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Jul 2026
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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for haix.dehaix.de

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987.4K
Revenue
Jul 26
156.1K
Sessions
Jul 26
2.5-3.0%
Conv. rate
Jul 26
$225-250
AOV
Jul 26
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

HAIX ist der weltweit führende Hersteller von Funktionsschuhen für Feuerwehren, Polizei und Einsatz-Truppen. Heroes Wear HAIX

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haix.de Annual Revenue and Growth

haix.de's annual sales on its online store amounted to $12.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$12.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
haix.de revenue by year

haix.de's monthly revenueOVER TIME
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Over the past three months, haix.de revenue has experienced growth of 8.8%, compared to the preceding three months.

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haix.de revenue growth for last six months
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OVERVIEW
haix.de's revenue for online sales reached $987,000 in July 2026, significantly surpassing a typical e-commerce and shopping store's monthly revenue of around $80,800. The site achieved a conversion rate of 2.50-3.00%, which is within the category's typical range of 0.75% to 3.8%. Additionally, haix.de's average order value (AOV) of $225-250 falls within the typical e-commerce and shopping store's range of $59 to $332. With 156,000 sessions, haix.de far exceeds a typical e-commerce and shopping store's 35,800 sessions per month, showcasing its strong online presence in the category.
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haix.de competitors

In the competitive set including lifeissimple.de, arbeitsschutz-express.de, elten-store.de, rescue-tec.de, and bundeswehr-und-mehr.de, haix.de stands out with its significant performance metrics. In July 2026, haix.de generated $987,000 in revenue from 4,195 transactions, outperforming rescue-tec.de by $147,000. While haix.de ranks first in both revenue and transactions, it trails bundeswehr-und-mehr.de in sessions by 102,000, with 156,000 sessions. The average order value (AOV) for haix.de falls between $225-250, compared to elten-store.de's lower $125-150 range. Despite its strong metrics, haix.de's conversion rate of 2.50-3.00% is outpaced by arbeitsschutz-express.de, which boasts an impressive conversion rate of 10.00-10.50%. Overall, haix.de leads the competition in revenue and transactions but has opportunities to improve its session volume and conversion rate.

lifeissimple.de screenshot
#1 lifeissimple.de
14.3K
Revenue
3.6K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
arbeitsschutz-express.de screenshot
#2 arbeitsschutz-express.de
7.1K
Revenue
245.6
Sessions
10.0-10.5%
Conv. rate
$275-300
AOV
elten-store.de screenshot
#3 elten-store.de
578.1K
Revenue
176.8K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
rescue-tec.de screenshot
#4 rescue-tec.de
839.5K
Revenue
61.8K
Sessions
3.0-3.5%
Conv. rate
$400-500
AOV
bundeswehr-und-mehr.de screenshot
#5 bundeswehr-und-mehr.de
365.5K
Revenue
257.5K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
haix.de vs top market performers
haix.de
top retailers
conversion rate vs average order value for haix.de and its competitors
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Revenue share by device at haix.de

In July large majority of sales on haix.de, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on haix.de, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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haix.de channels

Identify top traffic channels that drive growth for haix.deand discover how performance of traffic channels has changed over time.

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haix.de Google Ads spend

Evaluate haix.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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haix.de devices

Review haix.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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haix.de top markets

Explore haix.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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haix.de country & global rank

Assess the ranking of haix.de among other retailers within its primary country and worldwide.

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