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Jul 2025
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Home/Insights/Retailers/bulletproof.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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553.7K
Revenue
230K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
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Bulletproof.com is a digital platform that sells various products related to health and wellness, backed by scientific research. The website offers a wide range of items such as supplements, food and beverages, fitness equipment, and educational resources to support customers in their quest for optimal performance, energy, and well-being.

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bulletproof.com's revenueOVER TIME
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Over the past three months, bulletproof.com revenue has experienced decline of 16%, compared to the preceding three months.

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bulletproof.com revenue decline for last six months
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OVERVIEW
In July 2025, bulletproof.com in the HEALTH industry had a revenue of $553,731, a conversion rate of 2.00-2.50%, an AOV of $100-125, and 230,009 sessions. The highest revenue was from roguefitness.com at $20,347,783, the highest conversion rate was 4.16%, the highest AOV was $221, and the highest sessions were 6,593,446 from myprotein.com. The median revenue in the industry was $54,833, the median sessions were 29,313, the lowest conversion rate was 0.93%, and the lowest AOV was $57.
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bulletproof.com competitors

In July 2025, bulletproof.com outperformed its competitors in terms of revenue, with a total of $553,731. When compared to similar domains such as naturalforce.com ($16,062), ketologic.com ($22,632), and drinksupercoffee.com ($18,142), bulletproof.com had a significantly higher revenue. In terms of transactions, bulletproof.com had 5,256 transactions, surpassing competitors like naturalforce.com (182 transactions) and drinksupercoffee.com (110 transactions). The site also had a higher number of sessions with 230,009, compared to competitors like ketologic.com (12,263 sessions) and naturalforce.com (48,990 sessions). Additionally, bulletproof.com boasted a competitive average order value (AOV) range of $100-$125 and a conversion rate of 2.00-2.50%, showcasing its strong performance in the market.

naturalforce.com screenshot
#1 naturalforce.com
16.1K
Revenue
49K
Sessions
0.0-0.5%
Conv. rate
$75-100
AOV
perfectketo.com screenshot
#2 perfectketo.com
233.7K
Revenue
244.6K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
ketologic.com screenshot
#3 ketologic.com
22.6K
Revenue
12.3K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
keto-mojo.com screenshot
#4 keto-mojo.com
479.2K
Revenue
247K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
drinksupercoffee.com screenshot
#5 drinksupercoffee.com
18.1K
Revenue
36.5K
Sessions
0.0-0.5%
Conv. rate
$150-175
AOV
bulletproof.com vs top market performers
bulletproof.com
top retailers
conversion rate vs average order value for bulletproof.com and its competitors
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Revenue share by device at bulletproof.com

In July large majority of sales on bulletproof.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on bulletproof.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bulletproof.com channels

Identify top traffic channels that drive growth for bulletproof.comand discover how performance of traffic channels has changed over time.

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bulletproof.com Google Ads spend

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bulletproof.com devices

Review bulletproof.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bulletproof.com top markets

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bulletproof.com country & global rank

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