birkenstock.com
Birkenstock.com presents an online platform showcasing a range of products. The website provides an assortment of shoes, sandals, and accessories. The sold items are known for their ergonomic design and comfort, focusing on promoting foot health. Various styles and sizes are available to cater to diverse customer preferences.
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birkenstock.com Annual Revenue and Growth
birkenstock.com's annual sales on its online store amounted to $572.9M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.
birkenstock.com's monthly revenueOVER TIME
Over the past three months, birkenstock.com revenue has experienced growth of 163%, compared to the preceding three months.
birkenstock.com competitors
The single biggest gap between birkenstock.com and its competitor bstore.com.au is a staggering $96.2 million in revenue. As of July 2026, birkenstock.com generated $96.4 million from 290,000 transactions and attracted 21.4 million sessions, showcasing its dominance in the market. In stark contrast, bstore.com.au reported just $162,000 in revenue with 1,006 transactions across 100,000 sessions. Although both websites share a similar conversion rate of 1.00-1.50%, birkenstock.com far surpasses in overall performance. Additionally, other competitors like birkenstockmidtown.com and orleansshoes.com also fall short, with revenues of only $25,100 and $132,000, respectively. While birkenstock.com boasts an AOV of $325-350, bstore.com.au has a significantly lower AOV range of $150-175. This disparity in performance metrics clearly illustrates birkenstock.com's leading position in the market compared to its rivals.
Revenue share by device at birkenstock.com
In July large majority of sales on birkenstock.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries birkenstock.com operates in
birkenstock.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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birkenstock.com channels
Identify top traffic channels that drive growth for birkenstock.comand discover how performance of traffic channels has changed over time.
birkenstock.com Google Ads spend
Evaluate birkenstock.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
birkenstock.com devices
Review birkenstock.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
