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Nov 2025
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Home/Insights/Retailers/helixsleep.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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9.4M
Revenue
Nov 25
781.9K
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$1300-1400
AOV
Nov 25
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Helixsleep.com is a website that offers a variety of mattresses and bedding products. They specialize in providing personalized sleep solutions by allowing customers to customize and tailor their mattresses to suit their specific needs. The website also provides detailed mattress information and recommendations to help users make informed buying decisions.

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helixsleep.com Annual Revenue and Growth

helixsleep.com's annual sales on its online store amounted to $159.4M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$159.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
helixsleep.com revenue by year

helixsleep.com's monthly revenueOVER TIME
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Over the past three months, helixsleep.com revenue has experienced decline of 6.8%, compared to the preceding three months.

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helixsleep.com revenue decline for last six months
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OVERVIEW
In November 2025, helixsleep.com generated $9,435,740 in online sales with a conversion rate of 0.50-1.00%, below the FURNITURE category's high of 2.15%. Its average order value (AOV) ranged from $1,350 to $1,375, significantly above the median of $1,216, while attracting 781,902 sessions, far exceeding the median of 35,904. Despite this performance, helixsleep.com remains a distant contender compared to industry leader ikea.com, which recorded $813,186,649 in revenue and 239,654,083 sessions. Overall, helixsleep.com demonstrates robust metrics but still has room for improvement to compete more effectively in its category.
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helixsleep.com competitors

In November 2025, helixsleep.com outperformed its competitors in terms of revenue, transactions, and sessions. With a revenue of $9,435,740, 6,904 transactions, and 781,902 sessions, helixsleep.com showcased a strong performance in comparison to its competitors. birchliving.com, the closest competitor in terms of revenue, generated $1,931,048 with 1,612 transactions and 116,088 sessions. The other competitors like thefutonshop.com, americanmattress.com, mattressnerd.com, and casper.com also fell behind helixsleep.com in terms of revenue and transactions. helixsleep.com also had a competitive Average Order Value (AOV) range of $1350-$1375, positioning itself well against the competitors with lower AOV ranges. While some competitors like casper.com had a higher conversion rate, helixsleep.com's overall performance in revenue and transactions set it apart in the industry.

birchliving.com screenshot
#1 birchliving.com
1.9M
Revenue
116.1K
Sessions
1.0-1.5%
Conv. rate
$1100-1200
AOV
thefutonshop.com screenshot
#2 thefutonshop.com
1.2M
Revenue
178.4K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
americanmattress.com screenshot
#3 americanmattress.com
2.3K
Revenue
19.1K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
mattressnerd.com screenshot
#4 mattressnerd.com
308.3K
Revenue
82.3K
Sessions
0.0-0.5%
Conv. rate
$1000-1100
AOV
casper.com screenshot
#5 casper.com
21.9M
Revenue
1.5M
Sessions
3.5-4.0%
Conv. rate
$400-500
AOV
helixsleep.com vs top market performers
helixsleep.com
top retailers
conversion rate vs average order value for helixsleep.com and its competitors
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Revenue share by device at helixsleep.com

In November large majority of sales on helixsleep.com, 90% was finalized on desktop devices, with 10% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on helixsleep.com, 90% was finalized on desktop devices, with 10% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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helixsleep.com channels

Identify top traffic channels that drive growth for helixsleep.comand discover how performance of traffic channels has changed over time.

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helixsleep.com Google Ads spend

Evaluate helixsleep.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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helixsleep.com devices

Review helixsleep.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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helixsleep.com top markets

Explore helixsleep.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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helixsleep.com country & global rank

Assess the ranking of helixsleep.com among other retailers within its primary country and worldwide.

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