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Apr 2026
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Home/Insights/Retailers/candlesdirect.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for candlesdirect.comcandlesdirect.com

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63.8K
Revenue
Apr 26
37.2K
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$100-125
AOV
Apr 26
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Candlesdirect.com offers a wide range of candles, providing a diverse selection for customers. This online platform specializes in selling various types of candles, including scented candles, pillar candles, tea lights, and votive candles. Customers can explore the website to find a variety of options to meet their needs and preferences.

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candlesdirect.com Annual Revenue and Growth

candlesdirect.com's annual sales on its online store amounted to $2.9M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$2.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
candlesdirect.com revenue by year

candlesdirect.com's monthly revenueOVER TIME
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Over the past three months, candlesdirect.com revenue has experienced decline of 82%, compared to the preceding three months.

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candlesdirect.com revenue decline for last six months
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OVERVIEW
In April 2026, candlesdirect.com achieved online sales revenue of $63,759, surpassing the GIFTS median of $41,060, while its conversion rate ranged from 1.50-2.00%, notably lower than the high of 5.83%. The average order value (AOV) stood between $100-125, below the category high of $228. The site recorded 37,164 sessions, significantly above the median of 12,225, yet dwarfed by paperlesspost.com's dominance with 15,261,428 sessions and revenue of $60,367,306, illustrating candlesdirect's competitive positioning in a thriving market.
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candlesdirect.com competitors

In April 2026, candlesdirect.com generated a revenue of $63,759 with 602 transactions across 37,164 sessions, yielding a conversion rate of 1.50-2.00% and an average order value (AOV) of $100-125. In contrast, its competitor fragrancedirect.co.uk outperformed significantly with revenue of $269,641 from 3,187 transactions over 116,152 sessions, achieving a conversion rate of 2.50-3.00% and a lower AOV of $75-100. Similarly, cookinglife.eu reported $110,990 in revenue from 1,256 transactions and 54,108 sessions, boasting a conversion rate of 2.00-2.50%. joneswholesale.co.uk, while close in revenue at $63,454, had fewer transactions (375) from only 12,949 sessions and a higher AOV of $150-175, achieving a conversion rate of 2.50-3.00%. Overall, candlesdirect.com has room for improvement in revenue and transaction volume relative to its competitors.

cookinglife.eu screenshot
#1 cookinglife.eu
111K
Revenue
54.1K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
fragrancedirect.co.uk screenshot
#2 fragrancedirect.co.uk
269.6K
Revenue
116.2K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
joneswholesale.co.uk screenshot
#3 joneswholesale.co.uk
63.5K
Revenue
12.9K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
candlesdirect.com vs top market performers
candlesdirect.com
top retailers
conversion rate vs average order value for candlesdirect.com and its competitors
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Revenue share by device at candlesdirect.com

In April large majority of sales on candlesdirect.com, 93% was finalized on desktop devices, with 7.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on candlesdirect.com, 93% was finalized on desktop devices, with 7.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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candlesdirect.com channels

Identify top traffic channels that drive growth for candlesdirect.comand discover how performance of traffic channels has changed over time.

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candlesdirect.com Google Ads spend

Evaluate candlesdirect.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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candlesdirect.com devices

Review candlesdirect.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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candlesdirect.com top markets

Explore candlesdirect.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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candlesdirect.com country & global rank

Assess the ranking of candlesdirect.com among other retailers within its primary country and worldwide.

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