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Apr 2026
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Home/Insights/Retailers/birchliving.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for birchliving.combirchliving.com

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1.4M
Revenue
Apr 26
121.9K
Sessions
Apr 26
0.5-1.0%
Conv. rate
Apr 26
$1100-1200
AOV
Apr 26
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birchliving.com Annual Revenue and Growth

birchliving.com's annual sales on its online store amounted to $16.6M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$16.6M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
birchliving.com revenue by year

birchliving.com's monthly revenueOVER TIME
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Over the past three months, birchliving.com revenue has experienced decline of 12%, compared to the preceding three months.

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birchliving.com revenue decline for last six months
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OVERVIEW
In April 2026, birchliving.com generated $1,403,063 in online sales, significantly exceeding the FURNITURE median of $154,612, with sessions totaling 121,943, well above the median of 35,054. Its conversion rate ranged from 0.50-1.00%, which, while lower than the high of 1.96%, surpasses the low of 0.26%. The average order value (AOV) was between $1,150-1,175, close to the category high of $1,216 and far above the low of $291. Comparatively, ikea.com leads the category with a staggering $551,149,294 in revenue and 214,449,321 sessions.
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birchliving.com competitors

In April 2026, birchliving.com generated $1,403,063 in revenue with an average order value (AOV) between $1,150 and $1,175 from 121,943 sessions and a conversion rate of 0.50-1.00%. In contrast, naturepedic.com led the market with a revenue of $2,452,799 and an AOV of $525-550, achieving a higher conversion rate of 1.00-1.50% across 401,269 sessions. helixsleep.com significantly outperformed birchliving.com, boasting revenue of $8,740,314 and a superior AOV of $1,325-1,350, though it shared a conversion rate range of 0.50-1.00%. avocadogreenmattress.com also excelled with $3,588,366 in revenue and an AOV of $825-850, maintaining a conversion rate similar to birchliving.com. While competitors like theorganicmattress.com had higher conversion rates (2.00-2.50%) and lower revenues ($60,988), they attract niche markets with less traffic. Overall, birchliving.com sits in a competitive space with substantial room for growth.

naturepedic.com screenshot
#1 naturepedic.com
2.5M
Revenue
401.3K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
helixsleep.com screenshot
#2 helixsleep.com
8.7M
Revenue
855.6K
Sessions
0.5-1.0%
Conv. rate
$1300-1400
AOV
avocadogreenmattress.com screenshot
#3 avocadogreenmattress.com
3.6M
Revenue
644.8K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
theorganicmattress.com screenshot
#4 theorganicmattress.com
61K
Revenue
4K
Sessions
2.0-2.5%
Conv. rate
$700-800
AOV
lifekind.com screenshot
#5 lifekind.com
24.7K
Revenue
6.3K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
birchliving.com vs top market performers
birchliving.com
top retailers
conversion rate vs average order value for birchliving.com and its competitors
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Revenue share by device at birchliving.com

In April large majority of sales on birchliving.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on birchliving.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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birchliving.com channels

Identify top traffic channels that drive growth for birchliving.comand discover how performance of traffic channels has changed over time.

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birchliving.com Google Ads spend

Evaluate birchliving.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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birchliving.com devices

Review birchliving.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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birchliving.com top markets

Explore birchliving.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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birchliving.com country & global rank

Assess the ranking of birchliving.com among other retailers within its primary country and worldwide.

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