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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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14.7M
Revenue
Oct 25
4.7M
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$225-250
AOV
Oct 25
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  • Main country of store: POLAND
  • Website category: HOME AND GARDEN

BRW.pl is an e-commerce platform offering a diverse range of products online. The website showcases an extensive collection of merchandise, including furniture, electronics, appliances, clothing, and more. With the convenience of online shopping, customers can explore and purchase various items from the comfort of their own homes.

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brw.pl Annual Revenue and Growth

brw.pl's annual sales on its online store amounted to $120.9M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$120.9M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
brw.pl revenue by year

brw.pl's monthly revenueOVER TIME
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Over the past three months, brw.pl revenue has experienced growth of 33%, compared to the preceding three months.

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brw.pl revenue growth for last six months
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OVERVIEW
In October 2025, brw.pl generated impressive online sales revenue of $14,667,631, significantly exceeding the median of $117,921 in the home and garden industry, although still distant from the category leader, homedepot.com, with $1,418,970,899. With a conversion rate between 1.00-1.50%, brw.pl is slightly below the industry's high of 3.47% but above the low of 0.7%. Its average order value (AOV) ranged from $225-250, below the high of $676 and above the low of $94. The site attracted 4,717,002 sessions, markedly higher than the median of 30,856 but far less than homedepot.com's 152,722,965 sessions.
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brw.pl competitors

When comparing brw.pl to its competitors in October 2025, brw.pl falls behind in terms of revenue, with $14,667,631 compared to ikea.com's $725,591,313 and merkurymarket.pl's $2,266,070. In terms of transactions, brw.pl had 59,323 compared to ikea.com's 2,145,917 and merkurymarket.pl's 10,832. However, brw.pl had a higher average order value (AOV) range of $225-250 compared to ikea.com's $325-350 and merkurymarket.pl's $200-225. When looking at conversion rates, brw.pl was on par with its competitors at 1.00-1.50%, while ikea.com ranged from 0.50-1.00% and merkurymarket.pl matched brw.pl at 1.00-1.50%. Despite falling behind in revenue and transactions, brw.pl holds its own in AOV and conversion rate metrics against its competitors.

ikea.com screenshot
#1 ikea.com
725.6M
Revenue
238.9M
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
merkurymarket.pl screenshot
#2 merkurymarket.pl
2.3M
Revenue
917.2K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
brw.pl vs top market performers
brw.pl
top retailers
conversion rate vs average order value for brw.pl and its competitors
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Revenue share by device at brw.pl

In October large majority of sales on brw.pl, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on brw.pl, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brw.pl channels

Identify top traffic channels that drive growth for brw.pland discover how performance of traffic channels has changed over time.

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brw.pl Google Ads spend

Evaluate brw.pl's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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brw.pl devices

Review brw.pl's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brw.pl top markets

Explore brw.pl's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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brw.pl country & global rank

Assess the ranking of brw.pl among other retailers within its primary country and worldwide.

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