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Jan 2026
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Home/Insights/Retailers/candlesdirect.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for candlesdirect.comcandlesdirect.com

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210.4K
Revenue
Jan 26
68K
Sessions
Jan 26
3.0-3.5%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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Candlesdirect.com offers a wide range of candles, providing a diverse selection for customers. This online platform specializes in selling various types of candles, including scented candles, pillar candles, tea lights, and votive candles. Customers can explore the website to find a variety of options to meet their needs and preferences.

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candlesdirect.com Annual Revenue and Growth

candlesdirect.com's annual sales on its online store amounted to $2.9M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2.9M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
candlesdirect.com revenue by year

candlesdirect.com's monthly revenueOVER TIME
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Over the past three months, candlesdirect.com revenue has experienced growth of 79%, compared to the preceding three months.

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candlesdirect.com revenue growth for last six months
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OVERVIEW
In January 2026, candlesdirect.com achieved impressive online sales of $210,442, significantly surpassing the GIFTS median of $50,312, despite the industry leader, paperlesspost.com, generating $46,836,523. With a conversion rate of 3.00-3.50%, candlesdirect.com outperformed the lower end of the industry spectrum but fell short of the 5.76% high. The average order value (AOV) ranged from $75-100, considerably lower than the industry high of $219, while sessions totaled 68,028, which is above the median of 14,426 but minuscule compared to paperlesspost.com's staggering 12,597,789 sessions.
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candlesdirect.com competitors

In January 2026, candlesdirect.com generated a revenue of $210,442 with 2,176 transactions and 68,028 sessions, boasting an average order value (AOV) between $75-100 and a conversion rate of 3.00-3.50%. In comparison, yankeecandle.com outperformed candlesdirect.com with a revenue of $7,435,949 from 57,104 transactions and 3,022,717 sessions, with an AOV of $125-150 and a conversion rate of 1.50-2.00%. On the other hand, cookinglife.eu had a revenue of $190,505 from 1,680 transactions and 92,178 sessions, with an AOV of $100-125 and a conversion rate of 1.50-2.00%. fragrancedirect.co.uk also surpassed candlesdirect.com with a revenue of $399,317, 4,442 transactions, 222,961 sessions, an AOV of $75-100, and a conversion rate of 1.50-2.00%. Lastly, joneswholesale.co.uk had a revenue of $88,501, 368 transactions, 13,670 sessions, an AOV of $225-250, and a conversion rate of 2.50-3.00%.

yankeecandle.com screenshot
#1 yankeecandle.com
7.4M
Revenue
3M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
cookinglife.eu screenshot
#2 cookinglife.eu
190.5K
Revenue
92.2K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
fragrancedirect.co.uk screenshot
#3 fragrancedirect.co.uk
399.3K
Revenue
223K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
joneswholesale.co.uk screenshot
#4 joneswholesale.co.uk
88.5K
Revenue
13.7K
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
candlesdirect.com vs top market performers
candlesdirect.com
top retailers
conversion rate vs average order value for candlesdirect.com and its competitors
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Revenue share by device at candlesdirect.com

In January large majority of sales on candlesdirect.com, 93% was finalized on desktop devices, with 7.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on candlesdirect.com, 93% was finalized on desktop devices, with 7.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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candlesdirect.com channels

Identify top traffic channels that drive growth for candlesdirect.comand discover how performance of traffic channels has changed over time.

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candlesdirect.com Google Ads spend

Evaluate candlesdirect.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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candlesdirect.com devices

Review candlesdirect.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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candlesdirect.com top markets

Explore candlesdirect.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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candlesdirect.com country & global rank

Assess the ranking of candlesdirect.com among other retailers within its primary country and worldwide.

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