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May 2026
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Home/Insights/Retailers/cheekyrascals.co.uk
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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44.8K
Revenue
May 26
24K
Sessions
May 26
1.5-2.0%
Conv. rate
May 26
$100-125
AOV
May 26
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Cheeky Rascals is a UK-based website that offers a wide variety of baby and toddler products. Their online store features an extensive range of items such as nursery furniture, pushchairs, car seats, feeding essentials, toys, and clothes. They aim to cater to the needs of parents and provide quality products for young children.

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cheekyrascals.co.uk Annual Revenue and Growth

cheekyrascals.co.uk's annual sales on its online store amounted to $478.5K in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$478.5K
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
cheekyrascals.co.uk revenue by year

cheekyrascals.co.uk's monthly revenueOVER TIME
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Over the past three months, cheekyrascals.co.uk revenue has experienced growth of 8.2%, compared to the preceding three months.

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cheekyrascals.co.uk revenue growth for last six months
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OVERVIEW
In May 2026, cheekyrascals.co.uk generated $44,803 in online sales, surpassing the CHILDCARE median of $39,345, with a conversion rate of 1.50-2.00%, below the industry high of 4.52% but above the low of 1.17%. The average order value (AOV) ranged from $100-125, significantly lower than the CHILDCARE high of $278 and above the low of $57. The site attracted 24,030 sessions, notably higher than the median of 14,612 in its category, though far below the leading store, babylist.com, which achieved an impressive 16,509,473 sessions.
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cheekyrascals.co.uk competitors

In May 2026, cheekyrascals.co.uk generated $44,803 from 408 transactions, with sessions totaling 24,030, resulting in an average order value (AOV) of $100-125 and a conversion rate of 1.50-2.00%. In comparison, babybrezza.com significantly outperformed with revenue of $329,080, stemming from 2,196 transactions and 281,911 sessions, boasting an AOV of $125-150 and a lower conversion rate of 0.50-1.00%. owletcare.com also surpassed cheekyrascals.co.uk with $777,187 in revenue and 4,031 transactions, achieving an AOV of $175-200 and a conversion rate of 1.00-1.50%. munchkin.com dominated the market, generating $1,039,498 from 16,352 transactions and maintaining a staggering AOV of $50-75 but an exceptional conversion rate of 8.00-8.50%. Overall, cheekyrascals.co.uk's performance indicates strong potential within a highly competitive landscape.

babybrezza.com screenshot
#1 babybrezza.com
329.1K
Revenue
281.9K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
owletcare.com screenshot
#2 owletcare.com
777.2K
Revenue
278.8K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
munchkin.com screenshot
#3 munchkin.com
1M
Revenue
199.2K
Sessions
8.0-8.5%
Conv. rate
$50-75
AOV
cheekyrascals.co.uk vs top market performers
cheekyrascals.co.uk
top retailers
conversion rate vs average order value for cheekyrascals.co.uk and its competitors
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Revenue share by device at cheekyrascals.co.uk

In May large majority of sales on cheekyrascals.co.uk, 82% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 18% of sales coming from desktop devices.

In May large majority of sales on cheekyrascals.co.uk, 82% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 18% of sales coming from desktop devices.
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cheekyrascals.co.uk channels

Identify top traffic channels that drive growth for cheekyrascals.co.ukand discover how performance of traffic channels has changed over time.

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cheekyrascals.co.uk Google Ads spend

Evaluate cheekyrascals.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cheekyrascals.co.uk devices

Review cheekyrascals.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cheekyrascals.co.uk top markets

Explore cheekyrascals.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cheekyrascals.co.uk country & global rank

Assess the ranking of cheekyrascals.co.uk among other retailers within its primary country and worldwide.

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