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May 2026
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TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for brw.plbrw.pl

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10.4M
Revenue
May 26
3.5M
Sessions
May 26
1.0-1.5%
Conv. rate
May 26
$250-275
AOV
May 26
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  • Main country of store: POLAND
  • Website category: HOME AND GARDEN

BRW.pl is an e-commerce platform offering a diverse range of products online. The website showcases an extensive collection of merchandise, including furniture, electronics, appliances, clothing, and more. With the convenience of online shopping, customers can explore and purchase various items from the comfort of their own homes.

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brw.pl Annual Revenue and Growth

brw.pl's annual sales on its online store amounted to $163.2M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$163.2M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
brw.pl revenue by year

brw.pl's monthly revenueOVER TIME
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Over the past three months, brw.pl revenue has experienced decline of 16%, compared to the preceding three months.

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brw.pl revenue decline for last six months
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OVERVIEW
In May 2026, brw.pl generated impressive online sales revenue of $10,405,557, far surpassing the home_and_garden median of $120,627, although still trailing the market leader homedepot.com. The site achieved a conversion rate of 1.00-1.50%, below the sector's high of 3.47%, and reported an average order value (AOV) between $250-275, significantly lower than the high of $688. With 3,521,968 sessions, brw.pl stands out compared to the median of 34,297, highlighting strong engagement, yet still significantly below homedepot.com’s impressive 184,815,510 sessions in the same period.
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brw.pl competitors

In May 2026, ikea.com significantly outperformed brw.pl and merkurymarket.pl with a revenue of $507,166,476, compared to brw.pl's $10,405,557 and merkurymarket.pl's $1,835,134. ikea.com also had a substantial transaction volume of 1,728,507, while brw.pl managed 39,678 transactions and merkurymarket.pl 8,763. In terms of sessions, ikea.com dominated with 220,716,222, greatly exceeding brw.pl’s 3,521,968 and merkurymarket.pl’s 789,261. Regarding Average Order Value (AOV), ikea.com recorded $275-300, which is higher than brw.pl's $250-275 but slightly above merkurymarket.pl's $200-225. Conversion rates varied, with brw.pl and merkurymarket.pl at 1.00-1.50%, while ikea.com was lower at 0.50-1.00%. Overall, while brw.pl and its competitor lagged in revenue and transactions, they had a comparable conversion rate.

ikea.com screenshot
#1 ikea.com
507.2M
Revenue
220.7M
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
merkurymarket.pl screenshot
#2 merkurymarket.pl
1.8M
Revenue
789.3K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
brw.pl vs top market performers
brw.pl
top retailers
conversion rate vs average order value for brw.pl and its competitors
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Revenue share by device at brw.pl

In May large majority of sales on brw.pl, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on brw.pl, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brw.pl channels

Identify top traffic channels that drive growth for brw.pland discover how performance of traffic channels has changed over time.

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brw.pl Google Ads spend

Evaluate brw.pl's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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brw.pl devices

Review brw.pl's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brw.pl top markets

Explore brw.pl's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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brw.pl country & global rank

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