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May 2025
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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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245.7K
Revenue
64.6K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
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Blauer.com is a website that focuses on showcasing a wide range of products related to apparel and accessories. They offer items ranging from clothing to footwear and gear, specializing in uniforms for law enforcement, first responders, and public safety professionals. The site provides a convenient platform for customers to browse these products and make purchases.

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blauer.com's revenueOVER TIME
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Over the past three months, blauer.com revenue has experienced decline of 26%, compared to the preceding three months.

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blauer.com revenue decline for last six months
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OVERVIEW
In May 2025, blauer.com, an online FASHION AND APPAREL store, generated a revenue of $245,665 with a conversion rate of 2.00-2.50% and an average order value (AOV) of $150-175. The store had 64,622 sessions during the month. In comparison, the highest revenue was $731,622,726 from shein.com, the highest conversion rate was 3.09%, the highest AOV was $415, and the highest sessions were 224,142,058. The median revenue in the industry was $81,783, the median sessions were 33,223, the lowest conversion rate was 0.67%, and the lowest AOV was $82.
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blauer.com competitors

In May 2025, blauer.com reported a revenue of $245,665 with 1,453 transactions and 64,622 sessions, boasting an average order value (AOV) of $150-175 and a conversion rate of 2.00-2.50%. Compared to its competitors, blauer.com falls behind in terms of revenue and transactions when compared to propper.com, which generated $375,435 in revenue from 3,266 transactions and 153,496 sessions. However, blauer.com outperformed emergencyresponderproducts.com in terms of revenue and transactions, as the latter only generated $76,067 from 250 transactions and 16,743 sessions. Additionally, blauer.com excelled in conversion rate compared to uniteduniform.com, uniformswarehouse.com, and reddiamondonline.com. This data highlights blauer.com's strong performance in certain metrics despite lagging in others when compared to its competitors in the industry.

uniformswarehouse.com screenshot
#1 uniformswarehouse.com
366.6K
Revenue
93.8K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
uniteduniform.com screenshot
#2 uniteduniform.com
23.5K
Revenue
4.5K
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
emergencyresponderproducts.com screenshot
#3 emergencyresponderproducts.com
76.1K
Revenue
16.7K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
reddiamondonline.com screenshot
#4 reddiamondonline.com
4.9K
Revenue
3.5K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
propper.com screenshot
#5 propper.com
375.4K
Revenue
153.5K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
blauer.com vs top market performers
blauer.com
top retailers
conversion rate vs average order value for blauer.com and its competitors
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Revenue share by device at blauer.com

In May large majority of sales on blauer.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices.

In May large majority of sales on blauer.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices.
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blauer.com channels

Identify top traffic channels that drive growth for blauer.comand discover how performance of traffic channels has changed over time.

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blauer.com Google Ads spend

Evaluate blauer.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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blauer.com devices

Review blauer.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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blauer.com top markets

Explore blauer.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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blauer.com country & global rank

Assess the ranking of blauer.com among other retailers within its primary country and worldwide.

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