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Sep 2025

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Home/Insights/Retailers/bundeswehr-und-mehr.de

TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

bundeswehr-und-mehr.de

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358.7K

Revenue

Sep 25

226.7K

Sessions

Sep 25

1.0-1.5%

Conv. rate

Sep 25

$100-125

AOV

Sep 25

Main country of store: GERMANY
Website category: E COMMERCE AND SHOPPING

BW-Shop von Bundeswehr und mehr - versicherter Versand weltweit mit DHL✔ 30 Tage Rückgaberecht✔ Kundenservice unter 03877 561171

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bundeswehr-und-mehr.de Annual Revenue and Growth

bundeswehr-und-mehr.de's annual sales on its online store amounted to $8.3M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024

$8.3M

Annual growth forecast2024/2025

<0%

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eCommerce Revenue

bundeswehr-und-mehr.de's monthly revenueOVER TIME
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Over the past three months, bundeswehr-und-mehr.de revenue has experienced decline of 1.8%, compared to the preceding three months.

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bundeswehr-und-mehr.de revenue decline for last six months

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OVERVIEW

In September 2025, bundeswehr-und-mehr.de, operating in the e-commerce and shopping sector, generated $358,681 in online sales, significantly exceeding the median revenue of $81,105. With a conversion rate of 1.00-1.50%, it falls below the high benchmark of 3.72% but above the low of 0.71%. The average order value (AOV) ranges from $100-125, again lower than the high AOV of $351. The site attracted 226,657 sessions, markedly higher than the median of 37,786, yet significantly lower than the top performer, michaels.com, with 30,281,186 sessions, reflecting its niche position within the industry.

bundeswehr-und-mehr.de competitors

In September 2025, bundeswehr-und-mehr.de generated a revenue of 358,681 with 2,893 transactions and 226,657 sessions, boasting an AOV of 100-125 and a conversion rate of 1.00-1.50. When compared to its competitors, bundeswehr-und-mehr.de falls behind in terms of revenue and transactions. For example, bw-online-shop.com outperformed bundeswehr-und-mehr.de with a revenue of 2,847,137 and 30,732 transactions from 787,366 sessions, with a higher conversion rate of 3.50-4.00. On the other hand, bundeswehr-und-mehr.de's conversion rate is on par with similar_domain asm.de, but the latter has a higher revenue and transactions. While bundeswehr-und-mehr.de competes well in terms of AOV with engelbert-strauss.de and asm.de, it lags behind in other key metrics.

#1 bw-online-shop.com

2.8M

Revenue

787.4K

Sessions

3.5-4.0%

Conv. rate

$75-100

AOV

#2 outdoorfan.de

38.1K

Revenue

44.9K

Sessions

0.5-1.0%

Conv. rate

$75-100

AOV

#3 asmc.de

271.4K

Revenue

285.6K

Sessions

0.5-1.0%

Conv. rate

$100-125

AOV

#4 engelbert-strauss.de

2.4M

Revenue

36.1K

Sessions

38.5-39.0%

Conv. rate

$150-175

AOV

#5 bestprotection.de

44.2K

Revenue

35.2K

Sessions

0.5-1.0%

Conv. rate

$150-175

AOV

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TOP MARKET PERFORMERSby revenue

bundeswehr-und-mehr.de

bundeswehr-und-mehr.de vs top market performers

bundeswehr-und-mehr.de

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Revenue share by device at bundeswehr-und-mehr.de

In September large majority of sales on bundeswehr-und-mehr.de, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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bundeswehr-und-mehr.de channels

Identify top traffic channels that drive growth for bundeswehr-und-mehr.deand discover how performance of traffic channels has changed over time.

bundeswehr-und-mehr.de Google Ads spend

Evaluate bundeswehr-und-mehr.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

bundeswehr-und-mehr.de devices

Review bundeswehr-und-mehr.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

bundeswehr-und-mehr.de top markets

Explore bundeswehr-und-mehr.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.