birkenstock.com
Birkenstock.com presents an online platform showcasing a range of products. The website provides an assortment of shoes, sandals, and accessories. The sold items are known for their ergonomic design and comfort, focusing on promoting foot health. Various styles and sizes are available to cater to diverse customer preferences.
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birkenstock.com Annual Revenue and Growth
birkenstock.com's annual sales on its online store amounted to $572.9M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.
birkenstock.com's monthly revenueOVER TIME
Over the past three months, birkenstock.com revenue has experienced growth of 98%, compared to the preceding three months.
birkenstock.com competitors
In June 2026, birkenstock.com reported a revenue of $100,615,777 with 303,766 transactions from 21,516,968 sessions, showcasing a solid average order value (AOV) between $325 and $350 and a conversion rate of 1.00-1.50%. In contrast, bstore.com.au generated $171,036 from 1,051 transactions, with an AOV of $150-175. birkenstockmidtown.com fared lower with $25,480 in revenue, while orleansshoes.com reached $119,965 but with a significantly higher AOV of $225-250. Notably, birkenstock.com’s high traffic is evident with nearly 21.5 million sessions, dwarfed only by orleansshoes.com's relatively low conversions at 2.00-2.50%. Other competitors like allsole.com and walkingdepot.com struggled, with revenues of $13,982 and $15,645, respectively. Overall, birkenstock.com maintains a commanding position in both revenue and traffic compared to its competitors, even with a lower conversion rate.
Revenue share by device at birkenstock.com
In June large majority of sales on birkenstock.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries birkenstock.com operates in
birkenstock.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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birkenstock.com channels
Identify top traffic channels that drive growth for birkenstock.comand discover how performance of traffic channels has changed over time.
birkenstock.com Google Ads spend
Evaluate birkenstock.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
birkenstock.com devices
Review birkenstock.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
