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Jul 2025
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Home/Insights/Retailers/birchliving.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for birchliving.combirchliving.com

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1.3M
Revenue
89.3K
Sessions
1.0-1.5%
Conv. rate
$1100-1200
AOV
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birchliving.com's revenueOVER TIME
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Over the past three months, birchliving.com revenue has experienced decline of 2.3%, compared to the preceding three months.

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birchliving.com revenue decline for last six months
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OVERVIEW
birchliving.com in the FURNITURE industry had a revenue of $1,268,276 in July 2025, with a conversion rate of 1.00-1.50% and an AOV of $1175-1200. The store had 89,327 sessions during the month, while the highest online store in the category was ikea.com with $904,379,801 in revenue and 243,283,438 sessions. The highest conversion rate in the industry was 1.91% and the highest AOV was $1,215, with the lowest conversion rate at 0.24% and the lowest AOV at $273. The median revenue in the industry was $157,301 and the median sessions were 36,085.
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birchliving.com competitors

In July 2025, birchliving.com reported a revenue of $1,268,276 with 1,059 transactions and 89,327 sessions, boasting an average order value (AOV) of $1,175-$1,200 and a conversion rate of 1.00-1.50%. Compared to its competitors, birchliving.com falls behind in revenue when stacked up against helixsleep.com at $8,595,818, naturepedic.com at $1,609,028, and avocadogreenmattress.com at $3,843,165. In terms of transactions and sessions, birchliving.com lags behind helixsleep.com with 6,111 transactions and 890,011 sessions. However, birchliving.com outperforms theorganicmattress.com and lifekind.com in revenue, transactions, sessions, AOV, and conversion rate. While birchliving.com may not lead in all metrics, it holds its ground amongst competitors in the organic mattress industry, showcasing steady growth and a strong customer base.

naturepedic.com screenshot
#1 naturepedic.com
1.6M
Revenue
295K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
helixsleep.com screenshot
#2 helixsleep.com
8.6M
Revenue
890K
Sessions
0.5-1.0%
Conv. rate
$1400-1500
AOV
avocadogreenmattress.com screenshot
#3 avocadogreenmattress.com
3.8M
Revenue
620.5K
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
theorganicmattress.com screenshot
#4 theorganicmattress.com
65.2K
Revenue
4.4K
Sessions
2.0-2.5%
Conv. rate
$600-700
AOV
lifekind.com screenshot
#5 lifekind.com
17.3K
Revenue
4.2K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
birchliving.com vs top market performers
birchliving.com
top retailers
conversion rate vs average order value for birchliving.com and its competitors
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Revenue share by device at birchliving.com

In July large majority of sales on birchliving.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on birchliving.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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birchliving.com channels

Identify top traffic channels that drive growth for birchliving.comand discover how performance of traffic channels has changed over time.

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birchliving.com Google Ads spend

Evaluate birchliving.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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birchliving.com devices

Review birchliving.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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birchliving.com top markets

Explore birchliving.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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birchliving.com country & global rank

Assess the ranking of birchliving.com among other retailers within its primary country and worldwide.

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