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May 2025
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Home/Insights/Retailers/bulletproof.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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570.7K
Revenue
202.1K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
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Bulletproof.com is a digital platform that sells various products related to health and wellness, backed by scientific research. The website offers a wide range of items such as supplements, food and beverages, fitness equipment, and educational resources to support customers in their quest for optimal performance, energy, and well-being.

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bulletproof.com's revenueOVER TIME
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Over the past three months, bulletproof.com revenue has experienced decline of 30%, compared to the preceding three months.

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bulletproof.com revenue decline for last six months
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OVERVIEW
In May 2025, bulletproof.com in the HEALTH industry generated $570,720 in online sales with a conversion rate of 2.50-3.00% and an AOV of $100-125. This places them above the median revenue of $53,290, but below the very high conversion rate of 4.69% and the very high AOV of $231. With 202,068 sessions, they fall below the highest session count of 7,374,009 from myprotein.com but above the median of 26,200 in the industry.
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bulletproof.com competitors

In May 2025, bulletproof.com generated $570,720 in revenue from 5,340 transactions and 202,068 sessions, with an Average Order Value (AOV) ranging from $100-125 and a conversion rate of 2.50-3.00%. In comparison, keto-mojo.com, a competitor, had revenue of $526,132 from 7,853 transactions and 265,630 sessions, with an AOV of $50-75 and the same conversion rate as bulletproof.com. perfectketo.com performed lower with revenue of $241,068 from 2,695 transactions and 221,305 sessions, a slightly higher AOV of $75-100, but a lower conversion rate of 1.00-1.50%. ketologic.com, naturalforce.com, and drinksupercoffee.com also lag behind bulletproof.com in terms of revenue, transactions, sessions, AOV, and conversion rate, showcasing bulletproof.com's strong performance in the market.

naturalforce.com screenshot
#1 naturalforce.com
23.1K
Revenue
43.4K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
perfectketo.com screenshot
#2 perfectketo.com
241.1K
Revenue
221.3K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
ketologic.com screenshot
#3 ketologic.com
41.3K
Revenue
21K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
keto-mojo.com screenshot
#4 keto-mojo.com
526.1K
Revenue
265.6K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
drinksupercoffee.com screenshot
#5 drinksupercoffee.com
13.8K
Revenue
25.5K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
bulletproof.com vs top market performers
bulletproof.com
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conversion rate vs average order value for bulletproof.com and its competitors
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Revenue share by device at bulletproof.com

In May large majority of sales on bulletproof.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices.

In May large majority of sales on bulletproof.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices.
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bulletproof.com channels

Identify top traffic channels that drive growth for bulletproof.comand discover how performance of traffic channels has changed over time.

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bulletproof.com Google Ads spend

Evaluate bulletproof.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bulletproof.com devices

Review bulletproof.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bulletproof.com top markets

Explore bulletproof.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bulletproof.com country & global rank

Assess the ranking of bulletproof.com among other retailers within its primary country and worldwide.

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