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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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212.1K
Revenue
Sep 25
99.2K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$125-150
AOV
Sep 25
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Blauer.com is a website that focuses on showcasing a wide range of products related to apparel and accessories. They offer items ranging from clothing to footwear and gear, specializing in uniforms for law enforcement, first responders, and public safety professionals. The site provides a convenient platform for customers to browse these products and make purchases.

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blauer.com Annual Revenue and Growth

blauer.com's annual sales on its online store amounted to $4M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
blauer.com revenue by year

blauer.com's monthly revenueOVER TIME
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Over the past three months, blauer.com revenue has experienced decline of 3.7%, compared to the preceding three months.

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blauer.com revenue decline for last six months
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OVERVIEW
In September 2025, blauer.com generated $212,099 in online sales, significantly exceeding the FASHION AND APPAREL median of $74,931. With a conversion rate of 1.00-1.50%, blauer.com falls short of the category's high benchmark of 3.2%. Its average order value (AOV) ranges between $125-150, well below the sector's high of $382. The site recorded 99,182 sessions, substantially above the median of 34,221 but far from shein.com’s leading 297,137,690 sessions. Overall, blauer.com showcases strong revenue and session metrics but has opportunities to improve conversion and AOV performance relative to industry leaders.
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blauer.com competitors

In September 2025, blauer.com had a revenue of $212,099 from 1,438 transactions and 99,182 sessions, with an average order value (AOV) ranging from $125-150 and a conversion rate of 1.00-1.50%. In comparison, uniformswarehouse.com led the competitors with a revenue of $567,298 from 2,531 transactions and 68,817 sessions, with an AOV of $200-225 and a conversion rate of 3.50-4.00%. uniteduniform.com had a revenue of $23,141 from 88 transactions and 4,818 sessions, with an AOV of $250-275 and a conversion rate of 1.50-2.00%. emergencyresponderproducts.com generated $42,234 in revenue from 142 transactions and 10,597 sessions, with an AOV of $275-300 and a conversion rate of 1.00-1.50%. reddiamondonline.com and propper.com had lower revenues compared to blauer.com and the other competitors, with different AOV and conversion rate metrics.

uniformswarehouse.com screenshot
#1 uniformswarehouse.com
567.3K
Revenue
68.8K
Sessions
3.5-4.0%
Conv. rate
$200-225
AOV
uniteduniform.com screenshot
#2 uniteduniform.com
23.1K
Revenue
4.8K
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
emergencyresponderproducts.com screenshot
#3 emergencyresponderproducts.com
42.2K
Revenue
10.6K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
reddiamondonline.com screenshot
#4 reddiamondonline.com
7.9K
Revenue
5.1K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
propper.com screenshot
#5 propper.com
338.3K
Revenue
145K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
blauer.com vs top market performers
blauer.com
top retailers
conversion rate vs average order value for blauer.com and its competitors
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Revenue share by device at blauer.com

In September large majority of sales on blauer.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on blauer.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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blauer.com channels

Identify top traffic channels that drive growth for blauer.comand discover how performance of traffic channels has changed over time.

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blauer.com Google Ads spend

Evaluate blauer.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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blauer.com devices

Review blauer.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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blauer.com top markets

Explore blauer.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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blauer.com country & global rank

Assess the ranking of blauer.com among other retailers within its primary country and worldwide.

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