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Nov 2025
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Home/Insights/Retailers/chapstick.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for chapstick.comchapstick.com

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79.7K
Revenue
Nov 25
51.5K
Sessions
Nov 25
1.0-1.5%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
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Chapstick.com is a website that offers various types of lip balms for sale. The products available include lip balms with different flavors, scents, and moisturizing properties. Customers can browse through a range of options to find lip care products suited to their needs and preferences.

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chapstick.com Annual Revenue and Growth

chapstick.com's annual sales on its online store amounted to $504.3K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$504.3K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
chapstick.com revenue by year

chapstick.com's monthly revenueOVER TIME
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Over the past three months, chapstick.com revenue has experienced growth of 21%, compared to the preceding three months.

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chapstick.com revenue growth for last six months
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OVERVIEW
In November 2025, chapstick.com generated $79,692 in online sales, surpassing the BEAUTY AND COSMETICS median of $52,547, with a conversion rate of 1.00-1.50%, which is on the lower end of the industry spectrum where rates can reach up to 5.32%. The Average Order Value (AOV) ranged between $100-125, below the high industry benchmark of $204. The website recorded 51,543 sessions, significantly above the median of 19,748, yet far from the leading competitor, sephora.com, which had an astounding 76,114,809 sessions. Overall, chapstick.com showcases solid performance relative to its sector.
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chapstick.com competitors

In November 2025, chapstick.com generated $79,692 in revenue from 762 transactions and 51,543 sessions, with an average order value (AOV) ranging from $100 to $125 and a conversion rate of 1.00-1.50%. Compared to its competitors, chapstick.com lags behind in revenue, transactions, and sessions. For example, evolutionofsmooth.com had significantly higher revenue of $588,392 from 14,074 transactions and 753,938 sessions, with a lower AOV range of $25-50 but a higher conversion rate of 1.50-2.00%. Similarly, rmsbeauty.com outperformed chapstick.com with revenue of $1,254,914 from 17,165 transactions and 652,062 sessions, boasting a similar AOV range of $50-75 and a higher conversion rate of 2.50-3.00%. Overall, chapstick.com faces tough competition in the beauty and cosmetics industry based on these metrics.

evolutionofsmooth.com screenshot
#1 evolutionofsmooth.com
588.4K
Revenue
753.9K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
poppyandpout.com screenshot
#2 poppyandpout.com
19.2K
Revenue
14.5K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
tintecosmetics.com screenshot
#3 tintecosmetics.com
48.3K
Revenue
25.5K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
rmsbeauty.com screenshot
#4 rmsbeauty.com
1.3M
Revenue
652.1K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
kaplanmd.com screenshot
#5 kaplanmd.com
39.7K
Revenue
11K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
chapstick.com vs top market performers
chapstick.com
top retailers
conversion rate vs average order value for chapstick.com and its competitors
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Revenue share by device at chapstick.com

In November large majority of sales on chapstick.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on chapstick.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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chapstick.com channels

Identify top traffic channels that drive growth for chapstick.comand discover how performance of traffic channels has changed over time.

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chapstick.com Google Ads spend

Evaluate chapstick.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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chapstick.com devices

Review chapstick.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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chapstick.com top markets

Explore chapstick.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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chapstick.com country & global rank

Assess the ranking of chapstick.com among other retailers within its primary country and worldwide.

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