birkenstock.com
Birkenstock.com presents an online platform showcasing a range of products. The website provides an assortment of shoes, sandals, and accessories. The sold items are known for their ergonomic design and comfort, focusing on promoting foot health. Various styles and sizes are available to cater to diverse customer preferences.
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birkenstock.com Annual Revenue and Growth
birkenstock.com's annual sales on its online store amounted to $537.3M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.
birkenstock.com's monthly revenueOVER TIME
Over the past three months, birkenstock.com revenue has experienced decline of 9.5%, compared to the preceding three months.
birkenstock.com competitors
In October 2025, birkenstock.com outperformed its competitors in terms of revenue, with a total revenue of $47,869,741. In comparison, bstore.com.au had a revenue of $121,487, birkenstockmidtown.com had $42,708, allsole.com had $37,635, orleansshoes.com had $65,582, and walkingdepot.com had $12,501. birkenstock.com also had the highest number of transactions at 148,808, followed by orleansshoes.com with 300 transactions. Additionally, birkenstock.com had the highest number of sessions at 8,511,879, while bstore.com.au had 81,505 sessions. Despite having a slightly lower average order value (AOV) range of $300-$325 compared to bstore.com.au's AOV of $150-$175 and orleansshoes.com's AOV of $200-$225, birkenstock.com maintained a competitive conversion rate of 1.50-2.00%.
Revenue share by device at birkenstock.com
In October large majority of sales on birkenstock.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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birkenstock.com channels
Identify top traffic channels that drive growth for birkenstock.comand discover how performance of traffic channels has changed over time.
birkenstock.com Google Ads spend
Evaluate birkenstock.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
birkenstock.com devices
Review birkenstock.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
