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May 2026
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Home/Insights/Retailers/birchliving.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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1.7M
Revenue
May 26
114.4K
Sessions
May 26
1.0-1.5%
Conv. rate
May 26
$1100-1200
AOV
May 26
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birchliving.com Annual Revenue and Growth

birchliving.com's annual sales on its online store amounted to $16.6M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$16.6M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
birchliving.com revenue by year

birchliving.com's monthly revenueOVER TIME
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Over the past three months, birchliving.com revenue has experienced decline of 0.27%, compared to the preceding three months.

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birchliving.com revenue decline for last six months
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OVERVIEW
In May 2026, birchliving.com, operating in the FURNITURE sector, achieved online sales revenue of $1,718,163, significantly surpassing the median of $141,907, while the industry's leader, ikea.com, generated $507,166,476. The site's conversion rate ranged from 1.00% to 1.50%, below the high benchmark of 2.03% and above the low of 0.28%. Birch's average order value (AOV) stood between $1,125 and $1,150, below the sector's high of $1,203 and above the low of $294. With 114,374 sessions, birchliving.com performed well compared to the median of 33,650, yet far behind ikea.com's impressive 220,716,222 sessions.
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birchliving.com competitors

In May 2026, birchliving.com generated $1,718,163 in revenue from 1,519 transactions across 114,374 sessions, yielding an average order value (AOV) of approximately $1,125-$1,150 and a conversion rate of 1.00-1.50%. Competitors like naturepedic.com surpassed this with $2,191,976 in revenue and a higher number of transactions at 4,407, despite a lower AOV of $475-$500. helixsleep.com led the market with a substantial revenue of $10,740,844 from 8,400 transactions and a higher AOV of $1,275-$1,300, although it struggled with a conversion rate of 0.50-1.00%. Meanwhile, avocadogreenmattress.com achieved $5,375,483 in revenue from 6,268 transactions. In contrast, theorganicmattress.com had a smaller presence, generating just $74,402, yet boasted the highest conversion rate at 2.00-2.50%. Overall, birchliving.com competes well, but it lags significantly behind major players like Helixsleep and Avocado Green Mattress in revenue and transactions.

naturepedic.com screenshot
#1 naturepedic.com
2.2M
Revenue
323.8K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
helixsleep.com screenshot
#2 helixsleep.com
10.7M
Revenue
1.3M
Sessions
0.5-1.0%
Conv. rate
$1200-1300
AOV
avocadogreenmattress.com screenshot
#3 avocadogreenmattress.com
5.4M
Revenue
783.4K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
theorganicmattress.com screenshot
#4 theorganicmattress.com
74.4K
Revenue
4.3K
Sessions
2.0-2.5%
Conv. rate
$700-800
AOV
lifekind.com screenshot
#5 lifekind.com
11.6K
Revenue
2.8K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
birchliving.com vs top market performers
birchliving.com
top retailers
conversion rate vs average order value for birchliving.com and its competitors
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Revenue share by device at birchliving.com

In May large majority of sales on birchliving.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on birchliving.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries birchliving.com operates in

birchliving.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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birchliving.com channels

Identify top traffic channels that drive growth for birchliving.comand discover how performance of traffic channels has changed over time.

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birchliving.com Google Ads spend

Evaluate birchliving.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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birchliving.com devices

Review birchliving.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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birchliving.com top markets

Explore birchliving.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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birchliving.com country & global rank

Assess the ranking of birchliving.com among other retailers within its primary country and worldwide.

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