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Sep 2025
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Home/Insights/Retailers/chapstick.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for chapstick.comchapstick.com

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57.5K
Revenue
Sep 25
38.2K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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Chapstick.com is a website that offers various types of lip balms for sale. The products available include lip balms with different flavors, scents, and moisturizing properties. Customers can browse through a range of options to find lip care products suited to their needs and preferences.

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chapstick.com Annual Revenue and Growth

chapstick.com's annual sales on its online store amounted to $504.3K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$504.3K
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
chapstick.com revenue by year

chapstick.com's monthly revenueOVER TIME
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Over the past three months, chapstick.com revenue has experienced growth of 20%, compared to the preceding three months.

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chapstick.com revenue growth for last six months
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OVERVIEW
In September 2025, chapstick.com, operating in the BEAUTY AND COSMETICS industry, generated $57,505 in online sales, surpassing the median of $40,540, but significantly lower than ulta.com’s $93,223,020. The site achieved a conversion rate between 1.00-1.50%, slightly below the high benchmark of 4.54%, with an average order value (AOV) of $100-125, also trailing behind the high of $203 in the category. With 38,178 sessions, chapstick.com performed well above the median of 18,928, yet far from sephora.com’s remarkable 45,764,193 sessions, highlighting its competitive positioning in the marketplace.
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chapstick.com competitors

In September 2025, chapstick.com had a revenue of $57,505 with 513 transactions and 38,178 sessions, resulting in an average order value (AOV) of $100-$125 and a conversion rate of 1.00-1.50%. In comparison, evolutionofsmooth.com outperformed chapstick.com significantly with a revenue of $235,196, 5,598 transactions, and 298,561 sessions, boasting an AOV of $25-$50 and a conversion rate of 1.50-2.00%. poppyandpout.com, tintecosmetics.com, rmsbeauty.com, and kaplanmd.com also surpassed chapstick.com in terms of revenue, transactions, and sessions. These competitors showcased varying AOVs and conversion rates, with tintecosmetics.com leading in conversion rate at 2.50-3.00% and rmsbeauty.com achieving the highest revenue at $704,223. Overall, chapstick.com faced stiff competition from these beauty and skincare brands in the online market space in September 2025.

evolutionofsmooth.com screenshot
#1 evolutionofsmooth.com
235.2K
Revenue
298.6K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
poppyandpout.com screenshot
#2 poppyandpout.com
10.7K
Revenue
13.9K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
tintecosmetics.com screenshot
#3 tintecosmetics.com
23.2K
Revenue
13.7K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
rmsbeauty.com screenshot
#4 rmsbeauty.com
704.2K
Revenue
464.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
kaplanmd.com screenshot
#5 kaplanmd.com
67.8K
Revenue
24.4K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
chapstick.com vs top market performers
chapstick.com
top retailers
conversion rate vs average order value for chapstick.com and its competitors
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Revenue share by device at chapstick.com

In September large majority of sales on chapstick.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on chapstick.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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chapstick.com channels

Identify top traffic channels that drive growth for chapstick.comand discover how performance of traffic channels has changed over time.

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chapstick.com Google Ads spend

Evaluate chapstick.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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chapstick.com devices

Review chapstick.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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chapstick.com top markets

Explore chapstick.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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chapstick.com country & global rank

Assess the ranking of chapstick.com among other retailers within its primary country and worldwide.

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