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Aug 2025
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Home/Insights/Retailers/birchliving.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for birchliving.combirchliving.com

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1.4M
Revenue
Aug 25
95.4K
Sessions
Aug 25
1.0-1.5%
Conv. rate
Aug 25
$1200-1300
AOV
Aug 25
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birchliving.com Annual Revenue and Growth

birchliving.com's annual sales on its online store amounted to $18.8M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$18.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
birchliving.com revenue by year

birchliving.com's monthly revenueOVER TIME
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Over the past three months, birchliving.com revenue has experienced decline of 4.2%, compared to the preceding three months.

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birchliving.com revenue decline for last six months
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OVERVIEW
birchliving.com's performance metrics for August 2025: revenue $1,426,908, conversion rate 1.00-1.50%, AOV $1200-1225, sessions 95,423. In the FURNITURE industry, median revenue is $153,678, highest revenue is from ikea.com with $1,072,649,159, highest conversion rate is 1.88%, lowest conversion rate is 0.23%, highest AOV is $1,209, lowest AOV is $274, median sessions is 38,605, and highest sessions is from ikea.com at 281,010,311.
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birchliving.com competitors

In August 2025, birchliving.com, with a revenue of $1,426,908, 1,183 transactions, and 95,423 sessions, competes with naturepedic.com, helixsleep.com, avocadogreenmattress.com, theorganicmattress.com, and lifekind.com in the online mattress industry. While helixsleep.com leads with a revenue of $8,604,249 from 6,071 transactions and 878,842 sessions, birchliving.com outperforms naturepedic.com, avocadogreenmattress.com, theorganicmattress.com, and lifekind.com in terms of revenue and transactions. helixsleep.com boasts the highest average order value (AOV) range of $1400-$1425, followed by birchliving.com with an AOV of $1200-$1225. The conversion rates for most competitors range from 0.50-1.50%, except for theorganicmattress.com with a high conversion rate of 1.50-2.00%. Overall, birchliving.com holds its own against competitors in the industry.

naturepedic.com screenshot
#1 naturepedic.com
1.3M
Revenue
226.8K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
helixsleep.com screenshot
#2 helixsleep.com
8.6M
Revenue
878.8K
Sessions
0.5-1.0%
Conv. rate
$1400-1500
AOV
avocadogreenmattress.com screenshot
#3 avocadogreenmattress.com
4.5M
Revenue
700.8K
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
theorganicmattress.com screenshot
#4 theorganicmattress.com
73.7K
Revenue
5.6K
Sessions
1.5-2.0%
Conv. rate
$700-800
AOV
lifekind.com screenshot
#5 lifekind.com
13.5K
Revenue
2.7K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
birchliving.com vs top market performers
birchliving.com
top retailers
conversion rate vs average order value for birchliving.com and its competitors
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Revenue share by device at birchliving.com

In August large majority of sales on birchliving.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on birchliving.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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birchliving.com channels

Identify top traffic channels that drive growth for birchliving.comand discover how performance of traffic channels has changed over time.

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birchliving.com Google Ads spend

Evaluate birchliving.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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birchliving.com devices

Review birchliving.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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birchliving.com top markets

Explore birchliving.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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birchliving.com country & global rank

Assess the ranking of birchliving.com among other retailers within its primary country and worldwide.

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