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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for haix.dehaix.de

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1.1M
Revenue
Jan 26
159.6K
Sessions
Jan 26
2.5-3.0%
Conv. rate
Jan 26
$225-250
AOV
Jan 26
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

HAIX ist der weltweit führende Hersteller von Funktionsschuhen für Feuerwehren, Polizei und Einsatz-Truppen. Heroes Wear HAIX

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haix.de Annual Revenue and Growth

haix.de's annual sales on its online store amounted to $12.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$12.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
haix.de revenue by year

haix.de's monthly revenueOVER TIME
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Over the past three months, haix.de revenue has experienced growth of 19%, compared to the preceding three months.

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haix.de revenue growth for last six months
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OVERVIEW
In January 2026, haix.de, an e-commerce platform, generated $1,059,065 in online sales, significantly exceeding the median revenue of $104,613 in its industry. With a conversion rate of 2.50-3.00%, haix.de performs well, though slightly below the industry high of 3.81%. Its average order value (AOV) ranges between $225-250, again below the high of $348. The site attracted 159,612 sessions, notably higher than the median of 44,933 but far from the leading site, boots.com, which recorded 35,443,340 sessions, highlighting room for growth in visibility and traffic.
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haix.de competitors

In January 2026, haix.de outperformed its competitors in terms of revenue, with $1,059,065. The closest competitor in revenue was elten-store.de with $459,758, followed by rescue-tec.de with $396,072. In terms of transactions, haix.de had 4,320 transactions, which was more than any of its competitors. Additionally, haix.de had the highest number of sessions at 159,612. In average order value (AOV), haix.de fell within the range of $225-250. This was higher than most competitors, with the closest being arbeitsschutz-express.de at $275-300. haix.de also had a competitive conversion rate of 2.50-3.00%, similar to rescue-tec.de. Overall, haix.de demonstrated strong performance across key metrics compared to its competitors in the online safety footwear market.

lifeissimple.de screenshot
#1 lifeissimple.de
19K
Revenue
5.9K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
arbeitsschutz-express.de screenshot
#2 arbeitsschutz-express.de
2.5K
Revenue
372.4
Sessions
2.0-2.5%
Conv. rate
$275-300
AOV
elten-store.de screenshot
#3 elten-store.de
459.8K
Revenue
145.4K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
rescue-tec.de screenshot
#4 rescue-tec.de
396.1K
Revenue
37.4K
Sessions
2.5-3.0%
Conv. rate
$350-375
AOV
bundeswehr-und-mehr.de screenshot
#5 bundeswehr-und-mehr.de
486.1K
Revenue
341.6K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
haix.de vs top market performers
haix.de
top retailers
conversion rate vs average order value for haix.de and its competitors
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Revenue share by device at haix.de

In January large majority of sales on haix.de, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on haix.de, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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haix.de channels

Identify top traffic channels that drive growth for haix.deand discover how performance of traffic channels has changed over time.

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haix.de Google Ads spend

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haix.de devices

Review haix.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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haix.de top markets

Explore haix.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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haix.de country & global rank

Assess the ranking of haix.de among other retailers within its primary country and worldwide.

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