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Sep 2026
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Home/Insights/Retailers/birchliving.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

Favicon for birchliving.combirchliving.com

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1.4M
Revenue
Sep 26
106.7K
Sessions
Sep 26
1.0-1.5%
Conv. rate
Sep 26
$1100-1200
AOV
Sep 26
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birchliving.com Annual Revenue and Growth

birchliving.com's annual sales on its online store amounted to $16.6M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$16.6M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
birchliving.com revenue by year

birchliving.com's monthly revenueOVER TIME
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Over the past three months, birchliving.com revenue has experienced growth of 9.9%, compared to the preceding three months.

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birchliving.com revenue growth for last six months
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OVERVIEW
birchliving.com attracted 107,000 sessions in September 2026, significantly higher than a typical furniture store's 28,700 sessions. The site generated $1.4 million in revenue, far exceeding the $137,000 average for a typical furniture store. With a conversion rate of 1.00-1.50%, birchliving.com falls within the typical range of 0.25% to 1.99%. Additionally, its average order value (AOV) of $1100-1125 is comfortably within the typical furniture category range of $296 to $1,221.
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birchliving.com competitors

In September 2026, birchliving.com significantly trails helixsleep.com, which leads with a revenue of $13.8 million compared to birchliving.com's $1.4 million. While birchliving.com records 1,278 transactions from 107,000 sessions, helixsleep.com achieves 10,700 transactions from 1.8 million sessions, showcasing a substantial difference in engagement. Additionally, birchliving.com’s average order value (AOV) of $1,100-1,125 outperforms helixsleep.com's AOV of $1,275-1,300. The conversion rates tell a similar story; birchliving.com ranges between 1.00-1.50%, while helixsleep.com falls between 0.50-1.00%. In comparison to other competitors like naturepedic.com and avocadogreenmattress.com, birchliving.com ranks 4th in revenue, transactions, and sessions, highlighting a competitive landscape in the mattress market.

naturepedic.com screenshot
#1 naturepedic.com
1.9M
Revenue
353.6K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
helixsleep.com screenshot
#2 helixsleep.com
13.8M
Revenue
1.8M
Sessions
0.5-1.0%
Conv. rate
$1200-1300
AOV
avocadogreenmattress.com screenshot
#3 avocadogreenmattress.com
6.6M
Revenue
825.6K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
theorganicmattress.com screenshot
#4 theorganicmattress.com
52.3K
Revenue
4.4K
Sessions
1.5-2.0%
Conv. rate
$600-700
AOV
lifekind.com screenshot
#5 lifekind.com
14.5K
Revenue
3.2K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
birchliving.com vs top market performers
birchliving.com
top retailers
conversion rate vs average order value for birchliving.com and its competitors
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Revenue share by device at birchliving.com

In September large majority of sales on birchliving.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on birchliving.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries birchliving.com operates in

birchliving.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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birchliving.com channels

Identify top traffic channels that drive growth for birchliving.comand discover how performance of traffic channels has changed over time.

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birchliving.com Google Ads spend

Evaluate birchliving.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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birchliving.com devices

Review birchliving.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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birchliving.com top markets

Explore birchliving.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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birchliving.com country & global rank

Assess the ranking of birchliving.com among other retailers within its primary country and worldwide.

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