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Sep 2025
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Home/Insights/Retailers/caskers.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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697K
Revenue
Sep 25
111.3K
Sessions
Sep 25
2.5-3.0%
Conv. rate
Sep 25
$225-250
AOV
Sep 25
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Caskers.com is an online platform that offers a vast selection of alcoholic beverages for purchase. They specialize in a wide range of spirits, including whiskey, vodka, tequila, rum, gin, and more. The website enables consumers to explore and buy premium and limited-edition bottles from around the world conveniently.

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caskers.com Annual Revenue and Growth

caskers.com's annual sales on its online store amounted to $35.3M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$35.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
caskers.com revenue by year

caskers.com's monthly revenueOVER TIME
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Over the past three months, caskers.com revenue has experienced decline of 22%, compared to the preceding three months.

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caskers.com revenue decline for last six months
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OVERVIEW
In September 2025, caskers.com generated $696,986 in online sales, significantly outperforming the median revenue of $40,541 in the FOOD AND DRINK industry. With a conversion rate of 2.50-3.00%, it falls short of the industry high of 4.83% but remains above the low of 1.38%. The average order value (AOV) ranges from $225 to $250, nearing the industry high of $269 while well above the low of $57. caskers.com recorded 111,306 sessions, which is substantially higher than the median of 9,968 but far from the leading store, totalwine.com, at 7,332,666 sessions.
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caskers.com competitors

In September 2025, caskers.com performed competitively compared to its rivals in the online liquor retail market. While caskers.com had a revenue of $696,986 with 2,947 transactions and 111,306 sessions, its closest competitor reservebar.com generated $1,206,432 in revenue from 5,314 transactions and 251,415 sessions. The whiskyexchange.com led the pack with $2,227,337 in revenue, 19,850 transactions, and 949,702 sessions. In terms of average order value (AOV), caskers.com and nestorliquor.com both ranged from $225-$250, while masterofmalt.com and qualityliquorstore.com had AOVs in the $150-$175 range. Conversion rates for caskers.com and its competitors ranged from 1.50%-3.00%. Despite facing tough competition, caskers.com held its ground and maintained a solid performance in the online liquor retail industry.

reservebar.com screenshot
#1 reservebar.com
1.2M
Revenue
251.4K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
thewhiskyexchange.com screenshot
#2 thewhiskyexchange.com
2.2M
Revenue
949.7K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
masterofmalt.com screenshot
#3 masterofmalt.com
2.5M
Revenue
815.5K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
qualityliquorstore.com screenshot
#4 qualityliquorstore.com
263.1K
Revenue
96K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
nestorliquor.com screenshot
#5 nestorliquor.com
502.1K
Revenue
102.4K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
caskers.com vs top market performers
caskers.com
top retailers
conversion rate vs average order value for caskers.com and its competitors
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Revenue share by device at caskers.com

In September large majority of sales on caskers.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on caskers.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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caskers.com channels

Identify top traffic channels that drive growth for caskers.comand discover how performance of traffic channels has changed over time.

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caskers.com Google Ads spend

Evaluate caskers.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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caskers.com devices

Review caskers.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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caskers.com top markets

Explore caskers.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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caskers.com country & global rank

Assess the ranking of caskers.com among other retailers within its primary country and worldwide.

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