of 2.50-3.00%. outdoorgearlab.com outperformed all with a revenue of £6,089,617, 17,798 transactions, and 3,241,355 sessions, having an impressive AOV of £325-350 but a lower conversion rate of 0.50-1.00%. ellis-brigham.com and absolute-snow.co.uk fell in between, while gooutdoors.co.uk led the pack with a revenue of £7,988,186, 71,535 transactions, and 2,305,303 sessions, but with a lower AOV of £100-125 despite a strong conversion rate of 3.00-3.50%. Overall, ultralightoutdoorgear.co.uk showed competitive performance in the market.

basecampgear.co.uk screenshot
#1 basecampgear.co.uk
60.4K
Revenue
12.1K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
outdoorgearlab.com screenshot
#2 outdoorgearlab.com
6.1M
Revenue
3.2M
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
ellis-brigham.com screenshot
#3 ellis-brigham.com
580.3K
Revenue
302.5K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
absolute-snow.co.uk screenshot
#4 absolute-snow.co.uk
1.3M
Revenue
346.6K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
gooutdoors.co.uk screenshot
#5 gooutdoors.co.uk
8M
Revenue
2.3M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
ultralightoutdoorgear.co.uk vs top market performers
ultralightoutdoorgear.co.uk
top retailers
conversion rate vs average order value for ultralightoutdoorgear.co.uk and its competitors
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Revenue share by device at ultralightoutdoorgear.co.uk

In October large majority of sales on ultralightoutdoorgear.co.uk, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on ultralightoutdoorgear.co.uk, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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ultralightoutdoorgear.co.uk channels

Identify top traffic channels that drive growth for ultralightoutdoorgear.co.ukand discover how performance of traffic channels has changed over time.

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ultralightoutdoorgear.co.uk Google Ads spend

Evaluate ultralightoutdoorgear.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ultralightoutdoorgear.co.uk devices

Review ultralightoutdoorgear.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ultralightoutdoorgear.co.uk top markets

Explore ultralightoutdoorgear.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ultralightoutdoorgear.co.uk country & global rank

Assess the ranking of ultralightoutdoorgear.co.uk among other retailers within its primary country and worldwide.

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