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Nov 2025
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Home/Insights/Retailers/vitalproteins.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for vitalproteins.comvitalproteins.com

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478.5K
Revenue
Nov 25
208.7K
Sessions
Nov 25
3.5-4.0%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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vitalproteins.com is a website that sells a wide range of protein-based nutritional products. Their offerings include collagen peptides, collagen creamers, bone broths, and other supplements. They aim to promote health and wellness by providing customers with convenient access to high-quality protein products.

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vitalproteins.com Annual Revenue and Growth

vitalproteins.com's annual sales on its online store amounted to $8M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
vitalproteins.com revenue by year

vitalproteins.com's monthly revenueOVER TIME
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Over the past three months, vitalproteins.com revenue has experienced growth of 11%, compared to the preceding three months.

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vitalproteins.com revenue growth for last six months
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OVERVIEW
In November 2025, vitalproteins.com generated $478,513 in online sales, significantly outperforming the food and drink industry's median revenue of $55,990, while also achieving a conversion rate between 3.50-4.00%, higher than the low end of 1.8%. The average order value (AOV) ranged from $50-75, positioning it close to the lower threshold of the industry's high AOV at $184. With 208,732 sessions, vitalproteins.com remains competitive, notably higher than the median sessions of 15,991, though it still trails the industry leader, kroger.com, which has 42,332,652 sessions.
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vitalproteins.com competitors

In November 2025, vitalproteins.com outperformed its competitors in terms of revenue, transactions, sessions, and conversion rate. vitalproteins.com generated $478,513 in revenue from 8,197 transactions and 208,732 sessions, with a conversion rate of 3.50-4.00%. In comparison, furtherfood.com only brought in $78,483 in revenue from 1,488 transactions and 40,800 sessions, with a similar conversion rate. vitalproteins.co.uk had higher revenue at $307,234, but from fewer transactions and sessions compared to vitalproteins.com, with a higher average order value and conversion rate. wholydose.com and naturalforce.com both lagged behind vitalproteins.com in all metrics, with significantly lower revenue, transactions, sessions, and conversion rates. Overall, vitalproteins.com stood out as a top performer among its competitors in the health and wellness supplements industry.

furtherfood.com screenshot
#1 furtherfood.com
78.5K
Revenue
40.8K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
vitalproteins.co.uk screenshot
#2 vitalproteins.co.uk
307.2K
Revenue
29.4K
Sessions
5.5-6.0%
Conv. rate
$150-175
AOV
wholydose.com screenshot
#3 wholydose.com
1.9K
Revenue
669.1
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
naturalforce.com screenshot
#4 naturalforce.com
37.3K
Revenue
48.1K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
nakednutrition.com screenshot
#5 nakednutrition.com
948.9K
Revenue
362.7K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
vitalproteins.com vs top market performers
vitalproteins.com
top retailers
conversion rate vs average order value for vitalproteins.com and its competitors
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Revenue share by device at vitalproteins.com

In November large majority of sales on vitalproteins.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on vitalproteins.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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vitalproteins.com channels

Identify top traffic channels that drive growth for vitalproteins.comand discover how performance of traffic channels has changed over time.

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vitalproteins.com Google Ads spend

Evaluate vitalproteins.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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vitalproteins.com devices

Review vitalproteins.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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vitalproteins.com top markets

Explore vitalproteins.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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vitalproteins.com country & global rank

Assess the ranking of vitalproteins.com among other retailers within its primary country and worldwide.

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