bulletproof.com
Bulletproof.com is a digital platform that sells various products related to health and wellness, backed by scientific research. The website offers a wide range of items such as supplements, food and beverages, fitness equipment, and educational resources to support customers in their quest for optimal performance, energy, and well-being.
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bulletproof.com Annual Revenue and Growth
bulletproof.com's annual sales on its online store amounted to $9.5M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.
bulletproof.com's monthly revenueOVER TIME
Over the past three months, bulletproof.com revenue has experienced decline of 1.7%, compared to the preceding three months.
bulletproof.com competitors
In September 2025, when comparing bulletproof.com to its competitors, we can see that Bulletproof leads in revenue with $505,611, followed by Keto-Mojo with $381,043 and Perfect Keto with $226,389. In terms of transactions, Bulletproof has 4,811, while Keto-Mojo has 5,716 and Perfect Keto has 2,454. Sessions-wise, Bulletproof boasts 185,723 sessions, Keto-Mojo follows with 204,597, and Perfect Keto has 219,930. When it comes to Average Order Value (AOV), Bulletproof falls in the range of $100-125, whereas Keto-Mojo and Perfect Keto both fall in the $75-100 range. Conversion rate-wise, Bulletproof falls in the range of 2.50-3.00%, similar to Keto-Mojo, while Perfect Keto has a slightly higher conversion rate of 1.00-1.50%. Overall, bulletproof.com seems to be holding its own against its competitors in the health and wellness space.
Revenue share by device at bulletproof.com
In September large majority of sales on bulletproof.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bulletproof.com channels
Identify top traffic channels that drive growth for bulletproof.comand discover how performance of traffic channels has changed over time.
bulletproof.com Google Ads spend
Evaluate bulletproof.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
bulletproof.com devices
Review bulletproof.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
